System and method for location-based stimuli motivated information delivery

• US 20010041561A1
• Filed: 01/12/2001
• Published: 11/15/2001
• Est. Priority Date: 01/14/2000
• Status: Abandoned Application

• Current Assignee: Brian Troxell, David T. Hardy, Doug Mcnaught, James K. Leitess, Mike Huffaker, Thomas Ventulett
• Original Assignee: Brian Troxell, David T. Hardy, Doug Mcnaught, James K. Leitess, Mike Huffaker, Thomas Ventulett
• Inventors: Ventulett, Thomas, Leitess, James K., Hardy, David T., Huffaker, Mike, McNaught, Doug, Troxell, Brian
• Application Number:
  US09/760,026
• Publication Number:
  US 20010041561A1
• Time in Patent Office: Days
• US Class Current: 455/414.1
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising

Abstract

A system and method for using a stimulus to motivate from wireless communication devices a request for content for delivery to the wireless communication device or other delivery destinations. A user of a wireless communication device is cued by a stimulus to request content that is related to the source of the stimulus. Computing equipment coupled to the wireless communication network and to the storage device receives requests from the wireless communication device and retrieves content from the storage device that matches a request based on the proximity of the wireless communication device to the stimulus at the time of the request.

Claims

1. A system for using stimuli for motivating from wireless communication devices the request for transmission of content, the system comprising:

A) a storage device that stores content pertaining to a plurality of stimuli at various geographic locations; and

B) computing equipment coupled to a wireless communication network and to the storage device that receives a request from a wireless communication device and in response thereto retrieves content from the storage device that matches the request based on the proximity of the wireless communication device to a stimulus for transmission of the content to a delivery destination.

2. The system of

claim 1

, and further comprising a geographic location provisioner that generates location information of said wireless communication device upon receiving a request for content from said wireless device.

3. The system of

claim 2

, and further comprising a wireless communication service provider that provides two-way communication with wireless communication devices via the wireless communication network, wherein said geographic location provisioner is part of the wireless communication service provider or is coupled thereto.

4. The system of

claim 2

, wherein said geographic location provisioner communicates with the wireless communication service provider via the Internet.

5. The system of

claim 1

, wherein the storage device stores content associated with stimuli positioned at different geographic locations.

6. The system of

claim 1

, wherein the storage device stores content comprising graphical, text and/or audio information that is related to the stimulus.

7. The system of

claim 1

, wherein said computing equipment receives information to add, delete or modify location data of one or stimulus.

8. The system of

claim 1

, wherein the computing equipment receives information to add, delete or modify content pertaining to the at least one audio/visual stimulus.

9. The system of

claim 1

, wherein the computing equipment generates a message for delivering content via wireless communication to the wireless communication device.

10. The system of

claim 1

, wherein the computing equipment stores information associated with more than one delivery destination for the content, including email addresses.

11. The system of

claim 1

, wherein the computing equipment defines the size and or shape of a geographic region with respect to a stimulus for which content is delivered in response to receiving a request from a wireless communication device.

12. A method for using audio/visual stimulus for motivating the transmission of information to wireless communication devices comprising the steps of:

A) positioning at least one stimulus at a geographical location to cue a user to request content that is related to the stimulus;

B) storing content pertaining to the stimulus;

C) receiving a request for content from a wireless communication device;

D) retrieving content that matches the request; and

E) delivering the content to a destination.

13. The method of

claim 12

, wherein the step of delivering comprises transmitting a message to said wireless communication device.

14. The method of

claim 12

, wherein the step of delivering comprises transmitting a message to one or more delivery destinations including an email address.

15. The method of

claim 12

, and further comprising the steps of:

generating location information of said wireless communication device upon receiving a request for content; and

selecting content associated with the stimulus based upon the geographic location of said wireless communication device relative to the geographical location of the stimulus.

16. The method of

claim 12

, wherein the at least one stimulus cues a user to initiate a request for content transmission function on the wireless communication device.

17. The method of

claim 12

, where the step of positioning comprises positioning a plurality of stimuli each at a substantially different geographic location, and the step of storing comprises storing content for each of the plurality of stimuli.

18. The method of

claim 17

, and further comprising adding, deleting or modifying location data for one or more stimuli.

19. The method of

claim 17

, and further comprising adding, deleting or modifying content for one or more stimuli.

20. The method of

claim 15

, wherein the step of retrieving content comprises selecting one or more particular content items from among a plurality of content items according to defined rules of priority.

21. The method of

claim 20

, wherein the step of selecting comprises selecting content associated with a sponsor of a stimulus who has paid greater advertising fees than as compared with sponsors of other stimuli located in proximity to the wireless communication device.

22. The method of

claim 12

, and further comprising the step of generating a list of content items and designating a presentation order or arrangement of content items based on rules of priority.

23. The method of

claim 15

, and further comprising the step of defining the size and or shape of the geographic region with respect to a stimulus for which content is delivered in response to a request received from a wireless communication device.

24. A system for using a stimulus for delivering content related to a stimulus, the system comprising:

A) a wireless communication device operable to have two-way communication via a wireless communication network;

B) at least one stimulus that cues a wireless communication device operator to request content that is related to the source of the stimulus;

C) a storage device that stores content relating to the stimulus;

D) computing equipment coupled to the wireless communication network and to the storage device that receives requests from the wireless communication device and retrieves content from the storage device that matches a request for transmission to the wireless communication device based on proximity of the wireless communication device to the stimulus at the time of the request from the wireless communication device.

25. The system of

claim 24

, wherein the storage device stores content associated with stimuli positioned at different geographic locations.

26. The system of

claim 24

, wherein the computing equipment stores information associated with more than one delivery destination for the content, including email addresses.

27. The system of

claim 24

, wherein the computing equipment retrieves content in response to a request according to rules of priority.

28. The system of

claim 24

, wherein the computing equipment selects content associated with a sponsor of a stimulus who has paid greater advertising fees than as compared with sponsors of other stimuli located in proximity to the wireless communication device.

29. The system of

claim 24

, wherein the computing equipment generates a list of content items and designates a presentation order or arrangement of content items based on defined rules of priority.

30. The system of

claim 24

, wherein the computing equipment defines the size and shape of the geographic region with respect to a stimulus for which content is delivered in response to a request received from the wireless communication device.