Method and system for managing item distributions

• US 10,515,120 B2
• Filed: 06/03/2016
• Issued: 12/24/2019
• Est. Priority Date: 03/23/2011
• Status: Active Grant

• Current Assignee: Ipar LLC
• Original Assignee: Ipar LLC
• Inventors: Spears, Joseph L., Brandstetter, Jeffrey D.
• Primary Examiner(s): Dwivedi, Mahesh H
• Application Number:
  US15/172,670
• Publication Number:
  US 20160321284A1
• Time in Patent Office: 1,299 Days
• CPC Class Codes: G06F 16/24578 using ranking
• CPC Class Codes: G06F 16/285 Clustering or classification
• CPC Class Codes: G06F 16/90324 using system suggestions
• CPC Class Codes: G06Q 2220/18 Licensing
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising
• CPC Class Codes: G06Q 30/0202 Market predictions or forecasting for commercial activities
• CPC Class Codes: G06Q 30/0246 Traffic
• CPC Class Codes: G06Q 50/01 Social networking

Abstract

Systems and methods are provided for identifying an influencer from a pool of people based on past interactions with one or more items. A similarity score is calculated for each of a plurality of items. An affinity score is determined for each person in the pool of people for each of the plurality of items. A similar item affinity score is calculated for each person based on the similarity score for each item and the affinity score for that item. The influencer is identified based on the similar item affinity scores for each person in the pool of people. The influencer is granted a permission to perform a particular action related to the particular item based on being identified as the influencer.

Claims

1. A computer-implemented method of identifying an influencer for a particular item from a pool of people based on past interactions with one or more items, comprising:

calculating a similarity score for each of a plurality of items and a particular item based on a comparison of metrics of the particular item and metrics of each of the plurality of items;

determining an affinity score for each person in the pool of people for each of the plurality of items, wherein the affinity score is a measure of a user'"'"'s prescience that is calculated based on a product of (1) an earliness of interaction metric based on an earliness of interaction of each person in the pool with each of the plurality of items relative to a total number of interactions with that item and (2) an interactions metric based on a number of total interactions associated with each of the plurality of items relative to a number of interactions with the plurality of items;

for each person in the pool of people, calculating a similar item affinity score for the particular item based on the similarity score for each item and the affinity score for that item;

identifying the influencer based on the similar item affinity scores for each person in the pool of people, wherein a permission is granted relative to the influencer based on said identifying.

2. The method of claim 1, wherein the affinity score between a particular person and a first item is based on an amount of time that the particular person has interacted with the first item.

3. The method of claim 2, wherein the amount of time is a relative amount of time compared to amounts of time that other people have interacted with the first item.

4. The method of claim 1, wherein the affinity score between a particular person and the first item is based on a conversion of the first item by the particular person.

5. The method of claim 4, wherein the conversion is a purchase or rental of the first item by the particular person.

6. The method of claim 1, further comprising granting a permission that has an associated type that identifies whether the granted permission is an exclusive permission or a non-exclusive permission.

7. The method of claim 1, further comprising granting a permission that is limited to a particular geographic area.

8. The method of claim 1, further comprising granting a permission that is indicated as being additive or non-additive, wherein for additive delegated permissions, delegates having an additive permission assigned in a non-exclusive manner retain the additive permission when another delegate is delegated the additive permission in an exclusive manner;

wherein for non-additive permissions, delegates having a non-additive permission assigned in a non-exclusive manner lose the non-additive permission when another delegate is delegated the non-additive permission in an exclusive manner.

9. The method of claim 1, wherein the particular item is a video download, streaming video, a physical video copy, an audio download, streaming audio, a physical audio copy, an image, a game, a physical book, or an electronic book.

10. The method of claim 1, further comprising granting a permission to perform the particular action is provided to the influencer as an offer;

wherein the influencer is permitted to perform the particular action according upon receiving an acceptance of the offer.

11. The method of claim 1, wherein the influencer is granted permissions to perform a particular action for a similar item to the particular item.

12. The method of claim 2, wherein the amount of time that the particular person has interacted with the first item is time that the particular person spent viewing or listening to the first item.

13. The method of claim 2, wherein the amount of time that the particular person has interacted with the first item is time that the particular person spent interacting with a website or advertisement containing the first item.

20. The method of claim 1, further comprising transmitting a report of other items with which the influencer has interacted for display on a graphical user interface.

14. A computer-implemented system for identifying an influencer for a particular item from a pool of people based on past interactions with one or more items, comprising:

one or more data processors;

a computer-readable medium encoded with instructions for commanding the one or more data processors to execute steps of a method that include;

calculating a similarity score for each of a plurality of items and a particular item based on a comparison of metrics of the particular item and metrics of each of the plurality of items;

determining an affinity score for each person in the pool of people for each of the plurality of items, wherein the affinity score is a measure of a user'"'"'s prescience that is calculated based on a product of (1) an earliness of interaction metric based on an earliness of interaction of each person in the pool with each of the plurality of items relative to a total number of interactions with that item and (2) an interactions metric based on a number of total interactions associated with each of the plurality of items relative to a number of interactions with the plurality of items;

for each person in the pool of people, calculating a similar item affinity score for the particular item based on the similarity score for each item and the affinity score for that item;

identifying the influencer based on the similar item affinity scores for each person in the pool of people, wherein a permission is granted relative to the influencer based on said identifying.

15. The system of claim 14, wherein the affinity score between a particular person and a first item is based on an amount of time that the particular person has interacted with the first item.

16. The system of claim 15, wherein the amount of time is a relative amount of time compared to amounts of time that other people have interacted with the first item.

17. The system of claim 14, wherein the affinity score between a particular person and the first item is based on a conversion of the first item by the particular person.

18. The system of claim 17, wherein the conversion is a purchase or rental of the first item by the particular person.

19. A non-transitory computer-readable medium encoded with instructions for commanding one or more data processors to execute steps of a method of identifying an influencer for a particular item from a pool of people based on past interactions with one or more items, the steps comprising:

calculating a similarity score for each of a plurality of items and a particular item based on a comparison of metrics of the particular item and metrics of each of the plurality of items;

determining an affinity score for each person in the pool of people for each of the plurality of items, wherein the affinity score is a measure of a user'"'"'s prescience that is calculated based on a product of (1) an earliness of interaction metric based on an earliness of interaction of each person in the pool with each of the plurality of items relative to a total number of interactions with that item and (2) an interactions metric based on a number of total interactions associated with each of the plurality of items relative to a number of interactions with the plurality of items;

for each person in the pool of people, calculating a similar item affinity score for the particular item based on the similarity score for each item and the affinity score for that item;

identifying the influencer based on the similar item affinity scores for each person in the pool of people, wherein a permission is granted relative to the influencer based on said identifying.

21. A computer-implemented method of identifying an influencer for a particular item based on past interactions with one or more items, comprising:

determining a measure of a user'"'"'s prescience that is calculated based on a product of (1) an earliness of interaction metric based on an earliness of interaction of a person with each of the plurality of items relative to a total number of interactions with that item and (2) an interactions metric based on a number of total interactions associated with each of the plurality of items relative to a number of interactions with the plurality of items;

identifying the influencer based on the measure, wherein a permission is granted relative to the influencer based on said identifying.

22. A computer-implemented method of identifying an influencer for a particular item based on past interactions with one or more items, comprising:

calculating a similarity score for each of a plurality of items and a particular item based on a comparison of metrics of the particular item and metrics of each of the plurality of items;

determining an affinity score for a person for each of the plurality of items, wherein the affinity score is a measure of a user'"'"'s prescience that is calculated based on a product of (1) an earliness of interaction metric based on an earliness of interaction of the person in the pool with each of the plurality of items relative to a total number of interactions with that item and (2) an interactions metric based on a number of total interactions associated with each of the plurality of items relative to a number of interactions with the plurality of items;

calculating a similar item affinity score for the particular item based on the similarity score for each item and the affinity score for that item;

identifying the influencer based on the similar item affinity score, wherein a permission is granted relative to the influencer based on said identifying.