Method for processing targeting descriptor in non-real-time receiver

• US 9,813,758 B2
• Filed: 02/19/2015
• Issued: 11/07/2017
• Est. Priority Date: 12/09/2008
• Status: Active Grant

• Current Assignee: LG Electronics, Inc. (LG Corporation)
• Original Assignee: LG Electronics, Inc. (LG Corporation)
• Inventors: Suh, Jong Yeul, Kim, Kwan Suk, Thomas, Gomer, Song, Jae Hyung, Kim, Jin Pil, Hong, Ho Taek, Lee, Joon Hui
• Primary Examiner(s): SALCE, JASON P
• Application Number:
  US14/626,608
• Publication Number:
  US 20150172746A1
• Time in Patent Office: 992 Days
• Field of Search: 725 9, 725 17, 725 20, 725 25, 725 28, 725 32, 725 35, 725 67- 68, 725 70- 71, 725 93, 725116, 725146, 370312, 370432, 709217, 709227, 709229, 348731, 3484261, 3483841
• CPC Class Codes: H04N 21/4345 Extraction or processing of SI, e.g. extracting service information from an MPEG stream
• CPC Class Codes: H04N 21/435 Processing of additional data, e.g. decrypting of additional data, reconstructing software from modules extracted from the transport stream
• CPC Class Codes: H04N 21/4508 Management of client data or end-user data
• CPC Class Codes: H04N 21/454 Content or additional data filtering, e.g. blocking advertisements
• CPC Class Codes: H04N 21/47202 for requesting content on demand, e.g. video on demand
• CPC Class Codes: H04N 21/482 End-user interface for program selection broadcast systems using EPGs H04H60/72
• CPC Class Codes: H04N 21/812 involving advertisement data advertising per se G06Q30/02

Abstract

A method of receiving a broadcast signal including a Non-Real-Time (NRT) Receiver Targeting service is disclosed herein. A method of receiving a broadcast signal including a Non-Real-Time (NRT) Receiver Targeting service, the method comprises receiving broadcast signal including first signaling information and second signaling information, identifying an NRT service based on the first signaling information, parsing a Receiver Targeting Descriptor from the second signaling information, determining validity of the NRT service or an NRT content based on a targeting_criterion_type_code included in the Receiver Targeting Descriptor, and downloading the NRT service or the NRT content when a receiver determines the NRT service or the NRT content to be valid.

Claims

1. A receiver for processing a Non-Real Time (NRT) content, the receiver comprising:

a tuner to receive a broadcast signal including the NRT content that is delivered in advance of its use, and signaling data including a first information describing transport session information for the NRT content,

a signaling decoder to parse the signaling data,

wherein the broadcast signal further includes receiver targeting element having information for enabling a receiver targeting broadcast,

wherein the receiver targeting element includes attribute name information specifying a personal profile, and

wherein the receiver targeting element further includes attribute value information specifying values for the personal profile specified by the attribute name information;

a user interface processor receiving setting values of a viewer properties corresponding to the targeting criterion; and

an operation controller determining whether the NRT content is presented by matching the setting values to the targeting criterion information and the targeting value information of the NRT content.

2. The receiver of claim 1,

wherein the broadcast signal further includes a Real-Time (RT) content, and

wherein the operation controller displays a broadcast content by combining the NRT content with the RT content.

3. The receiver of claim 2,

wherein the NRT content corresponds to an application based content which is triggered at a certain timing within the RT content.

4. The receiver of claim 1,

wherein the personal profile corresponds to one of a gender and an age.

5. The receiver of claim 1, further comprising:

an operation controller to determine whether the NRT service is presented by matching set values to the attribute value information in the receiver targeting element.

6. A method for receiving a Non-Real Time (NRT) content by a receiver, the method comprising:

receiving a broadcast signal including the NRT content that is delivered in advance of its use, and signaling data including a first information describing transport session information for the NRT content,

parsing the signaling data,

wherein the broadcast signal further includes receiver targeting element having information for enabling a receiver targeting broadcast,

wherein the receiver targeting element includes attribute name information specifying a personal profile, and

wherein the receiver targeting element further includes attribute value information specifying values for the personal profile specified by the attribute name information.

7. The method of claim 6,

wherein the broadcast signal further includes a Real-Time (RT) content, and the method further comprises:

displaying a broadcast content by combining the NRT content with the RT content.

8. The method of claim 7,

wherein the NRT content corresponds to an application based content which is triggered at a certain timing within the RT content.

9. The method of claim 6,

wherein the personal profile corresponds to one of a gender and an age.

10. The method of claim 6 further comprising;

determining whether the NRT content is presented by matching set values in a receiving terminal to the attribute name information and the attribute value information in the receiver targeting element.