Point of sale display of greeting cards or scrapbooks with adjacent display of affixable media having scannable website addresses

• US 9,805,356 B2
• Filed: 07/07/2015
• Issued: 10/31/2017
• Est. Priority Date: 07/17/2014
• Status: Active Grant

• Current Assignee: Loren R. White, Michael T. Jewell
• Original Assignee: Loren R. White, Michael T. Jewell
• Inventors: Jewell, Michael T., White, Loren R.
• Primary Examiner(s): Le, Thien M
• Assistant Examiner(s): Habib, Asifa
• Application Number:
  US14/793,247
• Publication Number:
  US 20160019516A1
• Time in Patent Office: 847 Days
• CPC Class Codes: B42D 1/08 Albums filing features thereof B42F
• CPC Class Codes: B42D 15/042 Foldable cards or sheets B42D15/045 and B42D15/08 take precedence
• CPC Class Codes: B42D 15/045 Multi-part cards or sheets, i.e. combined with detachably mounted articles
• CPC Class Codes: B42F 5/00 Sheets and objects temporarily attached together; Means therefor; Albums bookbinding aspects of albums B42D1/08; advertising or display aspects G09
• CPC Class Codes: G06Q 20/208 Input by product or record sensing, e.g. weighing or scanner processing

Abstract

A system for personalizing printed cards or scrapbooks with web-based links comprises a point of sale display of greeting cards or scrapbooks and a plurality of affixable media. Each of the affixable media comprise a scannable code and a description of the online content that will be displayed when the code is scanned by a recipient. A purchaser is able to create a personalized card or scrapbook by selecting a card or scrapbook from the point of sale display, selecting a scannable code based on its associated description, and then affixing the selected scannable code to the selected card or scrapbook, thereby creating a personalized card or scrapbook that directs the recipient to online content chosen by the purchaser from the set of options provided by the various affixable media.

Claims

1. A system for a point of sale display for an online content presentation system comprising:

a display rack;

a presentable media attached to the display rack whereby the presentable media is selectable by a user; and

a plurality of affixable media selectable by the user based on an associated provider pre-recorded online content, each of the plurality of affixable media having;

a directing message surrounded by a graphical element to direct a recipient to the associated provider pre-recorded online content,

a description of the associated provider pre-recorded online content which the recipient is directed to by the directing message, and

a package for the presentable media and the affixable media with a backing configured to attach the package to the display rack and a transparent covering;

wherein one of the plurality of the affixable media is separable from another of the plurality of affixable media,

wherein the directing message is separable from the description of the associated provider pre-recorded online content,

wherein at least one of the plurality of affixable media is configured to be affixed to the presentable media viewable by the recipient and to direct the recipient to the associated provider pre-recorded online content,

wherein the plurality of affixable media is selected from a group of media consisting of an inked stamp, a self-adhesive sticker, an insertable card, a card with activatable adhesive, and combinations thereof,

wherein the directing message is selected from a group of messages consisting of a scannable code, a website address, a static QR code, a dynamic QR code, and combinations thereof,

wherein the associated provider pre-recorded online content is selected from a group of online content consisting of an online audio-visual file, a text message, a digital posting, a multimedia message transmission, an online electronic multimedia source, an online map location, an online personal profile, an online music file, and combinations thereof, wherein the presentable media is selected from a group of media consisting of a greeting card, a scrapbook and combinations thereof, and

wherein the plurality of affixable media is substantially smaller than the presentable media.