Object driven newsfeed

• US 10,521,850 B2
• Filed: 03/19/2019
• Issued: 12/31/2019
• Est. Priority Date: 05/02/2012
• Status: Active Grant

• Current Assignee: Transform Sr Brands, LLC (ESL Investments, Inc.)
• Original Assignee: Transform Sr Brands, LLC (ESL Investments, Inc.)
• Inventors: Haimovitch, Guy, Chung, Eui, Karmona, Moti
• Primary Examiner(s): Jacobs, Lashonda T
• Application Number:
  US16/357,592
• Publication Number:
  US 20190279277A1
• Time in Patent Office: 287 Days
• CPC Class Codes: G06Q 30/0631 Item recommendations
• CPC Class Codes: G06Q 30/0633 Lists, e.g. purchase orders, compilation or processing
• CPC Class Codes: G06Q 50/01 Social networking
• CPC Class Codes: H04L 51/52 for supporting social networking services
• CPC Class Codes: H04L 67/535 Tracking the activity of the user network monitoring arrangements H04L43/00; recording of computer activity G06F11/34
• CPC Class Codes: H04L 67/55 Push-based network services
• CPC Class Codes: H04L 69/24 Negotiation of communication capabilities

Abstract

Object driven newsfeeds supporting interest-based social networks aid in the formation of relationships based on similar domains of user interest. A space efficient graphical user interface (GUI) enables access to an object driven newsfeed of contextual and relevant information to aid a consumer/user in making buying decisions in an e-commerce environment.

Claims

1. A method, comprising:

generating a first information stream related to a first user of a plurality of users of a network based on characteristics of the first user and one or more actions of the first user regarding one or more objects;

generating a second information stream related to others that are related to the plurality of users of the network based on characteristics of the others and one or more actions of the others regarding the one or more objects; and

sending, to a user device of the first user, an information feed for display on a graphical user interface of the user device, the information feed comprising the first information stream and the second information stream, wherein the information feed comprises a feed of one or more items that are popular among general consumers, one or more items that are popular in a particular social network, and one or more items that are popular in an area of a particular consumer.

2. The method according to claim 1, wherein the information feed is formatted for display on the graphical user interface as a plurality of columns, each column comprising one or more time-ordered feed items.

3. The method according to claim 2, wherein each feed item represents one or more actions regarding one of the plurality of objects.

4. The method according to claim 2, wherein a number of columns of the newsfeed can be modified via the graphical user interface.

5. The method according to claim 1, wherein the one or more actions comprise one or more purchase transactions.

6. The method according to claim 5, wherein the one or more purchase transactions occur via an e-commerce network.

7. The method according to claim 5, wherein the one or more purchase transactions occur via the Internet.

8. The method according to claim 1, wherein the one or more user actions comprise submitting one or more comments.

9. The method according to claim 1, wherein the one or more user actions comprise submitting or participating in a poll for users of the network.

10. The method according to claim 1, wherein the one or more user actions comprise expressing interest in an object.

11. The method according to claim 1, wherein the characteristics comprise one or both of a brand preference and an age.

12. The method according to claim 1, wherein the information feed comprises one or more object-driven newsfeeds.

13. The method according to claim 1, wherein the information feed comprises a plurality of object-driven feeds that are displayed in a grid on the graphical user interface.

14. The method according to claim 1, wherein the information feed comprises a feed relating to a browsing history of the first user.

15. The method according to claim 14, wherein the feed relating to the browsing history is only available to the first user.

16. The method according to claim 1, wherein the information feed provides one or more feeds relating to a search history of the first user.