Digital content provided to a user at a physical location
First Claim
Patent Images
1. A computer-implemented method, comprising:
- receiving, by a server machine through a network from a Global Positioning System (GPS) device included in a mobile device, first GPS location information;
analyzing, by the server machine, the first GPS location information to determine that the first GPS location information corresponds to a physical location;
providing, by the server machine through the network for display via a graphical user interface presented on the mobile device and in response to determining that the first GPS location information corresponds to the physical location, a first offer to access online digital content;
receiving, by the server machine through the network from the mobile device via the graphical user interface, a first acceptance of the first offer;
streaming, by the server machine through the network for display on the mobile device in response to both determining that the first GPS location information corresponds to the physical location and to receiving the first acceptance, the online digital content;
receiving, by the server machine through the network from the GPS device included in the mobile device subsequent to streaming the online digital content for display on the mobile device, second GPS location information;
analyzing, by the server machine, the second GPS location information to determine that the second GPS location information corresponds to the physical location;
continuing to stream, by the server machine through the network for display on the mobile device in response to determining that the second GPS information corresponds to the physical location, the online digital content;
receiving, by the server machine through the network from the GPS device included in the mobile device subsequent to receiving the second GPS location information, third GPS location information;
analyzing, by the server machine, the third GPS location information to determine that the third GPS location information does not correspond to the physical location;
preventing, by the server machine in response to determining that the third GPS location information does not correspond to the physical location, the mobile device from accessing the online digital content; and
sending, by the server machine through the network for display on the mobile device via the graphical user interface and subsequent to determining that the third GPS location information does not correspond to the physical location, a second offer to access to the online digital content while away from the physical location.
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Accused Products
Abstract
A method for providing a promotion to a user to do commerce at a physical location includes offering a right to a particular piece of digital content to the user as an incentive to a commercial transaction that occurs at least partly at the physical location, discerning that the user is located at the physical location, and in response to the discerning, interacting with the user to provide the digital content to the user on a mobile device associated with the user.
8 Citations
21 Claims
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1. A computer-implemented method, comprising:
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receiving, by a server machine through a network from a Global Positioning System (GPS) device included in a mobile device, first GPS location information; analyzing, by the server machine, the first GPS location information to determine that the first GPS location information corresponds to a physical location; providing, by the server machine through the network for display via a graphical user interface presented on the mobile device and in response to determining that the first GPS location information corresponds to the physical location, a first offer to access online digital content; receiving, by the server machine through the network from the mobile device via the graphical user interface, a first acceptance of the first offer; streaming, by the server machine through the network for display on the mobile device in response to both determining that the first GPS location information corresponds to the physical location and to receiving the first acceptance, the online digital content; receiving, by the server machine through the network from the GPS device included in the mobile device subsequent to streaming the online digital content for display on the mobile device, second GPS location information; analyzing, by the server machine, the second GPS location information to determine that the second GPS location information corresponds to the physical location; continuing to stream, by the server machine through the network for display on the mobile device in response to determining that the second GPS information corresponds to the physical location, the online digital content; receiving, by the server machine through the network from the GPS device included in the mobile device subsequent to receiving the second GPS location information, third GPS location information; analyzing, by the server machine, the third GPS location information to determine that the third GPS location information does not correspond to the physical location; preventing, by the server machine in response to determining that the third GPS location information does not correspond to the physical location, the mobile device from accessing the online digital content; and sending, by the server machine through the network for display on the mobile device via the graphical user interface and subsequent to determining that the third GPS location information does not correspond to the physical location, a second offer to access to the online digital content while away from the physical location. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8)
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9. A computer system, comprising:
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a non-transitory memory storing instructions; and one or more hardware processors coupled to the non-transitory memory and configured to read the instructions from the non-transitory memory to cause the system to perform operations comprising; receiving, through a network from a Global Positioning System (GPS) device included in a mobile device, first GPS location information; analyzing the first GPS location information to determine that the first GPS location information corresponds to a physical location; providing, through the network for display via a graphical user interface presented on the mobile device and in response to determining that the first GPS location information corresponds to the physical location, a first offer to access online digital content; receiving, through the network from the mobile device via the graphical user interface, a first acceptance of the first offer; streaming, through the network for display on the mobile device in response to both determining that the first GPS location information corresponds to the physical location and to receiving the first acceptance, the online digital content; receiving, through the network from the GPS device included in the mobile device subsequent to streaming the online digital content for display on the mobile device, second GPS location information; analyzing the second GPS location information to determine that the second GPS location information corresponds to the physical location; continuing to stream, through the network for display on the mobile device in response to determining that the second GPS information corresponds to the physical location, the online digital content; receiving, through the network from the GPS device included in the mobile device subsequent to receiving the second GPS location information, third GPS location information; analyzing the third GPS location information to determine that the third GPS location information does not correspond to the physical location; preventing, in response to determining that the third GPS location information does not correspond to the physical location, the mobile device from accessing the online digital content; and sending, through the network for display on the mobile device via the graphical user interface and subsequent to determining that the third GPS location information does not correspond to the physical location, a second offer to access the online digital content while away from the physical location. - View Dependent Claims (10, 11, 12, 13, 14, 15, 16)
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17. A non-transitory machine-readable medium having stored thereon machine-readable instructions executable to cause a machine to perform operations comprising:
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receiving, through a network from a Global Positioning System (GPS) device included in a mobile device, first GPS location information; analyzing the first GPS location information to determine that the first GPS location information corresponds to a physical location; providing, through the network for display via a graphical user interface presented on the mobile device and in response to determining that the first GPS location information corresponds to the physical location, a first offer to access online digital content; receiving, by the server machine through the network from the mobile device via the graphical user interface, a first acceptance of the first offer; streaming, through the network for display on the mobile device in response to both determining that the first GPS location information corresponds to the physical location and to receiving the first acceptance, the online digital content; receiving, through the network from the GPS device included in the mobile device subsequent to streaming online digital content for display on the mobile device, second GPS location information; analyzing the second GPS location information to determine that the second GPS location information corresponds to the physical location; continuing to stream, through the network for display on the mobile device in response to determining that the second GPS information corresponds to the physical location, the online digital content; receiving, through the network from the GPS device included in the mobile device subsequent to receiving the second GPS location information, third GPS location information; analyzing the third GPS location information to determine that the third GPS location information does not correspond to the physical location; preventing, in response to determining that the third GPS location information does not correspond to the physical location, the mobile device from accessing the online digital content; and sending, through the network for display on the mobile device via the graphical user interface and subsequent to determining that the third GPS location information does not correspond to the physical location, a second offer to access to the online digital content while away from the physical location. - View Dependent Claims (18, 19, 20, 21)
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Specification