System and method of advertisement of internet
First Claim
1. A system of advertisement on internet comprising a user information database, an advertising server, a statistical analysis database for advertisement, a click event web server including an event page index database, client'"'"'s servers and a network to link them together in which the client computer drives a web browser having a motion picture advertising window within the tool collection box area, wherein the system comprises a first process module for user'"'"'s information to process the login of user or to provide and treat the information of user into the above user information database and/or statistical analysis database for advertisement;
- a second process module for motion picture advertisement to receive a multi-casting motion picture ad transmitted by the advertising server in real time and displaying it on the said advertising window;
a third process module for motion picture click event registering the click event of said statistical analysis database and requiring the said click event web server to transmit event web pages when a user of the client computer clicks the advertising window frame; and
a fourth process module for web document to display the web document transmitted by the above click event web server or other external web server through a window frame of the said web browser.
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Abstract
The present invention relates to internet advertisement technique and a business model thereof for the purposes of providing the user with ultra-high speed exclusive lines for internet only free or at low price, enabling the user to utilize a web browser having the motion picture advertising window in the icon tool collection box, multi-casting custom-made advertisements suitable for the tendency of users by accessing in real time to said motion picture advertising window so that it efficiently maximizes the effect of advertisement without causing any inconvenience to the user on web-surfing.
Additionally, when the user on web-surfing creates any click event by clicking a specific motion picture advertising window by means of the web browser, the click event server according to the present invention can provide the specification for goods and/or HTML document for EC business to effect the convenience of easily and directly performing EC business for the user.
Moreover, the present invention suggest a new profit model, particularly, for users who have and use the ultra-high speed lines for internet only, that the web browser having the motion picture advertising window pays the electronic money in proportion to the time to download and use the web browser and leads to use the money on internet for EC business.
33 Citations
18 Claims
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1. A system of advertisement on internet comprising a user information database, an advertising server, a statistical analysis database for advertisement, a click event web server including an event page index database, client'"'"'s servers and a network to link them together in which the client computer drives a web browser having a motion picture advertising window within the tool collection box area, wherein the system comprises a first process module for user'"'"'s information to process the login of user or to provide and treat the information of user into the above user information database and/or statistical analysis database for advertisement;
- a second process module for motion picture advertisement to receive a multi-casting motion picture ad transmitted by the advertising server in real time and displaying it on the said advertising window;
a third process module for motion picture click event registering the click event of said statistical analysis database and requiring the said click event web server to transmit event web pages when a user of the client computer clicks the advertising window frame; and
a fourth process module for web document to display the web document transmitted by the above click event web server or other external web server through a window frame of the said web browser. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11)
- a second process module for motion picture advertisement to receive a multi-casting motion picture ad transmitted by the advertising server in real time and displaying it on the said advertising window;
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12. A method of advertisement on internet to send motion picture advertisements to a client computer through the network by any local advertising server and/or a system operator to control the central click event web server, comprising the steps of:
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(a) performing a web browser having a motion picture advertising window in its tool collection box within said client computer to identify the login of a user accessed to the user information database of a local database server;
(b) calculating suitability of the mode selected according to the user information by said user identified by his(her) login in step (a);
(c) accessing motion picture advertisement materials included in a category having the suitability calculated in step (b) more than a selected reference value, from the advertisement media database of said local database server; and
(d) transmitting the motion picture advertisement materials accessed in step (c) in real time multi-casting manner displaying them on the advertising window of the web browser in the client computer running by the user. - View Dependent Claims (13, 14, 15, 16, 17, 18)
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Specification