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Dual encoding of machine readable code for automatic scan-initiated purchase or uniform resource locator checkout

  • US 9,684,920 B2
  • Filed: 02/19/2013
  • Issued: 06/20/2017
  • Est. Priority Date: 07/19/2012
  • Status: Active Grant
First Claim
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1. A central server computer comprising:

  • a processor;

    a computer readable medium coupled to the processor; and

    a network interface coupled to the processor, the network interface located at a network interface address,wherein the network interface is configured to receive a first form comprising first recognizable additional data from a first electronic device that includes a compliant machine readable code reader module, wherein the first recognizable additional data is presented to a user by the first electronic device after a first scanning device in the first electronic device scans a machine readable code associated with a product, the first electronic device identifying at least the network interface address and product information within the scanned machine readable code, the product information being identified by decoding unrecognizable additional data within the scanned machine readable code, wherein the first form is generated from the identified product information, and wherein the first form is received by the network interface at the identified network interface address subsequent to the user of the first electronic device entering a user input associated with the first recognizable additional data,wherein the network interface is further configured to receive the unrecognizable additional data from a second electronic device that includes a non-compliant machine readable code reader module, wherein the unrecognizable additional data is received by the network interface after a second scanning device in the second electronic device scans the machine readable code associated with the product, the second electronic device identifying the network interface address but being unable to decode the unrecognizable additional data within the scanned machine readable code, the network interface receiving the unrecognizable additional data at the network interface address identified in the machine readable code, the unrecognizable additional data appended to the network interface address in a uniform resource locator,wherein the computer readable medium comprises a decoding module including code that when executed causes the processor to decode the unrecognizable additional data received via the uniform resource locator to form second recognizable additional data to be presented to the second electronic device,wherein the first form is generated by the first electronic device to include the first recognizable additional data, andwherein the central server computer is configured to generate the second form to include the second recognizable additional data in response to receiving an indication from the second electronic device, the second form being generated by auto-filling a network document hosted by the central server with at least a portion of the second recognizable additional data.

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