System and method for advertising products and services on computer readable removable medium

• US 20040019521A1
• Filed: 10/07/2002
• Published: 01/29/2004
• Est. Priority Date: 07/25/2002
• Status: Abandoned Application

• Current Assignee: Robert K. Birmingham
• Original Assignee: Robert K. Birmingham
• Inventors: Birmingham, Robert K.
• Application Number:
  US10/266,438
• Publication Number:
  US 20040019521A1
• Time in Patent Office: Days
• US Class Current: 705/14
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising
• CPC Class Codes: G06Q 30/0223 based on inventory
• CPC Class Codes: G06Q 30/0238 at point-of-sale [POS]
• CPC Class Codes: G06Q 30/0259 based on store location
• CPC Class Codes: G06Q 30/0273 Determination of fees for advertising

Abstract

A system, method and computer-readable removable medium for advertising products and services is disclosed. In an embodiment of the present invention, the computer-readable removable medium includes computer instructions for providing metadata associated with establishments located in a predefined geographical area that sell products and services. The computer-readable medium includes metadata associated with establishments that pay to be listed and establishments that do not pay to be listed. The computer-readable removable medium further includes computer instructions for searching establishments by name, type and location. The computer-readable removable medium further includes coupons for discounted products or services at the establishments that are listed. The computer-readable removable medium is a Compact Disc (CD) or a Digital Versatile Disc (DVD). In addition, the advertised establishments are any one of restaurants, hotels, movie theaters, nightclubs, retail shops and theme parks.

Claims

1. A computer-readable removable medium including computer instructions for advertising products and services, the computer instructions including instructions for:

providing metadata associated with establishments located in a predefined geographical area, including establishments that pay to be listed and establishments that do not pay to be listed;

searching the establishments by name, type and location; and

providing coupons for at least one of discounted product and a discounted service at the establishments that are listed.

2. The computer-readable removable medium of claim 1, wherein the establishments are any one of restaurants, hotels, movie theaters, nightclubs, retail shops and theme parks.

3. The computer-readable removable medium of claim 2, wherein the computer-readable removable medium is a Compact Disc (CD) or a Digital Versatile Disc (DVD).

4. The computer-readable removable medium of claim 3, wherein the geographical area includes any one of a city, a political subdivision, a county, a metropolitan area, a zip code and an area code.

5. The computer-readable removable medium of claim 4, wherein the metadata includes one or more of the following:

an address and telephone number;

operating hours;

a text description;

driving directions;

a map;

a video showing the establishment;

a link to a web site of the establishment; and

a review of the establishment.

6. The computer-readable removable medium of claim 5, wherein an establishment that is listed pays a fee when a coupon for at least one of discounted product and a discounted service at the establishment is included in the computer-readable removable medium and wherein the fee is proportional to the amount of coupons that are included.

7. The computer-readable removable medium of claim 6, wherein an establishment that is listed pays a fee when additional metadata is included in the computer-readable removable medium and wherein the fee is proportional to the amount of additional metadata that is included.

8. The computer-readable removable medium of claim 7, wherein a computer-readable removable medium including updated information is provided each month.

9. The computer-readable removable medium of claim 1, wherein the establishments are restaurants.

10. The computer-readable removable medium of claim 9, wherein the computer-readable removable medium is a Compact Disc (CD) or a Digital Versatile Disc (DVD).

11. The computer-readable removable medium of claim 10, wherein the geographical area includes any one of a city, a political subdivision, a county, a metropolitan area, a zip code and an area code.

12. The computer-readable removable medium of claim 11, wherein the metadata includes one or more of the following:

an address and telephone number;

operating hours;

a text description;

a menu;

driving directions;

a map;

a video showing the establishment;

a link to a web site of the establishment;

a control for placing a reservation via the Internet; and

a review of the establishment.

13. The computer-readable removable medium of claim 12, wherein an establishment that is listed pays a fee when a coupon for at least one of discounted product and a discounted service at the establishment is included in the computer-readable removable medium and wherein the fee is proportional to the amount of coupons that are included.

14. The computer-readable removable medium of claim 13, wherein an establishment that is listed pays a fee when additional metadata is included in the computer-readable removable medium and wherein the fee is proportional to the amount of additional metadata that is included.

15. The computer-readable removable medium of claim 14, wherein a computer-readable removable medium including updated information is provided each month.

16. A method for advertising products and services, the method comprising:

producing a computer-readable removable medium including computer instructions for advertising products and services, the computer instructions including instructions for;

providing metadata associated with establishments located in a predefined geographical area, including establishments that pay to be listed and hospitality that do not pay to be listed;

searching the establishments by name, type and location; and

providing coupons for at least one of discounted product and a discounted service at the establishments that are listed.

17. The method of claim 16, wherein the establishments are restaurants.

18. The method of claim 17, wherein the computer-readable removable medium is a Compact Disc (CD) or a Digital Versatile Disc (DVD).

19. The method of claim 18, wherein the geographical area includes any one of a city, a political subdivision, a county, a metropolitan area, a zip code and an area code.

20. An information processing system for advertising products and services, comprising:

a computer-readable removable medium including computer instructions for advertising products and services, the computer instructions including instructions for;

providing metadata associated with establishments located in a predefined geographical area, including establishments that pay to be listed and establishments that do not pay to be listed;

searching the establishments by name, type and location; and

providing coupons for at least one of discounted product and a discounted service at the establishments that are listed.

21. The system of claim 20, wherein the establishments are restaurants.

22. The system of claim 21, wherein the computer-readable removable medium is a Compact Disc (CD) or a Digital Versatile Disc (DVD).

23. A computer-readable removable medium including computer instructions for advertising products and services, the computer instructions including instructions for:

providing metadata associated with establishments associated with a products and services category, including establishments that pay to be listed and establishments that do not pay to be listed;

searching the establishments by name, type and location; and

providing coupons for at least one of discounted product and a discounted service at the establishments that are listed.