Allowing presentation control of immediate content interrupting digital television channel programming
First Claim
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1. A system for controlling immediate content presentation comprising:
- a content engine configured to simultaneously receive a channel programming and an immediate content, wherein the channel programming is presented upon a presentation device communicatively linked to the content engine, wherein the immediate content interrupts the channel programming presentation;
a data store able to persist at least one of an immediate content, a channel content, and a preference associated with the immediate content; and
a presentation manager configured to automatically determine presentation preferences for the immediate content with the channel programming, wherein at least one of the presentation preferences is a time of presentation, and wherein the automatic determination is performed based on heuristics.
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Abstract
A channel programming associated with a channel can be selected. The channel can be associated with a programming broadcasting system. The channel programming can be displayed upon a presentation device. An immediate content from a content delivery entity interrupting the presentation of the channel programming can be received. The channel programming and the immediate content can be simultaneously presented on the presentation device.
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Citations
11 Claims
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1. A system for controlling immediate content presentation comprising:
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a content engine configured to simultaneously receive a channel programming and an immediate content, wherein the channel programming is presented upon a presentation device communicatively linked to the content engine, wherein the immediate content interrupts the channel programming presentation; a data store able to persist at least one of an immediate content, a channel content, and a preference associated with the immediate content; and a presentation manager configured to automatically determine presentation preferences for the immediate content with the channel programming, wherein at least one of the presentation preferences is a time of presentation, and wherein the automatic determination is performed based on heuristics. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8)
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9. An apparatus for controlling immediate content comprising:
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a tangible memory storing at least one computer program product; a processor operable to execute the computer program product to cause the interface window to be displayed by the display hardware; and the computer program product when processed by the processor being operable to select a channel programming associated with a channel, wherein the channel is associated with a programming broadcasting system; the computer program product when processed by the processor being operable to display the channel programming upon a presentation device; the computer program product when processed by the processor being operable to receive an immediate content from a content delivery entity interrupting the presentation of the channel programming; the computer program product when processed by the processor being operable to automatically determining presentation preferences for the immediate content with the channel programming, wherein at least one of the presentation preferences is a time of presentation, and wherein the automatic determination is performed based on heuristics; and the computer program product when processed by the processor being operable to simultaneously present the channel programming and the immediate content on the presentation device. - View Dependent Claims (10, 11)
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Specification