Rule-based system and method to associate attributes to text strings

• US 9,766,856 B2
• Filed: 12/08/2014
• Issued: 09/19/2017
• Est. Priority Date: 02/24/2010
• Status: Active Grant

• Current Assignee: Leaf Group Ltd. (Graham Holdings Company)
• Original Assignee: Leaf Group Ltd. (Graham Holdings Company)
• Inventors: Yehaskel, David M., Kjallbring, Henrik M.
• Primary Examiner(s): MENG, JAU SHYA
• Application Number:
  US14/563,360
• Publication Number:
  US 20150095353A1
• Time in Patent Office: 1,016 Days
• Field of Search: None
• CPC Class Codes: G06F 16/24578 using ranking
• CPC Class Codes: G06F 16/33 Querying
• CPC Class Codes: G06F 16/951 Indexing; Web crawling techniques
• CPC Class Codes: G06F 16/9535 Search customisation based on user profiles and personalisation
• CPC Class Codes: G06F 16/9538 Presentation of query results
• CPC Class Codes: G06F 40/247 Thesauruses; Synonyms
• CPC Class Codes: G06F 7/24 Sorting, i.e. extracting data from one or more carriers, rearranging the data in numerical or other ordered sequence, and rerecording the sorted data on the original carrier or on a different carrier or set of carriers sorting methods in generalG06F7/36 takes precedence

Abstract

A method implemented in a data processing system includes receiving a plurality of text strings. A plurality of rules are applied to the text strings. If a condition specified in one of the rules exists in a given text string, one or more attributes are associated to that text string as metadata. One or more of the text strings are selected, using the metadata, as a potential title for the content. A final title is prepared based on the potential title, and the content is published online under the final title.

Claims

1. A method, comprising:

receiving, in a computing apparatus from a first computing device, a plurality of text strings, each of the text strings identifying a separate search query, wherein the text strings are from search queries previously entered by users on a first plurality of computing devices;

applying, by the computing apparatus, each respective rule of a first plurality of rules to each respective text string of the plurality of text strings, including

determining whether the respective text string satisfies a condition of the respective rule, wherein the condition of at least one respective rule is determined to be satisfied by the respective text string in response to a determining the respective text string includes a predetermined text pattern specified for the respective rule;

in response to a determining the respective text string satisfies the condition of the respective rule, associating a set of metadata of the respective rule with a search query identified by the respective text string;

sorting, by the computing apparatus, the plurality of text strings based at least in part on metadata associated with the search queries via the applying of the first plurality of rules;

identifying, by the computing apparatus, a potential title based on the sorting of the plurality of text strings;

providing, by the computing apparatus to a second computing device, the potential title for use in creating content, the providing further comprising providing key words obtained from the plurality of text strings, wherein the second computing device is different from the first computing device;

receiving, from the second computing device, the created content, wherein the created content includes the key words;

transforming the potential title to generate a final title using a second plurality of rules; and

publishing, by the computing apparatus, the created content under the final title, wherein the publishing provides access via a website to a second plurality of computing devices, and the second plurality of computing devices is different from the first plurality of computing devices.

2. The method of claim 1, wherein the content is created in accordance with the potential title and predefined guidelines.

3. The method of claim 2, further comprising:

arranging, by the computing apparatus, the creation of the content by at least one author.

4. The method of claim 1, wherein the condition of at least one respective rule is determined to be satisfied by the respective text string in response to a the respective text string has a predetermined part of speech specified for the respective rule.

5. The method of claim 1, wherein the condition of at least one respective rule is determined to be satisfied by the respective text string in response to a the respective text string has one or more predetermined words specified for the respective rule.

6. The method of claim 1, wherein the condition of at least one respective rule is determined to be satisfied by the respective text string in response to a the respective text string has a predetermined word combination specified for the respective rule.

7. The method of claim 1, wherein the set of metadata includes one or more tags.

8. The method of claim 1, wherein the set of metadata includes indication of intent of the respective text string.

9. The method of claim 1, wherein the set of metadata identifies a query type of the respective text string.

10. The method of claim 1, wherein the query type is one of:

informational, transactional, or navigational.

11. The method of claim 1, wherein the set of metadata includes indication of suitability of the respective text string as a title.

12. The method of claim 1, wherein the second plurality of rules comprises at least one rule that associates a plurality of similar word variations with a single attribute.

13. The method of claim 1, wherein applying the first plurality of rules to the plurality of text strings comprises identifying patterns in text strings, parts of speech, one or more specific words, and word combinations.

14. The method of claim 13, wherein identifying one or more specific words comprises identifying one or more words found in one or more dictionaries.

15. A non-transitory computer readable storage media storing thereon computer readable instructions, when executed by a computing apparatus, cause the computing apparatus to perform a method, the method comprising:

receiving, in the computing apparatus from a first computing device, a plurality of text strings, each of the text strings identifying a separate search query, wherein the text strings are from search queries previously entered by users on a first plurality of computing devices;

applying, by the computing apparatus, each respective rule of a first plurality of rules to each respective text string of the plurality of text strings, including

determining whether the respective text string satisfies a condition of the respective rule, wherein the condition of at least one respective rule is determined to be satisfied by the respective text string in response to a determining the respective text string includes a predetermined text pattern specified for the respective rule;

in response to a determining the respective text string satisfies the condition of the respective rule, associating a set of metadata of the respective rule with a search query identified by the respective text string;

sorting, by the computing apparatus, the plurality of text strings based at least in part on metadata associated with the search queries via the applying of the first plurality of rules;

identifying, by the computing apparatus, a potential title based on the sorting of the plurality of text strings;

providing, by the computing apparatus to a second computing device, the potential title for use in creating content, wherein the second computing device is different from the first computing device;

receiving, from the second computing device, the created content;

transforming the potential title to generate a final title using a second plurality of rules; and

publishing, by the computing apparatus, the created content under the final title, wherein the publishing provides access via a website to a second plurality of computing devices, and the second plurality of computing devices is different from the first plurality of computing devices.

16. A computing apparatus, comprising:

at least one processor; and

memory storing instructions, which when executed, cause the at least one processor to;

receive, in the computing apparatus from a first computing device, a plurality of text strings, each of the text strings identifying a separate search query, wherein the text strings are from search queries previously entered by users on a first plurality of computing devices;

apply, by the computing apparatus, each respective rule of a first plurality of rules to each respective text string of the plurality of text strings, via

determining whether the respective text string satisfies a condition of the respective rule, wherein the condition of at least one respective rule is determined to be satisfied by the respective text string in response to a determining the respective text string includes a predetermined text pattern specified for the respective rule;

in response to a determining the respective text string satisfies the condition of the respective rule, associating a set of metadata of the respective rule with a search query identified by the respective text string;

sort, by the computing apparatus, the plurality of text strings based at least in part on metadata associated with the search queries via the first plurality of rules;

identify, by the computing apparatus, a potential title based on sorting the plurality of text strings;

provide, by the computing apparatus to a second computing device, the potential title for use in creating content, wherein the second computing device is different from the first computing device;

receive, from the second computing device, the created content;

transform the potential title to generate a final title using a second plurality of rules; and

publish, by the computing apparatus, the created content under the final title, wherein the publishing provides access via a website to a second plurality of computing devices, and the second plurality of computing devices is different from the first plurality of computing devices.