Systems and methods regarding point-of-recognition optimization of onsite user purchases at a physical location
First Claim
1. A point-of-recognition optimizer system configured to optimize user purchases at a physical location, the point-of-recognition optimizer system comprising:
- a computer memory operating to store instructions to optimize user purchases at the physical location; and
a processor operating to execute the instructions,the processor and the computer memory comprising an optimizer server, the processor executing the instructions on the optimizer server to;
(a) receive at the optimizer server, via a computer transmission from an optimizer device associated with a user, a purchasable-unit identifier (ID) associated with a recognized purchasable-unit, the purchasable-unit ID identified by the optimizer device, wherein the recognized purchasable-unit is located onsite at the physical location with the optimizer device,(b) determine a plurality of competing purchasable-units based on the purchasable-unit ID, the determination including the optimizer server sending the purchasable-unit ID to one or more distributor servers associated with a plurality of competing purchasable-unit distributors, and the optimizer server receiving one or more offers from the one or more distributor servers corresponding to the plurality of competing purchasable-units, wherein the plurality of competing purchasable-units includes the recognized purchasable-unit and one or more additional purchasable-units, the additional purchasable-units located either onsite at the physical location or offsite of the physical location, and(c) transmit from the optimizer server, via a second computer transmission to the optimizer device, an offer for an offered purchasable-unit, the offer originating from the one or more distributor servers of an outbidding purchasable-unit distributor, the offer chosen from the one or more offers, wherein the one or more distributor servers of the outbidding purchasable-unit distributor outbid the one or more distributor servers of all other distributors from the plurality of competing purchasable-unit distributors for an opportunity of the optimizer device to receive the offer.
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Accused Products
Abstract
Systems and methods are described for a point-of-recognition optimizer system configured to optimize onsite user purchases at a physical location. In various aspects, a purchasable-unit identifier (ID) may be received via a computer transmission, where the purchasable-unit ID, as identified by an optimizer device, is associated with a recognized purchasable-unit located onsite with the optimizer device. Based on the purchasable-unit ID, a plurality of competing purchasable-units may be identified, where the plurality of competing purchasable-units includes the recognized purchasable-unit and one or more additional purchasable-units, which may be either onsite or offsite purchasable-units. An offer is transmitted via a second computer transmission for an offered purchasable-unit to the optimizer device where the offer originates from an outbidding purchasable-unit distributor, and where the outbidding purchasable-unit distributor outbid other competing purchasable-unit distributors, each distributor corresponding to the plurality of competing purchasable-units, for an opportunity for the optimizer device to receive the offer.
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Citations
20 Claims
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1. A point-of-recognition optimizer system configured to optimize user purchases at a physical location, the point-of-recognition optimizer system comprising:
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a computer memory operating to store instructions to optimize user purchases at the physical location; and a processor operating to execute the instructions, the processor and the computer memory comprising an optimizer server, the processor executing the instructions on the optimizer server to; (a) receive at the optimizer server, via a computer transmission from an optimizer device associated with a user, a purchasable-unit identifier (ID) associated with a recognized purchasable-unit, the purchasable-unit ID identified by the optimizer device, wherein the recognized purchasable-unit is located onsite at the physical location with the optimizer device, (b) determine a plurality of competing purchasable-units based on the purchasable-unit ID, the determination including the optimizer server sending the purchasable-unit ID to one or more distributor servers associated with a plurality of competing purchasable-unit distributors, and the optimizer server receiving one or more offers from the one or more distributor servers corresponding to the plurality of competing purchasable-units, wherein the plurality of competing purchasable-units includes the recognized purchasable-unit and one or more additional purchasable-units, the additional purchasable-units located either onsite at the physical location or offsite of the physical location, and (c) transmit from the optimizer server, via a second computer transmission to the optimizer device, an offer for an offered purchasable-unit, the offer originating from the one or more distributor servers of an outbidding purchasable-unit distributor, the offer chosen from the one or more offers, wherein the one or more distributor servers of the outbidding purchasable-unit distributor outbid the one or more distributor servers of all other distributors from the plurality of competing purchasable-unit distributors for an opportunity of the optimizer device to receive the offer. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11)
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12. A point-of-recognition optimizer method for optimizing user purchases at a physical location, the method comprising:
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receiving at an optimizer server, via a computer transmission from an optimizer device associated with a user, a purchasable-unit identifier (ID) associated with a recognized purchasable-unit, the purchasable-unit ID identified by the optimizer device, wherein the recognized purchasable-unit is located onsite at the physical location with the optimizer device; determining a plurality of competing purchasable-units based on the purchasable-unit ID, the determination including the optimizer server sending the purchasable-unit ID to one or more distributor servers associated with a plurality of competing purchasable-unit distributors, and the optimizer server receiving one or more offers from the one or more distributor servers corresponding to the plurality of competing purchasable-units, wherein the plurality of competing purchasable-units includes the recognized purchasable-unit and one or more additional purchasable-units, the additional purchasable-units located either onsite at the physical location or offsite of the physical location; and transmitting from the optimizer server, via a second computer transmission to the optimizer device, an offer for an offered purchasable-unit, the offer originating from the one or more distributor servers of an outbidding purchasable-unit distributor, the offer chosen from the one or more offers, wherein the one or more distributor servers of the outbidding purchasable-unit distributor outbid the one or more distributor servers of all other distributors from the plurality of competing purchasable-unit distributors for an opportunity of the optimizer device to receive the offer. - View Dependent Claims (13, 14, 15, 16, 17, 18, 19)
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20. A point-of-recognition optimizer method for optimizing user purchases of offsite purchasable-units, the method comprising:
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receiving at an optimizer server, via a computer transmission from an optimizer device associated with a user, a purchasable-unit identifier (ID) associated with a recognized purchasable-unit, the recognized purchasable-unit displayed on the optimizer device, and the recognized purchasable-unit available for purchase via the optimizer device; determining a plurality of competing purchasable-units based on the purchasable-unit ID, the determination including the optimizer server sending the purchasable-unit ID to one or more distributor servers associated with a plurality of competing purchasable-unit distributors, and the optimizer server receiving one or more offers from the one or more distributor servers corresponding to the plurality of competing purchasable-units, wherein the plurality of competing purchasable-units includes the recognized purchasable-unit and one or more additional purchasable-units, and the competing purchasable-units located offsite from the user'"'"'s current location; and transmitting from the optimizer server, via a second computer transmission to the optimizer device, an offer for an offered purchasable-unit, the offer originating from the one or more distributor servers of an outbidding purchasable-unit distributor, the offer chosen from the one or more offers, wherein the one or more distributor servers of the outbidding purchasable-unit distributor outbid the one or more distributor servers of all other distributors from the plurality of competing purchasable-unit distributors for an opportunity of the optimizer device to receive the offer.
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Specification