Dynamic binding of video content

• US 10,559,010 B2
• Filed: 12/18/2017
• Issued: 02/11/2020
• Est. Priority Date: 09/11/2013
• Status: Active Grant

• Current Assignee: Aibuy Incorporated
• Original Assignee: Aibuy Incorporated
• Inventors: Spitz, Robert K., Downing, Todd, Briggs, Christian
• Primary Examiner(s): Davis, Chenea
• Application Number:
  US15/845,763
• Publication Number:
  US 20180308131A1
• Time in Patent Office: 785 Days
• CPC Class Codes: G06Q 30/0269 based on user profile or attribute
• CPC Class Codes: G06Q 30/0277 Online advertisement
• CPC Class Codes: H04N 21/2542 for selling goods, e.g. TV shopping payment schemes, payment architectures or payment protocols for electronic shopping systems G06Q20/12
• CPC Class Codes: H04N 21/25866 Management of end-user data customer care in data networks H04L41/5077
• CPC Class Codes: H04N 21/4126 The peripheral being portable, e.g. PDAs or mobile phones
• CPC Class Codes: H04N 21/4316 for displaying supplemental content in a region of the screen, e.g. an advertisement in a separate window
• CPC Class Codes: H04N 21/435 Processing of additional data, e.g. decrypting of additional data, reconstructing software from modules extracted from the transport stream
• CPC Class Codes: H04N 21/4725 using interactive regions of the image, e.g. hot spots details of information retrieval from the Internet by using URLs G06F16/955; processing chained hypermedia data for information retrieval G06F16/94
• CPC Class Codes: H04N 21/478 Supplemental services, e.g. displaying phone caller identification, shopping application
• CPC Class Codes: H04N 21/47815 Electronic shopping payment schemes, payment architectures or payment protocols for electronic shopping systems G06Q20/12
• CPC Class Codes: H04N 21/812 involving advertisement data advertising per se G06Q30/02
• CPC Class Codes: H04N 21/8126 involving additional data, e.g. news, sports, stocks, weather forecasts
• CPC Class Codes: H04N 21/8133 specifically related to the content, e.g. biography of the actors in a movie, detailed information about an article seen in a video program
• CPC Class Codes: H04N 21/8545 for generating interactive applications
• CPC Class Codes: H04N 21/8583 by creating hot-spots

Abstract

A method of dynamically binding supplemental content to video content includes receiving the video content at a device and identifying at least one value related to one or more products or services, where the at least one value is associated with the video content. The method also includes obtaining the supplemental content based on the at least one value, where the supplemental content provides additional information about the one or more products or services. In addition, the method includes dynamically binding the supplemental content to the video content and positioning the supplemental content in association with the video content using a supplemental interactive display.

Claims

1. A processor-implemented method, comprising:

capturing, at a first mobile compute device, a portion of television media content from a television, the first mobile device in communication with one or more servers;

sending information associated with the portion of television media content captured at the first mobile compute device and a geolocation parameter to at least one of the one or more servers;

receiving video content at the first mobile device from at least one of the one or more servers, the video content based on the information associated with the portion of the television media content captured at the first mobile compute device and the geolocation parameter;

determining at least one value associated with at least one of the video content or the information associated with the television media captured at the first mobile compute device, the at least one value associated with one or more products or services;

receiving supplemental content, responsive to a request to play the video content and based on the at least one value and the geolocation parameter, the supplemental content providing additional information about the one or more products or services;

dynamically binding the supplemental content to the video content based on the request to play the video content to form a shareable container, the shareable container including code for a video player window configured to display the video content, the shareable container allowing sharing of the video content and supplemental content together to a second mobile compute device; and

positioning the supplemental content and video content in a display of the first mobile compute device.

2. The processor-implemented method of claim 1, wherein capturing the portion of the television media content includes at least one of capturing audio or capturing an image of the television media content being displayed by the television.

3. The processor-implemented method of claim 1, further comprising rewinding the video content at the first device.

4. The processor-implemented method of claim 1, further comprising sending the sharable container to the second mobile compute device such that the second mobile compute device displays the video content and the supplemental content together.

5. A processor-implemented method, comprising:

receive, at a first device, an input from a user indicating an interest in a base media content being displayed by a television, the first user device not being associated with the display of the base media content by the television;

capture, at the first device, data associated with a portion of the base media content in response to receiving the input from the user;

transmitting, from the first device to a remote server, the data associated with the portion of the base media content; and

receiving in response to transmitting the data associated with the portion of the base media content, at the first user and from the remote server, the base media content and supplemental content associated with the base media content, the supplemental content associated with at least one of a product or a service featured in the base media content; and

dynamically binding the supplemental content to the base media content at the first device while the first device is displaying the base media to form a shareable container, the shareable container including code for a video player window configured to display the base media content and the supplemental content together, the shareable container allowing sharing of the base media content and the supplemental content together to a second device.

6. The processor-implemented method of claim 5, further comprising positioning the supplemental content in association with the base media content.

7. The processor-implemented method of claim 5, further comprising identifying, at the first device, a value corresponding to the at least one of the product or the service, the value transmitted to the remote server with the base media content such that the remote server sends the supplemental content to the first device based on the data associated with the portion of the base media content and the value.

8. The processor-implemented method of claim 5, further comprising transmitting a unique identifier associated with the user to the remote server with the base media content such that the remote server sends the supplemental content to the first device based on the data associated with the portion of the base media content and the unique identifier.

9. The processor-implemented method of claim 5, further comprising:

identifying, at the first device, the at least one of the product or the service;

retrieving, from a data file stored on the first device, a value corresponding to the at least one of the product or the service, the value transmitted to the remote server with the base media content such that the remote server sends the supplemental content to the first device based on value.

10. The processor-implemented method of claim 5, further comprising:

identifying, at the first device, the at least one of the product or the service; and

sending a fingerprint of the at least one of the product or the service to the remote server with the data associated with the portion of base media content such that the server sends the supplemental content to the first device based on the data associated with the portion of the base media and the fingerprint.

11. The processor-implemented method of claim 5, further comprising:

receiving in response to transmitting the data associated with the portion of the base media content, at the first device and from the remote server, the base media content such that the base media content is displayed by both the television and the first device.

12. The processor-implemented method of claim 5, further comprising:

receiving in response to transmitting the data associated with the portion of the base media content, at the first device and from the remote server, the base media content such that the base media content is displayed by the first device and is synchronized with the display of the base media content by the television.

13. The processor-implemented method of claim 5, wherein the input is a first input, the method further comprising:

receiving in response to transmitting the data associated with the portion of the base media content, at the first device and from the remote server, the base media content such that the base media content is displayed by both the television and the first device; and

rewind the base media content at the first device in response to a second input from the user.

14. The processor-implemented method of claim 5, wherein:

the input is a first input;

the base media is an over-the-air broadcast, the method further comprising;

receiving in response to transmitting the data associated with the portion of the base media content, at the first device and from the remote server, the base media content such that the base media content is displayed by both the television and the first device; and

rewind the base media content at the first device in response to a second input from the user.

15. The processor-implemented method of claim 5, wherein:

geolocation information of the first device is transmitted to the remote server with the data associated with the base media content such that the server sends the supplemental content to the first device based on the data associated with the portion of the base media and the geolocation information.

16. The processor-implemented method of claim 5, wherein capturing the data associated with the portion of the base media content includes at least one of capturing video of the base media content being displayed by the television or capturing audio of the base media content being displayed by the television.

17. A non-transitory computer-readable medium comprising logic stored on the computer-readable medium, the logic, when executed, configured to cause at least one processing device to:

receive, from a first device, data associated with base media content presented by a second device;

receive, from the first device, a request to present the base media content;

identify at least one of a product or a service featured in the base media content;

select supplemental content associated with the at least one of the product or the service; and

dynamically bind the supplemental content to the base media content in response to receiving the request to present the base media content such that the supplemental content is bound to the base media content while the base media content is being presented by the first device, the supplemental content bound to the base media content to define a sharable container allowing the base media content and the supplemental content to be shared together to a third device; and

send the shareable container to the first device such that the first device presents the base content and the supplemental content together.

18. The non-transitory computer-readable medium of claim 17, the logic further comprising logic, when executed, configured to cause the at least one processing device to:

position the supplemental content in association with the base media content.

19. The non-transitory computer-readable medium of claim 17, the logic further comprising logic, when executed, configured to cause the at least one processor device to:

receive, from the first device, a request to share the shareable media container to the third device; and

send the shareable media container to the third device such that the third device presents that base media content and the supplemental content together.

20. The non-transitory computer-readable medium of claim 17, wherein the data associated with the base media content is at least one of video of the second device presenting the base media content captured by a camera of the first device or audio of the second device presenting the base media content captured by a microphone of the first device.

21. The non-transitory computer-readable medium of claim 17, wherein the second device is a television and the base media content is television content displayed by the television.