Web-linked camera device with unique association for augmented reality
First Claim
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1. A method for delivering targeted content using augmented reality (AR), comprising:
- establishing an identity that uniquely associates a web-linked camera device (WLCD) with a user by subscribing the WLCD to a single-user AR channel, specific to the identity, of an AR server;
receiving at the WLCD an AR aura from the AR server over the single-user AR channel, the aura associated with an image capturable by the WLCD and having a selectable weblink indicative of a website external to the AR server;
responsive to the WLCD capturing the image, presenting the associated aura on the WLCD;
responsive to the user selecting the weblink, the WLCD directly accessing the website and providing the identity to the website without providing the identity to the AR server; and
delivering targeted content to the user corresponding to the identity based on the website access.
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Abstract
In one example, an augmented reality aura having a selectable weblink is presented on web-linked camera device (WLCD). The WLCD is uniquely associated with a user.
28 Citations
16 Claims
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1. A method for delivering targeted content using augmented reality (AR), comprising:
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establishing an identity that uniquely associates a web-linked camera device (WLCD) with a user by subscribing the WLCD to a single-user AR channel, specific to the identity, of an AR server; receiving at the WLCD an AR aura from the AR server over the single-user AR channel, the aura associated with an image capturable by the WLCD and having a selectable weblink indicative of a website external to the AR server; responsive to the WLCD capturing the image, presenting the associated aura on the WLCD; responsive to the user selecting the weblink, the WLCD directly accessing the website and providing the identity to the website without providing the identity to the AR server; and delivering targeted content to the user corresponding to the identity based on the website access. - View Dependent Claims (2, 3, 4, 5, 6, 7, 15, 16)
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8. A non-transitory computer readable medium having stored thereon an executable augmented reality (AR) client program, wherein the program instructs a processor of a web-linked camera device (WLCD) to:
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receive from an AR server over a single-user AR channel specific to an identity of the WLCD at least one AR aura, the aura associated with an image and having a selectable weblink associated with an external website; capture the image with a camera; display the aura associated with the image; in response to user selection of the weblink of the displayed aura, send directly to the website but not to the AR server a predetermined identity that uniquely associates the WLCD with a user. - View Dependent Claims (9, 10, 11, 12, 13, 14)
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Specification