Searching based on user interest

• US 9,753,972 B2
• Filed: 03/14/2013
• Issued: 09/05/2017
• Est. Priority Date: 05/26/2005
• Status: Active Grant

• Current Assignee: Meta Platforms, Inc. (f/k/a Facebook, Inc.)
• Original Assignee: Meta Platforms, Inc. (f/k/a Facebook, Inc.)
• Inventors: Mehanna, Lara
• Primary Examiner(s): FILIPCZYK, MARCIN R
• Application Number:
  US13/827,646
• Publication Number:
  US 20130198160A1
• Time in Patent Office: 1,636 Days
• Field of Search: 707765-767, 707731, 707733
• CPC Class Codes: G06F 16/245 Query processing
• CPC Class Codes: G06F 16/248 Presentation of query results
• CPC Class Codes: G06F 16/93 Document management systems
• CPC Class Codes: G06F 16/951 Indexing; Web crawling techniques

Abstract

Information may be presented to a user by receiving a selection of one or more terms passively displayed in a document, loading the terms to a search configuration, generating first results responsive to a user'"'"'s predicted interest as expressed in the search configuration, and enabling display of the first results.

Claims

1. A method comprising:

receiving a first query that comprises a first term provided by a user;

performing, by at least one processor, a search using the query to identify a first plurality of search results;

determining, by the at least one processor, a plurality of topics based on content within the first plurality of search results;

providing, for display to the user, one or more selectable topics from the plurality of topics;

in response to detecting a selection by the user of a topic from the one or more selectable topics, providing, for display to the user, search results corresponding to at least the selected topic;

determining that the user accesses at least one search result from the search results corresponding to at least the selected topic;

modifying a user profile to reflect an inferred user interest in the selected topic based on the user accessing the at least one search result from the search results corresponding to at least the selected topic by storing a correlation between the accessed at least one search result and the selected topic in the user profile;

in response to receiving a second query comprising a second term provided by the user, the second query being different than the first query and the second term being different than the first term, accessing the user profile to identify the inferred user interest in the selected topic;

in response to identifying the inferred user interest in the selected topic, correlating the second term to the selected topic; and

providing, in response to the second query and based on the correlation of the second term to the selected topic, a second plurality of search results that reflect the inferred user interest in the selected topic.

2. The method of claim 1, wherein detecting the selection by the user of the topic from the one or more selectable topics comprises receiving an indication that the user favors or disfavors content related to the selected topic.

3. The method of claim 2, wherein receiving the indication that the user favors or disfavors the content comprises detecting a user selection of a button associated with favoring the content related to the selected topic.

4. The method of claim 2, wherein receiving the indication that the user favors or disfavors content comprises detecting a user selection of a button associated with disfavoring the content related to the selected topic.

5. The method of claim 1, wherein storing the correlation between the accessed at least one search result and the selected topic in the user profile comprises storing, in the user profile, a metadata tag for the inferred user interest in the selected topic.

6. The method of claim 1, wherein providing the second plurality of search results that reflect the inferred user interest in the selected topic comprises ranking the second plurality of search results based at least in part on a strength of association between each search result of the second plurality of search results and the selected topic according to the inferred user interest from the user profile.

7. The method of claim 1, further comprising:

identifying a first topic based on an analysis of content within a first result of the first plurality of results; and

identifying a second topic based on an analysis of content within a second result of the first plurality of results.

8. The method of claim 7, wherein determining the plurality of topics comprises compiling the first topic based on the analysis of content within the first result of the first plurality of results with the second topic based on the analysis of content within the second result of the first plurality of results.

9. A non-transitory computer readable storage media storing instructions thereon that, when executed by a processor, cause a computer system to:

receive a first query that comprises a first term provided by a user;

perform, by at least one processor, a search using the first query to identify a first plurality of search results;

determine a plurality of topics based on the query;

provide, for display to the user, one or more selectable topics from the plurality of topics;

in response to detecting a selection by the user of a topic from the one or more selectable topics, provide, for display to the user, search results corresponding to at least the selected topic;

determine that the user accesses at least one search result from the search results corresponding to at least the selected topic;

modify a user profile to reflect an inferred user interest in the selected topic based on the user accessing the at least one search result from the search results corresponding to at least the selected topic by storing a correlation between the accessed at least one search result and the selected topic in the user profile;

in response to receiving a second query comprising a second term provided by the user, the second query being different than the first query and the second term being different than the first term, access the user profile to identify the inferred user interest in the selected topic;

in response to identifying the inferred user interest in the selected topic, correlating the second term to the selected topic; and

provide, in response to the second query and based on the correlation of the second term to the selected topic, a second plurality of search results that reflect the inferred user interest in the selected topic.

10. The non-transitory computer readable storage media of claim 9, wherein modifying the user profile to reflect the inferred user interest comprises:

maintaining the user profile, wherein the user profile comprises information indicating one or more previously inferred user interests; and

updating, based on the user accessing the at least one search result corresponding to the selected topic, the user profile with information indicating the inferred user interest in the selected topic.

11. The non-transitory computer readable storage media of claim 10, wherein maintaining the user profile further comprises maintaining information indicating a user disinterest in one or more topics.

12. The non-transitory computer readable storage media of claim 11, wherein the information indicating the determined user interest and the information indicating the user disinterest comprise terms, topics, or metadata that is descriptive of the inferred user interest and the user disinterest, respectively.

13. The non-transitory computer readable storage media of claim 12, wherein updating the user profile comprises adding at least one of an additional term, an additional topic, or additional metadata to the user profile for the selected topic.

14. The non-transitory computer readable storage media of claim 13, wherein determining that the user accesses the at least one search result from the search results corresponding to at least the selected topic comprises receiving an indication of the user clicking on the at least one search result from the search results corresponding to at least the selected topic using a mouse button or the user selecting the at least one search result from the search results corresponding to at least the selected topic using a touch screen.

15. A system comprising:

at least one processor; and

at least one non-transitory computer readable storage medium storing instructions thereon that, when executed by at least one processor, cause the system to;

receive a first query that comprises a first term provided by a user;

perform a search using the first query to identify a first plurality of search results;

determine a plurality of topics based on content within the first plurality of search results;

provide, for display to the user, one or more selectable topics from the plurality of topics;

in response to detecting a selection by the user of a topic from the one or more selectable topics, provide, for display to the user, search results corresponding to at least the selected topic;

determine that the user accesses at least one search result from the search results corresponding to at least the selected topic;

modify a user profile to reflect an inferred user interest in the selected topic based on the user accessing the at least one search result from the search results corresponding to at least the selected topic by storing a correlation between the accessed at least one search result and the selected topic in the user profile;

in response to receiving a second query comprising a second user-provided term that is different than the first user-provided term, access the user profile to identify the inferred user interest in the selected topic;

in response to identifying the inferred user interest in the selected topic, correlate the second term to the selected topic; and

provide, in response to the second query and based on the correlation of the second term to the selected topic, a second plurality of search results that reflect the inferred user interest in the selected topic.

16. The system of claim 15, wherein the instructions, when executed by the at least one processor, cause the system to detect the selection by the user of the topic from the one or more selectable topics by receiving an indication that the user favors or disfavors content related to the selected topic.

17. The system of claim 16, wherein the instructions, when executed by the at least one processor, cause the system to receive the indication by the user that the user favors or disfavors content by further detecting a selection of a button associated with favoring the content related to the selected topic.

18. The system of claim 17, wherein the instructions, when executed by the at least one processor, cause the system to provide the second plurality of search results that reflect the inferred user interest in the selected topic comprises ranking the second plurality of search results based on a strength of association between each search result of the second plurality of search results and the selected topic according to the inferred user interest from the user profile.

19. The system of claim 17, further comprising instructions that, when executed by the at least one processor, further cause the system to identify a first topic based on an analysis of content within a first result of the first plurality of results.

20. The system of claim 19, further comprising instructions that, when executed by the at least one processor, further cause the system to identify a second topic based on an analysis of content within a second result of the first plurality of results.