Marketplace-like presentation system

• US 10,719,845 B2
• Filed: 06/29/2016
• Issued: 07/21/2020
• Est. Priority Date: 06/29/2016
• Status: Active Grant

• Current Assignee: PayPal, Inc. (PayPal Holdings, Inc.)
• Original Assignee: PayPal, Inc. (PayPal Holdings, Inc.)
• Inventors: Nair, Rahul
• Primary Examiner(s): Stoltenberg, David J
• Application Number:
  US15/197,411
• Publication Number:
  US 20180005259A1
• Time in Patent Office: 1,483 Days
• CPC Class Codes: G06F 3/0482 Interaction with lists of selectable items, e.g. menus
• CPC Class Codes: G06Q 30/0236 Incentive or reward received by requiring registration or ID from user
• CPC Class Codes: G06Q 30/0239 Online discounts or incentives
• CPC Class Codes: H04L 51/18 Commands or executable codes
• CPC Class Codes: H04L 51/42 Mailbox-related aspects, e.g. synchronisation of mailboxes
• CPC Class Codes: H04L 63/08 for authentication of entities cryptographic mechanisms or cryptographic arrangements for entity authentication H04L9/32
• CPC Class Codes: H04L 63/102 Entity profiles
• CPC Class Codes: H04L 67/02 based on web technology, e.g. hypertext transfer protocol [HTTP]
• CPC Class Codes: H04L 67/06 specially adapted for file transfer, e.g. file transfer protocol [FTP]
• CPC Class Codes: H04L 67/306 User profiles
• CPC Class Codes: H04L 67/535 Tracking the activity of the user network monitoring arrangements H04L43/00; recording of computer activity G06F11/34
• CPC Class Codes: H04L 69/328 in the presentation layer [OSI layer 6]

Abstract

Systems and methods for providing a marketplace-like presentation system include a system provider device that receives, through communication over a network with a user device, a request to create a marketplace-like presentation system account. The system provider device may then provide a means for parsing and extracting information (e.g., in the form of an inbox parsing and extractor engine) from email marketing offers in a user webmail account, wherein the means for parsing and extracting interfaces a webmail provider including the user webmail account and a user interface (UI) application, and wherein the means for parsing and extracting extracts information from the email marketing offers. Thereafter, the system provider device may present a marketplace-like interface view displayed via the UI application, wherein the marketplace-like interface view includes at least one listing having the extracted offer information.

Claims

1. A system, comprising:

a non-transitory memory; and

one or more hardware processors coupled to the non-transitory memory and configured to read instructions from the non-transitory memory to cause the system to perform operations comprising;

determining, via a plug-in of a web browser, that a webmail user interface associated with a user webmail account with a third-party webmail provider is displayed on the web browser of a user device, wherein the user webmail account includes an email inbox comprising a plurality of email messages, and wherein the webmail user interface presents at least a portion of the plurality of email messages included in the email inbox;

in response to the determining, providing, using the plug-in of the web browser on the webmail user interface, a user interface element for activating a marketplace view within the webmail user interface;

accessing, using user authentication information associated with the user webmail account, the plurality of email messages included in the email inbox of the user webmail account;

determining, from the plurality of email messages included in the email inbox of the user webmail account, a subset of email messages associated with a set of deal offers;

extracting deal offer information from the subset of email messages;

generating a plurality of reference files based on the extracted deal offer information, wherein each reference file in the plurality of reference files comprises deal offer information extracted from a corresponding email message from the subset of email messages;

generating the marketplace view based on the extracted deal offer information, wherein the marketplace view includes interactive graphical elements representing the set of deal offers associated with the subset of email messages, wherein a selection of one of the interactive graphical elements redirects the web browser to a merchant webpage for purchasing a product or a service based on a deal offer represented by the interactive graphical element;

in response to receiving a selection of the user interface element, presenting, on the web browser, the marketplace view without redirecting the user away from the webmail user interface;

receiving search criteria via the marketplace view;

querying the plurality of reference files based on the search criteria to identify one or more email messages from the subset of email messages that satisfy the search criteria; and

modifying the marketplace view to present the one or more email messages based on the search criteria.

2. The system of claim 1, wherein the operations further comprise:

receiving, from the user, the authentication information associated with the user webmail account prior to the determining that the webmail user interface associated with the user webmail account with the third-party webmail provider is displayed on the web browser of the user device.

3. The system of claim 1, wherein the operations further comprise:

receiving a selection of account configuration options related to deal offer criteria, wherein the subset of email messages is determined from the plurality of email messages further based on the account configuration options.

4. The system of claim 1, wherein each of the plurality of reference files corresponds to a particular deal offer and comprises a Uniform Resource Locator (URL) link associated with a merchant offering the particular deal offer, and wherein the operations further comprise generating an interactive graphical element representing the particular deal offer based at least in part on the URL link.

5. The system of claim 1, wherein the operations further comprise identifying at least one deal offer of a first type from the set of deal offers based on predetermined criteria.

6. The system of claim 5, wherein the marketplace view is configured to present a first interactive graphical element representing the deal offer of the first type in a larger size than other interactive graphical elements.

7. The system of claim 1, wherein the marketplace view further includes a search bar for conducting a search within the set of deal offers, and wherein the search criteria are received via the search bar.

8. The system of claim 1, wherein the deal information is extracted according to a predefined email marketing offer format.

18. The system of claim 1, wherein the plurality of email messages included in the email inbox associated with the user webmail account is accessed from a third-party webmail provider server associated with the third-party webmail provider.

9. A method comprising:

determining, by one or more hardware processors via a plug-in of a web browser, that a webmail user interface associated with a user webmail account with a third-party webmail provider is accessed by the web browser of a user device, wherein the user webmail account includes an email inbox comprising a plurality of email messages, and wherein the webmail user interface presents at least a portion of the plurality of email messages included in the email inbox;

in response to the determining, providing, by the one or more hardware processors using the plug-in of the web browser on the webmail user interface, a user interface element for activating a marketplace view within the webmail user interface;

accessing, by the one or more hardware processors using user authentication information associated with the user webmail account, the plurality of email messages included in the email inbox of the user webmail account;

determining, by the one or more hardware processors from the plurality of email messages included in the email inbox of the user webmail account, a subset of email messages associated with a set of deal offers;

extracting, by the one or more hardware processors, deal offer information from the subset of email messages;

generating a plurality of reference files based on the extracted deal offer information, wherein each reference file in the plurality of reference files comprises deal offer information extracted from a corresponding email message from the subset of email messages;

generating, by the one or more hardware processors, the marketplace view based on the extracted deal offer information, wherein the marketplace view includes interactive graphical elements representing the set of deal offers associated with the subset of email messages, wherein a selection of one of the interactive graphical elements redirects the web browser to a merchant webpage for purchasing a product or a service based on a deal offer represented by the interactive graphical element;

in response to receiving a selection of the user interface element, presenting, on the web browser, the marketplace view;

receiving search criteria via the marketplace view;

querying the plurality of reference files based on the search criteria to identify one or more email messages from the subset of email messages that satisfy the search criteria; and

modifying the marketplace view to present the one or more email messages based on the search criteria.

10. The method of claim 9, further comprising:

receiving, by the one or more hardware processors from the user, the authentication information the user webmail account prior to the determining that the webmail user interface associated with the user webmail account with the third-party webmail provider is displayed on the web browser of the user device.

11. The method of claim 9, further comprising:

receiving, by the one or more hardware processors, a selection of account configuration options related to deal offer criteria, wherein the subset of email messages is determined from the plurality of email messages further based on the account configuration options.

12. The method of claim 9, wherein the deal offer information extracted from each of the subset of email messages corresponds to a particular deal offer and comprises a Uniform Resource Locator (URL) link associated with a merchant offering the particular deal offer, and wherein the method further comprises generating an interactive graphical element representing the particular deal offer based at least in part on the URL link.

19. The method of claim 9, wherein the plurality of email messages included in the email inbox associated with the user webmail account is accessed from a third-party webmail provider server associated with the third-party webmail provider.

20. The method of claim 9, wherein the marketplace view further includes a search bar for conducting a search within the set of deal offers, and wherein the search criteria are received via the search bar.

13. A non-transitory machine-readable medium having stored thereon machine-readable instructions executable to cause a machine to perform operations comprising:

determining, via a plug-in of a web browser, that a webmail user interface associated with a user webmail account with a third-party webmail provider is accessed by the web browser of a user device, wherein the user webmail account includes an email inbox comprising a plurality of email messages, and wherein the webmail user interface presents at least a portion of the plurality of email messages included in the email inbox;

in response to the determining, providing, using the plug-in of the web browser on the webmail user interface, a user interface element for activating a marketplace view within the webmail user interface;

accessing, using user authentication information associated with the user webmail account, the plurality of email messages included in the email inbox of the user webmail account;

determining, from the plurality of email messages included in the email inbox of the user webmail account, a subset of email messages related to a set of deal offers;

extracting deal offer information from the subset of email messages;

generating a plurality of reference files based on the extracted deal offer information, wherein each reference file in the plurality of reference files comprises deal offer information extracted from a corresponding email message from the subset of email messages;

generating the marketplace view based on the extracted deal offer information, wherein the marketplace view interactive graphical elements representing the set of deal offers associated with the subset of email messages, wherein a selection of one of the interactive graphical elements redirects the web browser to a merchant webpage for purchasing a product or a service based on a deal offer represented by the interactive graphical element;

in response to receiving a selection of the user interface element, presenting, on the web browser, the marketplace view;

receiving search criteria via the marketplace view;

querying the plurality of reference files based on the search criteria to identify one or more email messages from the subset of email messages that satisfy the search criteria; and

modifying the marketplace view to present the one or more email messages based on the search criteria.

14. The non-transitory machine-readable medium of claim 13, wherein the operations further comprise:

receiving, from the user, the authentication information associated with the user webmail account prior to the determining that the webmail user interface associated with the user webmail account with the third-party webmail provider is displayed on the web browser of the user device.

15. The non-transitory machine-readable medium of claim 13, wherein the operations further comprise:

receiving a selection of account configuration options related to deal offer criteria, wherein the subset of email messages is determined from the plurality of email messages further based on the account configuration options.

16. The non-transitory machine-readable medium of claim 13, wherein the deal offer information is extracted from each of the subset of email messages corresponds to a particular deal offer and comprises a Uniform Resource Locator (URL) link associated with a merchant offering the particular deal offer, and wherein the operations further comprise generating an interactive graphical element representing the particular deal offer based at least in part on the URL link.

17. The non-transitory machine-readable medium of claim 13, wherein the plurality of email messages included in the email inbox associated with the user webmail account is accessed from a third-party webmail provider server associated with the third-party webmail provider.