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Method and system for providing media programming

DC
  • US 9,923,947 B2
  • Filed: 12/14/2015
  • Issued: 03/20/2018
  • Est. Priority Date: 06/13/2007
  • Status: Active Grant
First Claim
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1. A method of generating customized media programming, comprising:

  • providing by an aggregator, to a client device associated with a user, a list of media feeds available from at least one publisher, wherein each said media feed comprises a plurality of media elements selected from audio media elements, visual media elements, and combinations thereof;

    receiving by the aggregator from the client device a selection identifying at least one of the media feeds;

    providing, to a publisher from the aggregator, the media feed selection received from the client device;

    analyzing, by the publisher, user information included in the media feed selection;

    inserting into media programming based on a publisher-initiated feed responsive to the media feed selection, based on the user information, an element based on at least one of positioning, frequency, type, demographic targeting, geo-targeting and psychographic targeting;

    providing, to the client device, the media programming; and

    dynamically updating the element in the media programming responsive to additional user information provided by the aggregator.

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