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Content delivery acceleration system

  • US 10,721,330 B2
  • Filed: 01/15/2019
  • Issued: 07/21/2020
  • Est. Priority Date: 08/18/2016
  • Status: Active Grant
First Claim
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1. A computer-implemented method to preload digital components to reduce latency, comprising:

  • receiving, by one or more computing devices, a search request from a user computing device;

    identifying, by the one or more computing devices, search results based on the search request;

    receiving, by the one or more computing devices, an instruction from the user computing device to display content associated with a result of the search results, the content comprising one or more digital components slots for presenting one or more digital components;

    based on the instruction, requesting, by the one or more computing devices, a digital component for presentation in a particular digital component slot of the one or more digital components slots;

    receiving, by the one or more computing devices, the digital component;

    pre-loading, by the one or more computing devices, the digital component to reduce latency in serving the content; and

    displaying, by the one or more computing devices, the content comprising the pre-loaded digital component.

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