Systems and methods for skinning an application with interactive content
First Claim
1. A method of skinning an application with content, comprising:
- receiving, by a client device and over a data network, an electronic package of assets from a content provider, the electronic package of assets selected responsive to an online auction, the electronic package of assets comprising a first content item and a second content item, the electronic package of assets substantially complying with a standard, the standard defining one or more characteristics for the first content item and the second content item and defining an event type;
inserting, by the client device, in a placeholder of an electronic application executing on the client device, the first content item based on metadata in the electronic package of assets, the first content item associated with a first identifier of the metadata and the second content item associated with a second identifier of the metadata, the second identifier associated with the event type defined by the standard, the placeholder referencing the first identifier;
providing, by the client device, the electronic application at a graphical user interface of the client device and displaying the first content item;
executing, by the electronic application, one or more processes constituting an event of the electronic application;
identifying, by a hooking component of the electronic package of assets, that an event of the electronic application occurred during execution of the electronic application;
determining, by the hooking component, that the event of the electronic application corresponds to the event type; and
replacing, by the client device responsive to the determination that the event of the electronic application corresponds to the event type, the first content item with the second content item based on the second identifier of the metadata.
2 Assignments
0 Petitions
Accused Products
Abstract
In one implementation, an electronic package of assets substantially complying with a standard is received from a content provider. Placeholders in an application referring to items of content defined by the standard are replaced with items of content from the package of assets. In another implementation, an electronic package of assets substantially complying with a standard is received from a content provider. A publisher is identified, the package of assets is provided to the publisher, and an application incorporating items from the package of assets is received. In another implementation, a package of assets substantially complying with a standard is prepared, an application is received from a publisher, and a version of the application is generated, replacing references in the application to items defined in a standard with items of content from the package of assets.
12 Citations
13 Claims
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1. A method of skinning an application with content, comprising:
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receiving, by a client device and over a data network, an electronic package of assets from a content provider, the electronic package of assets selected responsive to an online auction, the electronic package of assets comprising a first content item and a second content item, the electronic package of assets substantially complying with a standard, the standard defining one or more characteristics for the first content item and the second content item and defining an event type; inserting, by the client device, in a placeholder of an electronic application executing on the client device, the first content item based on metadata in the electronic package of assets, the first content item associated with a first identifier of the metadata and the second content item associated with a second identifier of the metadata, the second identifier associated with the event type defined by the standard, the placeholder referencing the first identifier; providing, by the client device, the electronic application at a graphical user interface of the client device and displaying the first content item; executing, by the electronic application, one or more processes constituting an event of the electronic application; identifying, by a hooking component of the electronic package of assets, that an event of the electronic application occurred during execution of the electronic application; determining, by the hooking component, that the event of the electronic application corresponds to the event type; and replacing, by the client device responsive to the determination that the event of the electronic application corresponds to the event type, the first content item with the second content item based on the second identifier of the metadata. - View Dependent Claims (2, 3, 4, 5, 6)
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7. A system for skinning an application with content, comprising:
a data processing system configured to; receive an electronic package of assets from a content provider over a data network, the electronic package of assets selected responsive to an online auction, the electronic package of assets comprising a first content item and a second content item, the electronic package of assets substantially complying with a standard, the standard defining one or more characteristics for the first content item and the second content item and defining an event type; insert, in a placeholder of an electronic application executing on the data processing system, the first content item based on metadata of the electronic package of assets, the first content item associated with a first identifier of the metadata and the second content item associated with a second identifier of the metadata, the second identifier associated with the event type defined by the standard, the placeholder referencing the first identifier; provide the electronic application at a graphical user interface of the data processing system and display the first content item; execute one or more processes constituting an event of the electronic application; identify, using a hooking component of the electronic package of assets, that an event of the electronic application occurred during execution of the electronic application; determine that the event of the electronic application corresponds to the event type; replace, responsive to the determination that the event of the electronic application corresponds to the event type, the first content item with the second content based item on the second identifier of the metadata. - View Dependent Claims (8, 9, 10, 11)
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12. A non-transitory computer readable storage medium having instructions to skin an application with interactive content, the instructions comprising instructions to:
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receive an electronic package of assets from a content provider over a data network, the electronic package of assets selected responsive to an online auction, the electronic package of assets comprising a first content item and a second content item, the electronic package of assets substantially complying with a standard, the standard defining one or more characteristics for the first content item and the second content item and defining an event type; insert, in a placeholder of an electronic application executing on the data processing system, the first content item based on metadata of the electronic package of assets, the first content item associated with a first identifier of the metadata and the second content item associated with a second identifier of the metadata, the second identifier associated with the event type defined by the standard, the placeholder referencing the first identifier; provide the electronic application at a graphical user interface of the data processing system and display the first content item; execute one or more processes constituting an event of the electronic application; identify, using a hooking component of the electronic package of assets, that an event of the electronic application occurred during execution of the electronic application; determine that the event of the electronic application corresponds to the event type; and replace, responsive to the determination that the event of the electronic application corresponds to the event type, the first content item with the second content item based on the second identifier of the metadata. - View Dependent Claims (13)
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Specification