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Content personality classifier

  • US 9,667,367 B2
  • Filed: 06/01/2011
  • Issued: 05/30/2017
  • Est. Priority Date: 06/01/2011
  • Status: Expired due to Fees
First Claim
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1. A method comprising:

  • storing, by a processor, information associating each multimedia item, of a plurality of multimedia items, with one or more respective personality characteristics of a plurality of personality characteristics;

    selecting, by the processor, one or more multimedia items of the plurality of multimedia items;

    receiving, by the processor and from a customer, respective ratings of the selected one or more multimedia items;

    identifying, by the processor, a personality type for the customer based on;

    the one or more respective personality characteristics associated with each of the selected one or more multimedia items, andthe respective ratings for the selected one or more multimedia items; and

    providing, by the processor, data identifying the personality type for display to the customer;

    wherein the plurality of personality characteristics relate to Myers-Briggs Type Indicators, and wherein selecting the one or more multimedia items further includes;

    receiving, from the customer, a selection of at least one multimedia item of the plurality of multimedia items;

    determining that none of the at least one multimedia items is associated with a first personality characteristic related to a particular Myers-Briggs Type Indicator of the Myers-Briggs Type Indicators; and

    selecting another multimedia item, of the plurality of multimedia items, to include in the selected one or more multimedia items, wherein the selected other multimedia item is associated with a second personality characteristic related to a Myers-Briggs Type Indicator counterpart of the particular Myers-Briggs Type Indicator.

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