System and method for communicating information

• US 9,672,535 B2
• Filed: 04/24/2016
• Issued: 06/06/2017
• Est. Priority Date: 12/14/2008
• Status: Active Grant

• Current Assignee: Colren IP LLC
• Original Assignee: Brian William Higgins
• Inventors: Higgins, Brian William
• Primary Examiner(s): Nguyen, Tai T
• Application Number:
  US15/136,956
• Publication Number:
  US 20160253712A1
• Time in Patent Office: 408 Days
• Field of Search: 3405731, 3405734, 34053922, 340500, 340501, 600300, 600306, 600346, 600549
• CPC Class Codes: G06Q 30/0201 Market modelling; Market analysis; Collecting market data
• CPC Class Codes: G06Q 30/0251 Targeted advertisements
• CPC Class Codes: G06Q 30/0269 based on user profile or attribute
• CPC Class Codes: G06V 40/171 Local features and components; Facial parts eye characteristics G06V40/18; Occluding parts, e.g. glasses; Geometrical relationships
• CPC Class Codes: H04L 67/535 Tracking the activity of the user network monitoring arrangements H04L43/00; recording of computer activity G06F11/34

Abstract

A system and method for effectively communicating information using at least one mode of communication is described, in which information recipients proximate to a communications device within a pre-determined space and during a pre-determined time period are identified, from whom physiological state information is obtained that, when coupled with other characteristics information, is used to select from a plurality of information elements at least one information element to better target the information elements. The information element is then provided to the communications device so that it may be provided to the information recipients in the pre-determined space in a manner that is sensed by the information recipients.

Claims

1. A communications system comprising:

at least one sensor;

a plurality of electronic records; and

a software code,

wherein the at least one sensor is adapted to measuring at least one physiological state or a change in the at least one physiological state of an information recipient and outputting a signal having information indicative of one or more of the measured at least one physiological state, the measured change in the at least one physiological state, an information related to the measured at least one physiological state, and an information related to the measured change in the at least one physiological state,

wherein the software code is adapted to executing on a computing device for at least receiving the signal, comparing one or more of the measured at least one physiological state, the measured change in the at least one physiological state, the information related to the measured at least one physiological state, and the information related to the measured change in the at least one physiological state to one or more pre-determined criteria, and for identifying one or more content of one or more information elements or modifying some or all of the one or more content of the one or more information elements or changing a sequence of the one or more of the content or changing a sequence of the one or more information elements based on the comparison and at least one of a non-physiological state characteristics information of the information recipient and a non-physiological state characteristics information of one or more other information recipients, and

wherein at least one of the plurality of electronic records is adapted to storing information about one of the at least one sensor and the information recipient, and wherein at least one other of the plurality of electronic records is adapted to storing information about the one or more other information recipients, and wherein the at least one of the plurality of electronic records or the at least one other of the plurality of electronic records comprises the non-physiological state characteristics information.

2. The system of claim 1, further comprising a communications subsystem adapted to transmitting the signal between the at least one sensor and the computing device.

3. The system of claim 1, wherein the at least one sensor is a component of the computing device or is integral to an article.

4. The system of claim 1, wherein the at least one sensor is one or more of an eye blinking sensor, a pupil dilation sensor, a retinal scanning sensor, a head position sensor, an infrared energy sensor, a skin transpiration sensor, a skin tension sensor, a heartrate sensor, a blood flow sensor, a blood pressure sensor, a body temperature sensor, a blood glucose content sensor, a blood oxygen content sensor, an acoustic wave sensor, a body weight sensor, a body motion sensor, a skin temperature sensor, a cardiac physio-electric sensor, a brain electrical activity sensor, a blood chemical content sensor, a body joint bending sensor, a body load sensor, and an audio sensor, and a combination of any one of those sensors.

5. The system of claim 1, wherein at least one of the plurality of electronic records comprises one or more of an air temperature information, an atmospheric pressure information, an air humidity information, a time of day information, an environmental audible information, and a sun declination or sun angle information.

6. The system of claim 1, wherein the plurality of electronic records are stored in one or more databases.

7. The system of claim 1, wherein the physiological state is one or more of an eye blinking rate, a pupil dilation, a facial feature position, a head position, an infrared energy emission, a skin transpiration, a skin tension, a breath chemical content, a voice sound, a heartbeat, a blood flow, a blood pressure, a body temperature, a glucose content, an oxygen content, a bone acoustic wave, a body weight, a body motion, a skin temperature, a cardiac electrical output, a brain electrical level, a blood chemical content, and a body joint load, and a combination of those physiological states.

8. The system of claim 1, further comprising a display for outputting the one or more content or the modified one or more content or the changed sequence of the one or more content or the changed sequence of the one or more information elements to the information recipient.

9. The system of claim 8, wherein the display is a component of a television, a mobile phone, a computer, a billboard, a public venue audio-video display device, or a combination of one or more of the television, the mobile phone, the computer, the billboard, and the public venue audio-video display device.

10. The system of claim 1, wherein the software code if further adapted to receiving a signal indicative of a presence of the information recipient in or at a pre-determined location, space, or area, and wherein the signal comprises one of a location information or a user-entered preferences information.

11. A computer-implemented system comprising:

a sensor for measuring a physiological state of, or obtaining information useful in determining an identity of, one or more information recipients in or at a location, space, or area and at or during a pre-determined time or time period;

a plurality of information elements each comprising one or more content, the plurality of information elements adapted to being stored in a database or on a computing device;

a broadcast device for outputting any one of or all of the one or more content of the one or more of the plurality of information elements; and

a software code adapted to running on the computing device for receiving the information useful in determining the identity of the one or more information recipients, the measured physiological state, an information about the physiological state, and at least one non-physiological state characteristic information of the one or more information recipients, and for selecting the one or more of the plurality of information elements for outputting to the one or more information recipients.

12. The system of claim 11, wherein each of the plurality of information elements is one of a television show, a movie, and an advertisement.

13. The system of claim 11, wherein the broadcast device is one of a television, a desktop or laptop computer, a movie theatre projector and screen, and an audio-video device.

14. A computer-implemented system comprising:

an output device adapted for electronically outputting content to one or more information recipients while the one or more information recipients is in or at a pre-determined location, space, or area;

at least one sensor adapted for measuring one or more of a movement of an eye, a dilation of a pupil of an eye, a heartrate, a skin tension, a brain electrical output, and a facial expression of at least one of the one or more information recipients when the output device is electronically outputting the content, and for outputting a signal indicative of the one or more of the movement of an eye, the dilation of a pupil of an eye, the heartrate, the skin tension, the brain electrical output, and the facial expression, or changes thereof, of the at least one of the one or more information recipients when the output device is electronically outputting the content;

a database adapted for storing the sensor signal from each of the at least one sensor or information related to the sensor signal, and at least one non-physiological state information about the one or more information recipients, and an information identifying the content; and

a graphical user interface adapted for;

displaying one or more of the measured or the change in the measured movement of an eye, the measured or the change in the measured dilation of a pupil of an eye, the measured or the change in the measured heartrate, the measured or the change in the measured skin tension, the measured or the change in the measured brain electrical output, the measured or the change in the measured facial expression of at least one of the one or more information recipients, the at least one non-physiological state information, and an information about the at least one non-physiological state information, and

displaying portions of or outputting the entirety of the content, and

receiving a user input.

15. The system of claim 14, wherein the content comprises an image, an audio, a video, or a combination of an image, an audio, and a video.

16. The system of claim 14, wherein the displayed information displayed on the graphical user interface comprise information aggregated from the information associated with at least two of the one or more information recipients.

17. The system of claim 14, wherein the pre-determined location is a web page of one or more websites, and wherein the pre-determined space is all or a portion of a space within a building, and wherein the pre-determined area is all or a portion of an outdoor entertainment venue.

18. The system of claim 14, further comprising a software agent for time-correlating the sensor signal from the at least one sensor to the content outputted by the output device, and for sending the correlation to the graphical user interface for displaying with the displayed information.

19. A computer-implemented method comprising:

monitoring a facial feature of at least one information recipient using a camera device when the at least one information recipient is at a pre-determined location, space, or area and when an information element is outputting, the information element comprising a first content;

classifying at least one response by the at least one information recipient based on at least the monitored facial feature, a physiological state of the at least one information recipient, or a change in the physiological state of the at least one information recipient;

comparing one or more of the classified at least one response, the physiological state, the change in the physiological state, and an information about the monitored facial feature of the at least one information recipient to one or more criteria, the result of the comparison being useful for determining whether a second content should be outputted to the information recipient; and

storing in one or more databases or computing devices one or more of at least one non-physiological state information about the at least one information recipient or other information recipients, and one or more of the classified at least one response, the physiological state, the change in the physiological state, and the information about the monitored facial feature of the at least one information recipient.

20. The method of claim 19, wherein the information element is a video.