Methods and systems for offering financial products

• US 20030083970A1
• Filed: 10/30/2002
• Published: 05/01/2003
• Est. Priority Date: 11/01/2001
• Status: Abandoned Application

• Current Assignee: Capital One Financial Corporation
• Original Assignee: Capital One Financial Corporation
• Inventors: Bigman, Aaron H., Schwab, Marcelle N.
• Application Number:
  US10/283,163
• Publication Number:
  US 20030083970A1
• Time in Patent Office: Days
• US Class Current: 705/35
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising
• CPC Class Codes: G06Q 40/00 Finance; Insurance; Tax strategies; Processing of corporate or income taxes

Abstract

Methods and systems are provided for offering financial products. The methods and systems may include offering a first financial product to a subject based upon subject data and receiving a first response from the subject regarding the first financial product offer. If the first response comprises a rejection of the offer for the first financial product, then a second financial product may be offered to the subject based upon the subject data. In one embodiment, the subject data may be received from the subject. Also, if the subject accepts the offer for the first or second financial product offer, then the acceptance of the offer may be processed resulting in, for example, the financial product being provided to the subject.

Claims

1. A method for offering a financial account, comprising:

offering a first financial product to a subject based upon subject data;

receiving a first response from the subject regarding the first financial product offer; and

offering a second financial product to the subject based upon the subject data if the first response comprises a rejection of the offer for the first financial product.

2. The method for offering the financial account of claim 1, further comprising receiving the subject data from the subject.

3. The method for offering the financial account of claim 2, wherein receiving the subject data from the subject comprises using at least one of e-mail, voice mail, facsimile, mail, an item delivery service, Internet, telephone, diskettes, CD ROM, telemarketing, and an interactive voice response system (IVR).

4. The method for offering the financial account of claim 1, further comprising providing the subject with one of the first financial product and the second financial product if the subject respectively accepts one of the offer for the first financial product and the offer for the second financial product.

5. The method for offering the financial account of claim 1, wherein offering the second financial product to the subject based upon the subject data if the first response comprises a rejection of the offer for the first financial product further comprises:

analyzing the subject data;

determining a second set of terms corresponding to the second financial product based upon the analysis of the subject data; and

offering the second financial product to the subject.

6. The method for offering the financial account of claim 5, wherein analyzing the subject data further comprises using response data corresponding to why the subject rejected the offer for the first financial product.

7. The method for offering the financial account of claim 5, wherein determining the second set of terms further comprises using credit data used in formulating the offer for the first financial product.

8. The method for offering the financial account of claim 5, wherein offering the second financial product to the subject further comprises offering the second financial product to the subject on a pre-approved basis.

9. The method for offering the financial account of claim 5, wherein the second set of terms are more favorable than a first set of terms corresponding to the first financial product.

10. The method for offering the financial account of claim 1, wherein at least one of offering the first financial product, receiving the first response from the subject, and offering the second financial product further comprises using at least one of e-mail, voice mail, facsimile, mail, an item delivery service, Internet, telephone, diskettes, CD ROM, telemarketing, and an interactive voice response system (IVR).

11. The method for offering the financial account of claim 1, wherein at least one of the first financial product and the second financial product comprises at least one of a credit card account, a financial loan, a checking account, a savings account, and a stock fund.

12. The method for offering the financial account of claim 1, wherein the subject comprises a customer who closed an account with a financial institution offering the first financial product.

13. The method for offering the financial account of claim 1, wherein a financial institution controlling the financial account comprises at least one of a bank, a credit card provider, a financial lending institution, a credit union, a stock brokerage, an insurance company, a government, and a utility company.

14. The method for offering the financial account of claim 1, wherein a time between receiving the first response and offering the second financial product is optimized to increase a probability that the offer of the second product will be accepted.

15. A system for offering a financial account, comprising:

a component for offering a first financial product to a subject based upon subject data;

a component for receiving a first response from the subject regarding the first financial product offer; and

a component for offering a second financial product to the subject based upon the subject data if the first response comprises a rejection of the offer for the first financial product.

16. The system for offering the financial account of claim 15, further comprising a component for receiving the subject data from the subject.

17. The system for offering the financial account of claim 16, wherein the component for receiving the subject data from the subject is further configured for using at least one of e-mail, voice mail, facsimile, mail, an item delivery service, Internet, telephone, diskettes, CD ROM, telemarketing, and an interactive voice response system (IVR).

18. The system for offering the financial account of claim 15, further comprising a component for providing the subject with one of the first financial product and the second financial product if the subject respectively accepts one of the offer for the first financial product and the offer for the second financial product.

19. The system for offering the financial account of claim 15, wherein the component for offering the second financial product to the subject based upon the subject data if the first response comprises a rejection of the offer for the first financial product is further configured for:

analyzing the subject data;

determining a second set of terms corresponding to the second financial product based upon the analysis of the subject data; and

offering the second financial product to the subject.

20. The system for offering the financial account of claim 19, wherein analyzing the subject data further comprises using response data corresponding to why the subject rejected the offer for the first financial product.

21. The system for offering the financial account of claim 19, wherein determining the second set of terms further comprises using credit data used in formulating the offer for the first financial product.

22. The system for offering the financial account of claim 19, wherein offering the second financial product to the subject further comprises offering the second financial product to the subject on a pre-approved basis.

23. The system for offering the financial account of claim 19, wherein the second set of terms are more favorable than a first set of terms corresponding to the first financial product.

24. The system for offering the financial account of claim 15, wherein at least one of the component for offering the first financial product, the component for receiving the first response from the subject, and the component for offering the second financial product is further configured for using at least one of e-mail, voice mail, facsimile, mail, an item delivery service, Internet, telephone, diskettes, CD ROM, telemarketing, and an interactive voice response system (IVR).

25. The system for offering the financial account of claim 15, wherein at least one of the first financial product and the second financial product comprises at least one of a credit card account, a financial loan, a checking account, a savings account, and a stock fund.

26. The system for offering the financial account of claim 15, wherein the subject comprises a customer who closed an account with a financial institution offering the first financial product.

27. The system for offering the financial account of claim 15, wherein a financial institution controlling the financial account comprises at least one of a bank, a credit card provider, a financial lending institution, a credit union, a stock brokerage, an insurance company, a government, and a utility company.

28. A computer-readable medium on which is stored a set of instructions for offering a financial account, which when executed in a computer-based environment perform stages comprising:

offering a first financial product to a subject based upon subject data;

receiving a first response from the subject regarding the first financial product offer; and

offering a second financial product to the subject based upon the subject data if the first response comprises a rejection of the offer for the first financial product.

29. The computer-readable medium for offering the financial account of claim 28, further comprising receiving the subject data from the subject.

30. The computer-readable medium for offering the financial account of claim 29, wherein receiving the subject data from the subject comprises using at least one of e-mail, voice mail, facsimile, mail, an item delivery service, Internet, telephone, diskettes, CD ROM, telemarketing, and an interactive voice response system (IVR).

31. The computer-readable medium for offering the financial account of claim 28, further comprising providing the subject with one of the first financial product and the second financial product if the subject respectively accepts one of the offer for the first financial product and the offer for the second financial product.

32. The computer-readable medium for offering the financial account of claim 28, wherein offering the second financial product to the subject based upon the subject data if the first response comprises a rejection of the offer for the first financial product further comprises:

analyzing the subject data;

determining a second set of terms corresponding to the second financial product based upon the analysis of the subject data; and

offering the second financial product to the subject.

33. The computer-readable medium for offering the financial account of claim 32, wherein analyzing the subject data further comprises using response data corresponding to why the subject rejected the offer for the first financial product.

34. The computer-readable medium for offering the financial account of claim 32, wherein determining the second set of terms further comprises using credit data used in formulating the offer for the first financial product.

35. The computer-readable medium for offering the financial account of claim 32, wherein offering the second financial product to the subject further comprises offering the second financial product to the subject on a pre-approved basis.

36. The computer-readable medium for offering the financial account of claim 32, wherein the second set of terms are more favorable than a first set of terms corresponding to the first financial product.

37. The computer-readable medium for offering the financial account of claim 28, wherein at least one of offering the first financial product, receiving the first response from the subject, and offering the second financial product further comprises using at least one of e-mail, voice mail, facsimile, mail, an item delivery service, Internet, telephone, diskettes, CD ROM, telemarketing, and an interactive voice response system (IVR).

38. The computer-readable medium for offering the financial account of claim 28, wherein at least one of the first financial product and the second financial product comprises at least one of a credit card account, a financial loan, a checking account, a savings account, and a stock fund.

39. The computer-readable medium for offering the financial account of claim 28, wherein the subject comprises a customer who closed an account with a financial institution offering the first financial product.

40. The computer-readable medium for offering the financial account of claim 28, wherein a financial institution controlling the financial account comprises at least one of a bank, a credit card provider, a financial lending institution, a credit union, a stock brokerage, an insurance company, a government, and a utility company.

41. The computer-readable medium for offering the financial account of claim 28, wherein a time between receiving the first response and offering the second financial product is optimized to increase a probability that the offer of the second product will be accepted.