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METHOD AND APPARATUS FOR TRACKING BANNER ADVERTISING

  • US 20030083929A1
  • Filed: 05/17/1999
  • Published: 05/01/2003
  • Est. Priority Date: 05/17/1999
  • Status: Abandoned Application
First Claim
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1. A method of tracking information provided to a computer system from a server, the method comprising:

  • providing an identifier identifying the computer system;

    providing at least one database associating the identifier with information specific to a computer user associated with the computer system;

    transmitting the identifier to the server, the server affiliated with the at least one database;

    transmitting the information to the computer system that is specific to the identifier; and

    logging the transmittal of the identifier in one of the at least one database.

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