Method and apparatus for purchasing digital playlists
First Claim
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1. A digital media product associated with an online media store, the digital media product comprising:
- a visual element displayed on the digital media product, the visual element being arranged to identify a particular media collection, the media collection being associated with a plurality of digital media assets;
code provided on the digital media product, the code being arranged to be transitioned from an inactivated state to an activated state, wherein the code identifies the particular media collection and allows the particular media collection to be obtained when the code in the activated state is provided to the online media store;
an activation element provided on the digital media product, the activation element being arranged to cooperate with a remote activation system to transition the code from the inactivated state to the activated state,wherein the activation element includes at least a bar code that contains a first set of information associated with the code and a magnetic stripe that allows access to a second set of information associated with the code, andwherein the digital media product is in an activated state when the code is in the activated state, and wherein the digital media product is in an inactivated state when the code is in the inactivated state.
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Abstract
Digital media products and methods for making them are disclosed. A digital media product can effectively not have any value until purchased and activated at a point-of-sale. In one embodiment, the digital media product is content specific and provided to allow acquisition of a particular collection of digital media assets upon activation. As one example, the collection can pertain to a playlist, album or set of content.
154 Citations
27 Claims
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1. A digital media product associated with an online media store, the digital media product comprising:
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a visual element displayed on the digital media product, the visual element being arranged to identify a particular media collection, the media collection being associated with a plurality of digital media assets; code provided on the digital media product, the code being arranged to be transitioned from an inactivated state to an activated state, wherein the code identifies the particular media collection and allows the particular media collection to be obtained when the code in the activated state is provided to the online media store; an activation element provided on the digital media product, the activation element being arranged to cooperate with a remote activation system to transition the code from the inactivated state to the activated state, wherein the activation element includes at least a bar code that contains a first set of information associated with the code and a magnetic stripe that allows access to a second set of information associated with the code, and wherein the digital media product is in an activated state when the code is in the activated state, and wherein the digital media product is in an inactivated state when the code is in the inactivated state. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14)
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15. A prepaid card for acquisition of a particular collection of digital media assets, said prepaid card comprising:
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an image representing the collection of digital media assets; a price for the card; a listing of the digital media assets in the collection; a unique code for the card, the unique code having an activated state and an inactivated state and being associated with the particular collection of digital media assets; a bar code that identifies the card, the bar code being arranged to cooperate with a remote intermediary activation system to transition the unique code from the inactivated state to the activated state; a magnetic stripe that allows access to a set of information associated with the code; and download instructions to redeem the card for the collection of digital media assets, wherein the particular collection of digital media assets are redeemable from an online store only when the unique code is in the activated state. - View Dependent Claims (16, 17, 18, 19, 20, 21, 22, 23, 24, 25, 26)
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27. A digital media product associated with an online media store, the digital media product comprising:
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a visual element displayed on the digital media product, the visual element being an image associated with an album cover image of a media collection, the media collection being associated with a plurality of digital media assets, the plurality of digital media assets including at least one audio item, at least one video item, and at least one electronic file that pertains to a digital non-media asset; a code provided on the digital media product, the code being arranged to be transitioned from an inactivated state to an activated state, wherein the code identifies the particular media collection and allows the particular media collection to be obtained when the code in the activated state is provided to the online media store; and an activation element provided on the digital media product, the activation element being arranged to cooperate with a remote activation system to transition the code from the inactivated state to the activated state, wherein the activation element includes at least a bar code that contains a first set of information associated with the code and a magnetic stripe that allows access to a second set of information associated with the code, and wherein the digital media product is in an activated state when the code is in the activated state, and wherein the digital media product is in an inactivated state when the code is in the inactivated state.
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Specification