Personalization techniques using image clouds
First Claim
Patent Images
1. In a computer system comprising a user interface configured to display content, a method for personalizing content for a particular user, the method comprising the following operations performed by one or more processors:
- identifying a user profile;
using the user profile to identify a plurality of images associated with the user profile;
contemporaneously displaying the plurality of images on a user interface, the plurality of images being grouped and displayed adjacent to or in close proximity with each other in varying sizes depending on an expected level of user interest and in one predefined area to minimize content between the plurality of images so as to minimize navigation methods required to locate the plurality of images;
receiving a positive selection of one of the plurality of images from the user;
identifying feed content associated with the positively selected image;
presenting the feed content related to the positively selected image on the user interface;
detecting a change in the user profile, wherein detecting a change in the user profile comprises identifying a selection by the user of content displayed in at least one of an image cloud profile of one or more contacts of the user, an image cloud profile of one or more celebrity profiles, or an image cloud profile of one or more community profiles defined by a demographic;
selecting new images to be included in the plurality of images; and
dynamically changing the display of the plurality of images with the new images in a manner substantially real-time with the detected change in the user profile.
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Abstract
Systems and methods for personalization using image clouds to represent content. Image clouds can be used to identify initial user interest, present recommended content, present popular content, present search results, and present user profile information. Image clouds are interactive, allowing users to select images displayed in the image cloud, which can contribute to presenting more personalized content as well as updating a user'"'"'s profile.
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Citations
20 Claims
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1. In a computer system comprising a user interface configured to display content, a method for personalizing content for a particular user, the method comprising the following operations performed by one or more processors:
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identifying a user profile; using the user profile to identify a plurality of images associated with the user profile; contemporaneously displaying the plurality of images on a user interface, the plurality of images being grouped and displayed adjacent to or in close proximity with each other in varying sizes depending on an expected level of user interest and in one predefined area to minimize content between the plurality of images so as to minimize navigation methods required to locate the plurality of images; receiving a positive selection of one of the plurality of images from the user; identifying feed content associated with the positively selected image; presenting the feed content related to the positively selected image on the user interface; detecting a change in the user profile, wherein detecting a change in the user profile comprises identifying a selection by the user of content displayed in at least one of an image cloud profile of one or more contacts of the user, an image cloud profile of one or more celebrity profiles, or an image cloud profile of one or more community profiles defined by a demographic; selecting new images to be included in the plurality of images; and dynamically changing the display of the plurality of images with the new images in a manner substantially real-time with the detected change in the user profile. - View Dependent Claims (2, 3, 4, 5, 6, 7)
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8. In a computer system comprising a user interface configured to display content, a method for personalizing content for a particular user using a recommendation image cloud, the method comprising the following operations performed by one or more processors:
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identifying a user profile; using the user profile to identify a plurality of images associated with feed content; contemporaneously displaying the plurality of images on a user interface, the plurality of images being grouped and displayed adjacent to or in close proximity with each other in varying sizes depending on an expected level of user interest and in one predefined area to minimize content between the plurality of images so as to minimize navigation methods required to locate the plurality of images; receiving a positive selection of one of the plurality of images from the user; identifying feed content associated with the positively selected image; and presenting the feed content related to the positively selected image on the user interface; and modifying the user profile based at least in part on a profile associated with the feed content. - View Dependent Claims (9, 10, 11)
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12. In a computer system comprising a user interface configured to display content, a method for personalizing content for a particular user using a popularity image cloud, the method comprising the following operations performed by one or more processors:
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identifying one or more popular topics; using the one or more popular topics to identify a plurality of images associated with the one or more popular topics, the plurality of images being associated with feed content; contemporaneously displaying the plurality of images on a user interface, the plurality of images being grouped and displayed adjacent to or in close proximity with each other in varying sizes depending on a popularity of a topic associated with each image in one predefined area to minimize content between the plurality of images so as to minimize navigation methods required to locate the plurality of images; receiving a positive selection of one of the plurality of images from the user; identifying feed content associated with the positively selected image; presenting the feed content related to the positively selected image on the user interface; and modifying the user profile based at least in part on a profile associated with the feed content. - View Dependent Claims (13, 14, 15, 16)
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17. In a computer system comprising a user interface configured to display content, a method for personalizing content for a particular user using a search image cloud, the method comprising the following operations performed by one or more operations:
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identifying a search request including one or more search terms; using the one or more search terms to generate a search result having feed content; using the feed content to identify a plurality of images; and contemporaneously displaying the plurality of images on a user interface, the plurality of images being grouped and displayed adjacent to or in close proximity with each other in varying sizes depending on a similarity of the feed content to the one or more search terms and in one predefined area to minimize content between the plurality of images so as to minimize navigation methods required to locate the plurality of images; receiving a positive selection of one of the plurality of images from the user; identifying feed content associated with the positively selected image; and presenting the feed content related to the positively selected image on the user interface; and modifying the user profile based at least in part on a profile associated with the feed content. - View Dependent Claims (18, 19, 20)
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Specification