Viral engine for network deployment
First Claim
1. A method comprising:
- determining, by a computing device and based on an electronic mailbox associated with a user of a contact network, target users associated with the user;
determining, for each of a plurality of advertisements associated with the contact network, a corresponding response rate that is based on a quantity of recipient users that responded to the advertisement after being sent the advertisement;
determining a highest response rate, of the response rates, and a determined advertisement corresponding to the highest response rate; and
causing sending, to at least a subset of the target users and based on the determining the highest response rate and the determined advertisement, the determined advertisement.
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Accused Products
Abstract
A private network system operates over a public network to provide an asymmetric service to members with information from other members and non-members. The system includes central servers and databases connected via the public network to client systems of public network users. The users may be members who communicate with a private protocol or non-members who communicate with the public protocol. A process for the private service includes communication of information between users via the private service servers. The private service server implements the private service, which includes a viral engine for network deployment. Features of the viral engine include genetic algorithms, data mining, personalization, frictionless service setup, user maximization, and member-controlled privacy. A sample setup process and contact update wizard that include several viral engine features are described.
105 Citations
20 Claims
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1. A method comprising:
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determining, by a computing device and based on an electronic mailbox associated with a user of a contact network, target users associated with the user; determining, for each of a plurality of advertisements associated with the contact network, a corresponding response rate that is based on a quantity of recipient users that responded to the advertisement after being sent the advertisement; determining a highest response rate, of the response rates, and a determined advertisement corresponding to the highest response rate; and causing sending, to at least a subset of the target users and based on the determining the highest response rate and the determined advertisement, the determined advertisement. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 16)
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11. A method comprising:
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determining, by a computing device and based on an electronic mailbox associated with a user of a contact network, target users associated with the user; determining, for at least one of the target users, a frequency of responding to messages sent from the user; and based on a determination that the frequency satisfies a threshold, causing sending, to the at least one of the target users, an advertisement associated with the contact network. - View Dependent Claims (12, 13, 14, 15)
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17. A system comprising:
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a first computing device comprising; one or more processors; and memory storing executable instructions that, when executed by the one or more processors of the first computing device, cause the first computing device to; determine, based on an electronic mailbox associated with a user of a contact network, target users associated with the user; determine, for each of a plurality of advertisements associated with the contact network, a corresponding response rate that is based on a quantity of recipient users that responded to the advertisement after being sent the advertisement; determine a highest response rate, of the response rates, and a determined advertisement corresponding to the highest response rate; and cause sending, based on a determination of the highest response rate and of the determined advertisement, the determined advertisement; and a second computing device comprising; one or more processors of the second computing device, and memory storing executable instructions that, when executed by the one or more processors of the second computing device, cause the second computing device to; receive the determined advertisement. - View Dependent Claims (18, 19, 20)
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Specification