Method and system for providing intelligent in-store couponing
First Claim
1. A method for providing intelligent in-store couponing, said method comprising:
- providing a coupon database comprising at least one of stored, input, and downloaded coupon information;
providing a means for accessing the coupon database and for generating coupons with the coupon information;
establishing an intelligent in-store couponing system; and
delivering to a customer one or more coupons at at least one of a point-of-sale and a point-of-decision.
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Abstract
The present invention features an intelligent in-store couponing system comprising an operating computer for controlling the functions of the intelligent in-store couponing system; a coupon database capable of storing coupons and coupon data or information; a coupon management module for managing the coupons and their delivery; and at least one coupon delivery system capable of delivering a coupon to a customer in a usable format at the point-of-sale and/or point-of-decision. The in-store couponing system is preferably computer network-based and controlled by personnel at an individual business location or business chain, or by an administrative body controlling one or more of the functions of a business location or chain. The in-store couponing system may further be interfaced or integrated with an in-store media broadcasting and/or customer entrance detection and tracking system to provide ad-driven in-store couponing.
241 Citations
23 Claims
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1. A method for providing intelligent in-store couponing, said method comprising:
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providing a coupon database comprising at least one of stored, input, and downloaded coupon information;
providing a means for accessing the coupon database and for generating coupons with the coupon information;
establishing an intelligent in-store couponing system; and
delivering to a customer one or more coupons at at least one of a point-of-sale and a point-of-decision. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12)
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13. A system for providing intelligent in-store couponing, said system comprising:
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a coupon database configured to store coupon information;
a coupon management module for managing the coupon information, for generating coupons based on the coupon information, and for accessing said coupon database; and
at least one coupon delivery system capable of delivering the generated coupons to a customer at at least one of a point-of-sale and a point-of-decision. - View Dependent Claims (14, 15, 16, 17, 18, 19, 20, 21, 22)
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23. A system for providing intelligent in-store couponing, said system comprising:
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a coupon database configured to store coupon information;
a coupon management module for managing the coupon information, for generating coupons based on the coupon information, and for accessing said coupon database;
at least one coupon delivery system capable of delivering the generated coupons to a customer at at least one of a point-of-sale and a point-of-decision;
an in-store media broadcasting system interfaced with the coupon management module and the at least one coupon delivery system;
a customer entrance detection and tracking system interfaced with the coupon management module; and
a customer information and management system interfaced with the coupon management module.
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Specification