Adaptive location branding
First Claim
1. A method for changing the appearance and/or functionality of a location-aware application on a portable communication device based on a detected location, the method comprising the steps of:
- detecting a location of the portable communications device by receiving a location signal from a location-defining device, the location-defining device comprising at least one of;
a multiplicity of GPS satellites, a Wi-Fi local network, a near-field communication (NFC) device, an iBeacon, geo-fencing with locational beacons, a Bluetooth device, a radio-frequency identification (RFID) device, and a mobile cellular network device;
interrogating a web-based service hosted by a third-party servicer for information pertaining to a college or university to be provided to the user, the information corresponding to the college or university located at the detected location and from a database of the third-party servicer populated with data provided to the third-party servicer by the college or university;
receiving, by the portable communications device using the location-defining device, the information pertaining to the college or university from the web-based service hosted by the third-party servicer to be provided to the user; and
modifying a graphical user interface of the location-aware application of the portable communication device with the information received from the web-based service hosted by the third-party servicer such that the graphical user interface of the location-aware application includes branding information associated with the college or university;
in which the branding information associated with the college or university is selected from a group consisting of;
a logo associated with the college or university, a slogan associated with the college or university, a color scheme associated with the college or university, and a mascot associated with the college or university;
wherein the information to be provided to the user includes location-specific notifications; and
wherein the information displayed to the user includes the location-specific notifications; and
wherein the location-specific notifications includes information about upcoming events scheduled for the detected location.
6 Assignments
0 Petitions
Accused Products
Abstract
A method and system for providing location-specific information to users, wherein this information is directly maintained and supplied by the provider of the service. This information is supplied by means of an application running on a personal communication device, where the application is developed and provided by a third-party servicer (e.g., CollegeNET) and the third party servicer makes various program options/APIs of the application available to and selectable by its customers (e.g., various universities). This way, the organization wanting to supply the information, such as a university, does not have to develop their own unique applications to provide a unique user experience tied to the university, and the users don'"'"'t have to download an application for each school they visit.
71 Citations
9 Claims
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1. A method for changing the appearance and/or functionality of a location-aware application on a portable communication device based on a detected location, the method comprising the steps of:
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detecting a location of the portable communications device by receiving a location signal from a location-defining device, the location-defining device comprising at least one of;
a multiplicity of GPS satellites, a Wi-Fi local network, a near-field communication (NFC) device, an iBeacon, geo-fencing with locational beacons, a Bluetooth device, a radio-frequency identification (RFID) device, and a mobile cellular network device;interrogating a web-based service hosted by a third-party servicer for information pertaining to a college or university to be provided to the user, the information corresponding to the college or university located at the detected location and from a database of the third-party servicer populated with data provided to the third-party servicer by the college or university; receiving, by the portable communications device using the location-defining device, the information pertaining to the college or university from the web-based service hosted by the third-party servicer to be provided to the user; and modifying a graphical user interface of the location-aware application of the portable communication device with the information received from the web-based service hosted by the third-party servicer such that the graphical user interface of the location-aware application includes branding information associated with the college or university; in which the branding information associated with the college or university is selected from a group consisting of;
a logo associated with the college or university, a slogan associated with the college or university, a color scheme associated with the college or university, and a mascot associated with the college or university;wherein the information to be provided to the user includes location-specific notifications; and
wherein the information displayed to the user includes the location-specific notifications; andwherein the location-specific notifications includes information about upcoming events scheduled for the detected location. - View Dependent Claims (2, 3, 4, 5, 6, 7, 9)
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8. A portable communications device comprising:
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a computer processor coupled to a bus; a receiver coupled to the bus, the receiver adapted for receiving a location signal from a location-defining device; a display screen coupled to the bus, the display screen adapted for displaying the information to the user of the portable communication device; and a non-transitory, computer-readable medium coupled to the bus, the computer-readable medium encoded with computer-executable instructions that, when executed by the computer processor, cause the device to perform the step of; detecting, by the receiver, the location of the portable communications device by receiving a location signal from a location-defining device, the location-defining device comprising at least one of;
a multiplicity of GPS satellites, a Wi-Fi local network, a near-field communication (NFC) device, an iBeacon, geo-fencing with locational beacons, a Bluetooth device, a radio-frequency identification (RFID) device, and a mobile cellular network device;interrogating, by the computer processor, a web-based service hosted by a third-party servicer for information pertaining to a college or university to be provided to the user, the information corresponding to the college or university located at the detected location and from a database of the third-party servicer populated with data provided to the third-party servicer by the college or university; receiving, by the computer processor using the location-defining device, the information from the web-based service hosted by the third-party servicer to be provided to the user; and modifying, by the computer processor, a graphical user interface of the location-aware application displayed on the display the portable communication device with the information received from the web-based service hosted by the third-party servicer such that the graphical user interface of the location-aware application includes branding information associated with the college or university; in which the branding information associated with the college or university is selected from a group consisting of;
a logo associated with the college or university, a slogan associated with the college or university, a color scheme associated with the college or university, and a mascot associated with the college or university;wherein the information to be provided to the user includes location-specific notifications; and
wherein the information displayed to the user includes the location-specific notifications; andwherein the location-specific notifications includes information about upcoming events scheduled for the detected location.
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Specification