Proximity detection, virtual detection, or location based triggering of the exchange of value and information
First Claim
1. A method for enabling use of proximity advertisements in a first mobile communication device comprising:
- receiving, from one or more servers at the first mobile communication device, advertisement related information;
receiving, at the first mobile communication device, an advertisement transmission broadcast from a second mobile communication device using a first radio protocol;
sending, from the first mobile communication device to the one or more servers, a unique identifier derived from the advertisement transmission broadcast from the second mobile communication device;
subsequently receiving, at the first mobile communication device from the one or more servers, information derived from the unique identifier;
retrieving, at the first mobile communication device, navigational information related to the first mobile communication device; and
determining, at the first mobile communication device, relevance of information derived from the advertisement transmission based upon the navigational information related to the first mobile communication device and the advertisement related information.
1 Assignment
0 Petitions
Accused Products
Abstract
A system, methods, and apparatuses are provided for valuation and exchange of stored value assets, information of value, and the transfer of value to or among individuals. The exchanged assets may be of a similar nature, e.g., music files exchanged for other music files, and exchange or trade of information such as rewards value or a restaurant coupon. The exchanged assets may also be other dissimilar assets exchanged between individuals and/or entities. The exchange may be initiated in numerous ways such as after completing a review, exchanging or trading a gift card, a prepaid card, a reward card, a coupon, a ticket, a pass, and/or the like when in proximity to a specific location or a location of some type or category, and/or exchanging or trading of other assets between individuals based on one or more constraints such as time, location, need, desire for the assets, and/or proximity.
2 Citations
19 Claims
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1. A method for enabling use of proximity advertisements in a first mobile communication device comprising:
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receiving, from one or more servers at the first mobile communication device, advertisement related information; receiving, at the first mobile communication device, an advertisement transmission broadcast from a second mobile communication device using a first radio protocol; sending, from the first mobile communication device to the one or more servers, a unique identifier derived from the advertisement transmission broadcast from the second mobile communication device; subsequently receiving, at the first mobile communication device from the one or more servers, information derived from the unique identifier; retrieving, at the first mobile communication device, navigational information related to the first mobile communication device; and determining, at the first mobile communication device, relevance of information derived from the advertisement transmission based upon the navigational information related to the first mobile communication device and the advertisement related information. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15, 16, 17, 18, 19)
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Specification