Global personalization engine
First Claim
1. A system for providing user information to a server computer, comprising:
- a personalization engine within a server computer, comprising;
an ID generator generating a user ID, in response to a user initiating a session accessing the server computer;
a banner processor embedding a banner link within a web page to be transmitted from the server computer to the user, the banner link linking to a central computer and including the user ID; and
a request generator issuing a request to the central computer to provide user information corresponding to the user ID;
a database of user information indexed by user subscriber numbers;
a match processor within the central computer receiving the user ID and a user subscriber number, and associating the user ID with the user subscriber number; and
a database manager retrieving user information from said database for transmission to the server computer, in response to said request generator.
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Accused Products
Abstract
A system for providing user information to a server computer, including a personalization engine within a server computer, including an ID generator generating a user ID, in response to a user initiating a session accessing the server computer, a banner processor embedding a banner link within a web page to be transmitted from the server computer to the user, the banner link linking to a central computer and including the user ID, and a request generator issuing a request to the central computer to provide user information corresponding to the user ID, a database of user information indexed by user subscriber numbers, a match processor within the central computer receiving the user ID and a user subscriber number, and associating the user ID with the user subscriber number, and a database manager retrieving user information from the database for transmission to the server computer, in response to the request generator. A method is also described and claimed.
113 Citations
32 Claims
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1. A system for providing user information to a server computer, comprising:
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a personalization engine within a server computer, comprising;
an ID generator generating a user ID, in response to a user initiating a session accessing the server computer;
a banner processor embedding a banner link within a web page to be transmitted from the server computer to the user, the banner link linking to a central computer and including the user ID; and
a request generator issuing a request to the central computer to provide user information corresponding to the user ID;
a database of user information indexed by user subscriber numbers;
a match processor within the central computer receiving the user ID and a user subscriber number, and associating the user ID with the user subscriber number; and
a database manager retrieving user information from said database for transmission to the server computer, in response to said request generator. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9)
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10. A method for providing user information to a server computer, comprising:
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generating a user ID, in response to a user initiating a session accessing a server computer;
embedding a banner link within a web page to be transmitted from the server computer to the user, the banner link linking to a central computer and including the user ID;
issuing a request to the central computer to provide user information corresponding to the user ID;
receiving the user ID and a user subscriber number;
associating the user ID with the user subscriber number;
retrieving user information from a database of user information indexed by user subscriber numbers, based on the user subscriber number associated with the user ID; and
transmitting the user information from the central computer to the server computer, in response to the request. - View Dependent Claims (11, 12, 13, 14, 15, 16, 17, 18, 20, 21)
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19. A system for providing user information to a server computer, comprising:
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an ID generator generating a user ID, in response to a user initiating a session accessing a server computer;
a banner processor embedding a banner link within a web page to be transmitted from the server computer to the user, the banner link linking to a central computer and including the user ID; and
a request generator issuing a request to the central computer to provide user information corresponding to the user ID.
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22. A method for providing user information to a server computer, comprising:
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generating a user ID, in response to a user initiating a session accessing a server computer;
embedding a banner link within a web page to be transmitted from the server computer to the user, the banner link linking to a central computer and including the user ID; and
issuing a request to the central computer to provide user information corresponding to the user ID. - View Dependent Claims (23, 24, 26, 27, 28, 30, 31, 32)
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25. A system for providing user information to a server computer, comprising:
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a database of user information indexed by user subscriber numbers;
a match processor within a central computer receiving a user ID and a user subscriber number from a server computer, and associating the user ID with the user subscriber number; and
a database manager retrieving user information about a user from said database in response to a request including the user ID.
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29. A method for providing user information to a server computer, comprising:
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receiving a user ID and a user subscriber number from a server computer;
associating the user ID with the user subscriber number; and
transmitting user information about a user from a database of user information indexed by user subscriber numbers, in response to a request including the user ID.
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Specification