Displaying demographic information of members discussing topics in a forum
First Claim
1. A computer implemented method, comprising:
- storing, by a processor, communications between members of an online forum, each communication representing a message received by the server from a particular client device via a network and sent by the server to another client device via the network;
receiving, by the processor, from a client device, a topic associated with the communications;
determining, by the processor for each of a plurality of terms, a frequency of co-occurrence of the term with the topic in the communications;
selecting, by the processor, a top term from the plurality of terms based on the frequency of co-occurrence of each of the plurality of terms with the topic;
receiving, from the client device, information describing a first time interval selected using a user interface control presented via a display of the client device;
determining, by the processor, a first aggregate demographic value based on a demographic attribute of the members that used the top term during the first time interval;
receiving, from the client device, information describing a second time interval selected using the user interface control, wherein the second time interval is subsequent to the first time interval;
determining, by the processor, a second aggregate demographic value based on the demographic attribute of the members that used the top term during the second time interval; and
presenting on the display of the client device, a user interface displaying a graph including at least one axis representing the demographic attribute of the members that used the top term and a geometric shape representing the top term co-occurring with the topic in the communications, the user interface presenting variation of the demographic attribute of the members that used the top term with respect to time based on the first aggregate demographic value and the second aggregate demographic value.
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Accused Products
Abstract
Users in public forums often mention certain topics in the course of their discussions. Member'"'"'s comments in messages to other members are analyzed to obtain terms that co-occur with topics. Frequencies of co-occurrence of a term with topics are normalized based on frequency of the term in a random sample of message. The terms are ranked by their normalized frequency of co-occurrence with a topic in messages. The top terms are selected based on their rank. Analysis of demographic information associated with members that mentioned top terms associated with a topic is displayed in graphical format that highlights the relationship between the age, gender, and usage of the top terms over time. The demographic information presented includes average age of members that mentioned a top term or their gender information within a selected time interval.
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Citations
25 Claims
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1. A computer implemented method, comprising:
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storing, by a processor, communications between members of an online forum, each communication representing a message received by the server from a particular client device via a network and sent by the server to another client device via the network; receiving, by the processor, from a client device, a topic associated with the communications; determining, by the processor for each of a plurality of terms, a frequency of co-occurrence of the term with the topic in the communications; selecting, by the processor, a top term from the plurality of terms based on the frequency of co-occurrence of each of the plurality of terms with the topic; receiving, from the client device, information describing a first time interval selected using a user interface control presented via a display of the client device; determining, by the processor, a first aggregate demographic value based on a demographic attribute of the members that used the top term during the first time interval; receiving, from the client device, information describing a second time interval selected using the user interface control, wherein the second time interval is subsequent to the first time interval; determining, by the processor, a second aggregate demographic value based on the demographic attribute of the members that used the top term during the second time interval; and presenting on the display of the client device, a user interface displaying a graph including at least one axis representing the demographic attribute of the members that used the top term and a geometric shape representing the top term co-occurring with the topic in the communications, the user interface presenting variation of the demographic attribute of the members that used the top term with respect to time based on the first aggregate demographic value and the second aggregate demographic value. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 25)
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13. A non-transitory computer-readable storage medium storing computer-executable code comprising instructions for:
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storing, by a processor, communications between members of an online forum, each communication representing a message received by the server from a particular client device via a network and sent by the server to another client device via the network; receiving, by the processor, from a client device, a topic associated with the communications; determining, by the processor for each of a plurality of terms, a frequency of co-occurrence of the term with the topic in the communications; selecting, by the processor, a top term from the plurality of terms based on the frequency of co-occurrence of each of the plurality of terms with the topic; receiving, from the client device, information describing a first time interval selected using a user interface control presented via a display of the client device; determining, by the processor, a first aggregate demographic value based on a demographic attribute of the members that used the top term during the first time interval; receiving, from the client device, information describing a second time interval selected using the user interface control, wherein the second time interval is subsequent to the first time interval; determining, by the processor, a second aggregate demographic value based on the demographic attribute of the members that used the top term during the second time interval; and presenting on the display of the client device, a user interface displaying a graph including at least one axis representing the demographic attribute of the members that used the top term and a geometric shape representing the top term co-occurring with the topic in the communications, the user interface presenting variation of the demographic attribute of the members that used the top term with respect to time based on the first aggregate demographic value and the second aggregate demographic value. - View Dependent Claims (14, 15, 16, 17, 18, 19, 20, 21, 22, 23, 24)
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Specification