Method and system for a predefined suite of consumer interactions for initiating execution of commands

• US 10,628,027 B2
• Filed: 02/19/2015
• Issued: 04/21/2020
• Est. Priority Date: 02/21/2014
• Status: Active Grant

• Current Assignee: Groupon Incorporated
• Original Assignee: Groupon Incorporated
• Inventors: Viswanath, Sri, Hyche, Eric, Shah, Mihir, Bergstrom, Peter, Burton, Michael, Levi, Dor, Sisinni, Fabio, Chennavasin, Don Albert, Ciocirlan, Marius G., Kim, Ben, Rahim, Riaz
• Primary Examiner(s): Levine, Adam L
• Application Number:
  US14/626,370
• Publication Number:
  US 20150242937A1
• Time in Patent Office: 1,888 Days
• CPC Class Codes: G06F 3/0482 Interaction with lists of selectable items, e.g. menus
• CPC Class Codes: G06F 3/04842 Selection of displayed objects or displayed text elements G06F3/0482 takes precedence
• CPC Class Codes: G06F 3/0486 Drag-and-drop
• CPC Class Codes: G06F 3/0488 using a touch-screen or digitiser, e.g. input of commands through traced gestures
• CPC Class Codes: G06F 3/04883 for inputting data by handwriting, e.g. gesture or text
• CPC Class Codes: G06Q 20/12 specially adapted for electronic shopping systems
• CPC Class Codes: G06Q 20/322 Aspects of commerce using mobile devices [M-devices]
• CPC Class Codes: G06Q 20/3825 Use of electronic signatures
• CPC Class Codes: G06Q 20/4014 Identity check for transactions
• CPC Class Codes: G06Q 20/40145 Biometric identity checks
• CPC Class Codes: G06Q 30/0207 Discounts or incentives, e.g. coupons or rebates
• CPC Class Codes: G06Q 30/0267 Wireless devices
• CPC Class Codes: G06Q 30/0601 Electronic shopping [e-shopping]
• CPC Class Codes: G06Q 30/0633 Lists, e.g. purchase orders, compilation or processing
• CPC Class Codes: G06Q 30/0635 Processing of requisition or of purchase orders
• CPC Class Codes: G06Q 30/0641 Shopping interfaces
• CPC Class Codes: G06Q 30/0643 Graphical representation of items or shoppers
• CPC Class Codes: H04L 63/0861 using biometrical features, e.g. fingerprint, retina-scan cryptographic mechanisms or cryptographic arrangements for entity authentication using biological data H04L9/3231

Abstract

Embodiments provide a computer-executed method, a computer system and non-transitory computer-readable media for facilitating consumer interaction with a consumer interface. The method includes displaying a representation of an item on a consumer interface rendered on a visual display of a computing device. The method also includes storing, on a non-transitory computer-readable medium: a predefined first association between a first compound consumer input and a first command such that receipt of the first compound consumer input at the consumer interface initiates the first command, and a predefined second association between a second compound consumer input and a second command such that receipt of the second compound consumer input at the consumer interface initiates the second command. The method further includes, upon detection of the first compound consumer input entered at the consumer interface, initiating execution of the first command in relation to the item; and, upon detection of the second compound consumer input entered at the consumer interface, initiating execution of the second command in relation to the item.

Claims

1. A computer-executed method for facilitating consumer interaction with a consumer interface, the method comprising:

displaying a representation of an item on a consumer interface rendered on a touchscreen visual display of a computing device;

storing, on a non-transitory computer-readable medium;

a predefined first association between a first compound consumer input and a first command such that receipt of the first compound consumer input at the consumer interface initiates the first command, wherein the first compound consumer input is predefined from a first start point to a first end point, and

a predefined second association between a second compound consumer input and a second command such that receipt of the second compound consumer input at the consumer interface initiates the second command, wherein the second compound consumer input is predefined from a second start point to a second end point, wherein the first end point is the same as the second start point;

receiving consumer input data from the touchscreen visual display, wherein the consumer input data corresponds to a continuous touch interaction on the touchscreen visual display;

detecting the first compound consumer input in a first portion of the continuous touch interaction from the consumer input data by comparing at least a first portion of the consumer input data corresponding to at least the first portion of the continuous touch interaction with the first compound consumer input to detect at least the first start point and the first end point;

detecting the second compound consumer input in a second portion of the continuous touch interaction from the consumer input data independently of the first compound consumer input by comparing at least a second portion of the consumer input data corresponding to at least the second portion of the continuous touch interaction with the second compound consumer input to detect at least the second start point and the second end point;

upon detection of the first compound consumer input entered at the consumer interface, initiating execution of the first command in relation to the item; and

upon detection of the second compound consumer input entered at the consumer interface, initiating execution of the second command in relation to the item.

2. The computer-executable method of claim 1, further comprising:

displaying a representation of the first compound consumer input at the consumer interface in association with a representation of the first command; and

displaying a representation of the second compound consumer input at the consumer interface in association with a representation of the second command.

3. The computer-executable method of claim 1, wherein the item is a promotion, the representation of the item is an impression, and wherein the first and second commands involve a promotion and marketing service.

4. The computer-executable method of claim 1, further comprising:

receiving a third compound consumer input at the consumer interface for association with the first command;

deleting the first association between the first compound consumer input and the first command such that receipt of the first compound consumer input at the consumer interface does not result in initiation of the first command; and

generating a third association between the third compound consumer input and the first command such that receipt of the third compound consumer input at the consumer interface initiates the first command.

5. The computer-executable method of claim 1, wherein the first or second compound consumer inputs includes one or more of:

a checkmark selection, a multi-point touchscreen press action, a mouse click action, a touchscreen tap action, a touchscreen press and hold action, a touchscreen drag and drop action, a touchscreen pinch action, a touchscreen unpinch action, a touchscreen swipe action, a touchscreen press action, a device shake action, a device twist action, a movement of the computing device, a change in orientation of the computing device, a touchscreen writing action, a touchscreen drawing or writing motion, a touchscreen selection of one or more alphanumeric characters, a keyboard action, a mouse action, a static or moving gesture captured by a camera, or a speaking of a sound.

6. The computer-executable method of claim 1, wherein the first command or the second command initiates purchase of the item without associating the item with an electronic shopping cart.

7. The computer-executable method of claim 1, wherein the consumer interface includes a representation of an electronic shopping cart or a representation of a purchase drop region, and wherein the first command or the second command is a purchase command that is initiated upon the first compound consumer input or the second compound consumer input, respectively, overlapping with the representation of the shopping cart or the representation of the purchase drop region.

8. The computer-executable method of claim 1, wherein the first compound consumer input or the second compound consumer input is a continuous touch interaction using a touchscreen, defined by:

a first point at a first time;

a second point at a second time subsequent to the first time; and

a third point at a third time subsequent to the second time;

wherein the first, second and third points are not collinear.

9. The computer-executable method of claim 1, wherein the first compound consumer input or the second compound consumer input is a continuous touch interaction using a touchscreen, defined by a point held for at least a predefined amount of time.

10. The computer-executable method of claim 9, wherein the continuous touch interaction is further defined by at least a second point at a second time subsequent to the predefined amount of time.

11. The computer-executable method of claim 1, wherein the first compound consumer input or the second compound consumer input is a continuous touch interaction using a touchscreen, defined by:

a first point at a first time; and

a second point at a second time subsequent to the first time;

wherein the first point and the second point define a predetermined first direction from the first point to the second point.

12. The computer-executable method of claim 1, wherein the first and second compound consumer inputs form a third compound consumer input, wherein a first portion of the third consumer input is associated with the first command, and wherein a second portion of the third consumer input is associated with the second command.

13. The computer-executable method of claim 12, further comprising:

transmitting computer-executable instructions to alter the consumer interface in response to receiving an indication of the second command.

14. The computer-executable method of claim 12, wherein the second command comprises a request command, and wherein the method further comprises:

in response to receiving an indication of the second command, transmitting computer-executable instructions to cause a second representation of a second item to be rendered on the consumer interface.

15. The computer-executable method of claim 12, wherein the second command comprises a cancel purchase command, and wherein the method further comprises:

in response to receiving an indication of the second command, transmitting computer-executable instructions to cause cancellation of a purchase of the item.

16. The computer-executable method of claim 12, wherein the second command comprises a quantity command defining a number of instances of the item selected for purchase, and wherein the method further comprises:

in response to receiving an indication of the second command, transmitting computer-executable instructions to cause facilitating purchase of one or more instances of the item based on the quantity command.

17. The computer-executable method of claim 12, wherein the second command comprises a relevance indicator command, and wherein the method further comprises:

in response to receiving an indication of the second command, transmitting computer-executable instructions to cause;

determining one or more parameters of the item;

associating or dissociating the one or more parameters with a consumer account as being relevant to the consumer account; and

determining a second item different from the purchased item based on the one or more parameters.

18. The computer-executable method of claim 12, wherein the method further comprises:

associating a fourth consumer input with a third command;

in response to receiving the fourth consumer input;

determining whether the third command has been initiated based on the fourth consumer input, and

processing the third command when the third command has been initiated;

wherein the second command comprises a details command requesting details of the item, and wherein the third command comprises a cancel purchase command requesting cancellation of purchase of the item.

19. The computer-executable method of claim 1, further comprising:

determining a location of the computing device;

determining a language associated with the location; and

associating the first compound consumer input with the first command based at least in part on the language.

20. The computer-executable method of claim 1, further comprising:

determining that the first command or the second command has been initiated;

in response to determining that the first command or the second command, respectively, has been initiated, facilitating a purchase of the item without requesting a subsequent purchase confirmation.

21. The computer-executable method of claim 1, further comprising:

prior to receiving the first or second compound consumer inputs, sending a request to a computing device for approval of facilitating a purchase transaction of the item without requesting subsequent purchase confirmation;

receiving payment data from the computing device;

storing the payment data; and

subsequent to receiving consumer approval data indicating approval of facilitating the transaction without requesting the subsequent purchase confirmation, facilitating the transaction with the payment data.

22. The computer-executable method of claim 1, wherein the consumer interface displays a geographical map of a plurality of locations at which the item may be purchased, and wherein a location of the first compound consumer input or the second compound consumer input on the map corresponds to a geographical location for which the item is purchased by the first command or the second command, respectively.

23. The computer-executable method of claim 1, wherein the first command or the second command includes one or more commands to purchase the promotion, request additional information on the promotion, hold the promotion for later purchase, add the promotion to a favorite list, share the promotion with another consumer over social networking websites, email the promotion to another consumer, rate the promotion, or indicate a relevance of the promotion to the consumer.

24. The computer-executable method of claim 1, wherein the computing device is a mobile computing device, and wherein the consumer interface is rendered by an application program executing on the mobile computing device.

25. The computer-executable method of claim 1, wherein the computing device is a mobile computing device, and wherein the consumer interface is rendered by an email application program.

26. The computer-executable method of claim 1, wherein the computing device is a mobile computing device, and wherein the consumer interface is rendered by a mobile push notification protocol.

27. The computer-executed method of claim 1, wherein initiating execution of the first command in relation to the item and initiating execution of the second command in relation to the item occur concurrently.

28. The computer-executed method of claim 1, wherein initiating execution of the first command in relation to the item and initiating execution of the second command in relation to the item occur sequentially.

29. The computer-executed method of claim 1, wherein the first command comprises selection of a promotion and the second command comprises selection of one or more promotion parameters and providing the promotion including the selected one or more promotion parameters.

30. The computer-executed method of claim 1:

wherein the consumer input data indicates that the continuous touch interaction comprises a checkmark,

wherein the first portion of the continuous touch interaction comprises a first line formed by a first point and a second point of the checkmark, and

wherein the second portion of the continuous touch interaction comprises a second line formed by the second point and a third point of the checkmark.

31. The computer-executed method of claim 30, wherein the consumer input data further indicates a hold time at the second point before proceeding to the third point, the method further comprising displaying promotion data on the consumer interface for the duration of the hold time.

32. The computer-executed method of claim 1, wherein the first compound consumer input comprises a threshold distance over the consumer interface, such that detecting the first compound consumer input comprises detecting the threshold distance in the first portion of the continuous touch interaction from the consumer input data.

33. The computer-executed method of claim 1, wherein the first compound consumer input comprises a threshold time period, such that detecting the first compound consumer input comprises detecting the threshold time period in the first portion of the continuous touch interaction from the consumer input data.

34. A computer system is provided comprising at least a processor and a memory associated with the processor having computer coded instructions therein, with the computer instructions configured to, when executed by the processor, cause the computer system to:

display a representation of an item on a consumer interface rendered on a touchscreen visual display of a computing device;

store, on a non-transitory computer-readable medium;

a predefined first association between a first compound consumer input and a first command such that receipt of the first compound consumer input at the consumer interface initiates the first command, wherein the first compound consumer input is predefined from a first start point to a first end point, and

a predefined second association between a second compound consumer input and a second command such that receipt of the second compound consumer input at the consumer interface initiates the second command, wherein the second compound consumer input is predefined from a second start point to a second end point, wherein the first end point is the same as the second start point;

receive consumer input data from the touchscreen visual display, wherein the consumer input data corresponds to a continuous touch interaction on the touchscreen visual display;

detect the first compound consumer input in a first portion of the continuous touch interaction from the consumer input data by comparing at least a first portion of the consumer input data corresponding to at least the first portion of the continuous touch interaction with the first compound consumer input to detect at least the first start point and the first end point;

detect the second compound consumer input in a second portion of the continuous touch interaction from the consumer input data independently of the first compound consumer input by comparing at least a second portion of the consumer input data corresponding to at least the second portion of the continuous touch interaction with the second compound consumer input to detect at least the second start point and the second end point;

upon detection of the first compound consumer input entered at the consumer interface, initiate execution of the first command in relation to the item; and

upon detection of the second compound consumer input entered at the consumer interface, initiate execution of the second command in relation to the item.

35. The computer system of claim 34, further configured to:

display a representation of the first compound consumer input at the consumer interface in association with a representation of the first command; and

display a representation of the second compound consumer input at the consumer interface in association with a representation of the second command.

36. The computer system of claim 34, further configured to:

receive a third compound consumer input at the consumer interface for association with the first command;

delete the first association between the first compound consumer input and the first command such that receipt of the first compound consumer input at the consumer interface does not result in initiation of the first command; and

generate a third association between the third compound consumer input and the first command such that receipt of the third compound consumer input at the consumer interface initiates the first command.

37. The computer system of claim 34, wherein the consumer interface includes a representation of an electronic shopping cart or a representation of a purchase drop region, and wherein the first command or the second command is a purchase command that is initiated upon the first compound consumer input or the second compound consumer input, respectively, overlapping with the representation of the shopping cart or the representation of the purchase drop region.

38. The computer system of claim 34, wherein the first compound consumer input or the second compound consumer input is a continuous touch interaction using a touchscreen, defined by:

a first point at a first time;

a second point at a second time subsequent to the first time; and

a third point at a third time subsequent to the second time;

wherein the first, second and third points are not collinear.

39. The computer system of claim 34, wherein the first compound consumer input or the second compound consumer input is a continuous touch interaction using a touchscreen, defined by a point held for at least a predefined amount of time.

40. The computer system of claim 39, wherein the continuous touch interaction is further defined by at least a second point at a second time subsequent to the predefined amount of time.

41. The computer system of claim 34, wherein the first compound consumer input or the second compound consumer input is a continuous touch interaction using a touchscreen, defined by:

a first point at a first time; and

a second point at a second time subsequent to the first time;

wherein the first point and the second point define a predetermined first direction from the first point to the second point.

42. The computer system of claim 34, wherein the first and second compound consumer inputs form a third compound consumer input, wherein a first portion of the third consumer input is associated with the first command, and wherein a second portion of the third consumer input is associated with the second command.

43. The computer system of claim 42, further configured to:

transmit computer-executable instructions to alter the consumer interface in response to receiving an indication of the second command.

44. The computer system of claim 42, wherein the second command comprises a request command, and wherein the computer system is further configured to:

in response to receiving an indication of the second command, transmit computer-executable instructions to cause a second representation of a second item to be rendered on the consumer interface.

45. The computer system of claim 42, wherein the second command comprises a cancel purchase command, and wherein the computer system is further configured to:

in response to receiving an indication of the second command, transmit computer-executable instructions to cause cancellation of a purchase of the item.

46. The computer system of claim 42, wherein the second command comprises a quantity command defining a number of instances of the item selected for purchase, and wherein the computer system is further configured to:

in response to receiving an indication of the second command, transmit computer-executable instructions to cause facilitating purchase of one or more instances of the item based on the quantity command.

47. The computer system of claim 42, wherein the second command comprises a relevance indicator command, and wherein the computer system is further configured to:

in response to receiving an indication of the second command, transmit computer-executable instructions configured to cause;

determining one or more parameters of the item;

associating or dissociating the one or more parameters with a consumer account as being relevant to the consumer account; and

determining a second item different from the purchased item based on the one or more parameters.

48. The computer system of claim 42, wherein the computer system is further configured to:

associate a fourth consumer input with a third command;

in response to receiving the fourth consumer input;

determine whether the third command has been initiated based on the fourth consumer input, and

process the third command when the third command has been initiated;

wherein the second command comprises a details command requesting details of the item, and wherein the third command comprises a cancel purchase command requesting cancellation of purchase of the item.

49. The computer system of claim 34, further configured to:

determining that the first command or the second command has been initiated;

in response to determining that the first command or the second command, respectively, has been initiated, facilitate a purchase of the item without requesting a subsequent purchase confirmation.

50. The computer system of claim 34, further configured to:

prior to receiving the first or second compound consumer inputs, send a request to a computing device for approval of facilitating a purchase transaction of the item without requesting subsequent purchase confirmation;

receive payment data from the computing device;

store the payment data; and

subsequent to receiving consumer approval data indicating approval of facilitating the transaction without requesting the subsequent purchase confirmation, facilitate the transaction with the payment data.

51. The computer system of claim 34, wherein the consumer interface is configured to display a geographical map of a plurality of locations at which the item may be purchased, and wherein a location of the first compound consumer input or the second compound consumer input on the map corresponds to a geographical location for which the item is purchased by the first command or the second command, respectively.

52. The computer system of claim 34, wherein the first command or the second command includes one or more commands to purchase the promotion, request additional information on the promotion, hold the promotion for later purchase, add the promotion to a favorite list, share the promotion with another consumer over social networking websites, email the promotion to another consumer, rate the promotion, or indicate a relevance of the promotion to the consumer.

53. A computer program product is provided comprising a non-transitory computer readable medium having computer program instructions stored therein, said instructions when executed by a processor configured to:

display a representation of an item on a consumer interface rendered on a touchscreen visual display of a computing device;

store, on a non-transitory computer-readable medium;

a predefined first association between a first compound consumer input and a first command such that receipt of the first compound consumer input at the consumer interface initiates the first command, wherein the first compound consumer input is predefined from a first start point to a first end point, and

a predefined second association between a second compound consumer input and a second command such that receipt of the second compound consumer input at the consumer interface initiates the second command, wherein the second compound consumer input is predefined from a second start point to a second end point, wherein the first end point is the same as the second start point;

receiving consumer input data from the touchscreen visual display, wherein the consumer input data corresponds to a continuous touch interaction on the touchscreen visual display;

detecting the first compound consumer input in a first portion of the continuous touch interaction from the consumer input data by comparing at least a first portion of the consumer input data corresponding to at least the first portion of the continuous touch interaction with the first compound consumer input to detect at least the first start point and the first end point;

detecting the second compound consumer input in a second portion of the continuous touch interaction from the consumer input data independently of the first compound consumer input by comparing at least a second portion of the consumer input data corresponding to at least the second portion of the continuous touch interaction with the second compound consumer input to detect at least the second start point and the second end point;

upon detection of the first compound consumer input entered at the consumer interface, initiate execution of the first command in relation to the item; and

upon detection of the second compound consumer input entered at the consumer interface, initiate execution of the second command in relation to the item.