Trend response management
First Claim
Patent Images
1. A method performed by one or more computing devices, the method comprising:
- comparing current numbers of submissions of keywords in recent search queries to previous numbers of submissions of the keywords in previous search queries submitted during a reference time period;
based at least on the current numbers and the previous numbers, designating certain keywords as trending keywords;
identifying a trending topic associated with a subset of the recent search queries that include at least some of the trending keywords;
identifying selected search results that were returned to the subset of the recent search queries and selected by users;
identifying other recent search queries that are also associated with the trending topic but not included in the subset of the recent search queries that include the trending keywords, the other recent search queries being identified by detecting that the other recent search queries also return the selected search results; and
creating a dataset for the trending topic that includes the subset of the recent search queries mapped to the selected search results and the other recent search queries mapped to the selected search results.
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Abstract
This document relates to trend response management. One example can detect a trending topic and identify content associated with the trending topic. The example can take an action relating to the content that decreases a trend-induced processing spike and/or enhances a user search experience associated with the trending topic.
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Citations
20 Claims
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1. A method performed by one or more computing devices, the method comprising:
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comparing current numbers of submissions of keywords in recent search queries to previous numbers of submissions of the keywords in previous search queries submitted during a reference time period; based at least on the current numbers and the previous numbers, designating certain keywords as trending keywords; identifying a trending topic associated with a subset of the recent search queries that include at least some of the trending keywords; identifying selected search results that were returned to the subset of the recent search queries and selected by users; identifying other recent search queries that are also associated with the trending topic but not included in the subset of the recent search queries that include the trending keywords, the other recent search queries being identified by detecting that the other recent search queries also return the selected search results; and creating a dataset for the trending topic that includes the subset of the recent search queries mapped to the selected search results and the other recent search queries mapped to the selected search results. - View Dependent Claims (2, 3, 4)
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5. A system comprising:
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one or more processors; and one or more computer-readable storage media having computer-executable instructions stored thereon that, when executed by the one or more processors, cause the one or more processors to; detect a trending topic; identify content associated with the trending topic; identify active users that have not queried on the trending topic but have engaged in query activity with respect to at least one topic other than the trending topic; and responsive to the query activity by the active users with respect to the at least one topic other than the trending topic, send the content associated with the trending topic to the active users. - View Dependent Claims (6, 7, 8, 9, 10, 11, 12)
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13. A device, comprising:
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a display; one or more processors; and storage storing computer-readable instructions which, when executed by the one or more processors, cause the one or more processors to; receive a user search query that is unrelated to a trending topic; send the user search query that is unrelated to the trending topic to a remote service; obtain, from the remote service, search results for the user search query that is unrelated to the trending topic and a trending content search index relating to a trending search topic, the trending content search index being sent to the device by the remote service responsive to receiving the user search query that is unrelated to the trending topic; store the trending content search index on the storage; receive a subsequent search query from the user relating to the trending search topic; retrieve other search results for the subsequent search query relating to the trending search topic from the trending content search index stored on the storage; and present the other search results for the subsequent search query on the display. - View Dependent Claims (14, 15, 16, 17, 18, 19, 20)
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Specification