Marketing of transaction cards

• US 20050251472A1
• Filed: 05/03/2005
• Published: 11/10/2005
• Est. Priority Date: 05/07/2004
• Status: Abandoned Application

• Current Assignee: PrivaCash Incorporated
• Original Assignee: PrivaCash Incorporated
• Inventors: Sutton, David B., Blasiman, Douglas E.
• Application Number:
  US11/121,318
• Publication Number:
  US 20050251472A1
• Time in Patent Office: Days
• US Class Current: 705/38
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising
• CPC Class Codes: G06Q 40/02 Banking, e.g. interest calculation or account maintenance credit or loans G06Q40/03
• CPC Class Codes: G06Q 40/03 Credit; Loans; Processing thereof

Abstract

A method for marketing a secured transaction card is presented. A credit history of a person is determined. A request for a line of credit is denied. The secured transaction card is offered at the same time the person is informed that a line of credit is denied.

Claims

1. A method for marketing a secured transaction card by a business comprising:

determining a credit history of a person;

denying a request for an unsecured transaction card; and

offering the secured transaction card at a time in which the person is informed that the unsecured transaction card is denied.

2. The method of claim 1 wherein the offer of the secured transaction card is made through one of a postal system, a network, and a telephone call.

3. The method of claim 2 wherein the offer of the secured transaction card is included in a single communication between the business and the person.

4. The method of claim 1, further comprising:

issuing an unsecured transaction card that is physically indistinguishable from an unsecured transaction card.

26. The method of claim 1 further comprising:

providing the secured transaction card that is physically indistinguishable from an unsecured transaction card.

5. An article comprising:

a storage medium including instructions stored thereon which, when executed, cause a computer system to perform a method including;

determining a credit history of a person;

denying a request for an unsecured transaction card; and

offering a secured transaction card during a time in which the person is informed that an unsecured transaction card is denied.

6. The article of claim 5 wherein the computer system requires that the offer of the secured transaction card be made through one of a postal system, a network, and a telephone call.

7. The article of claim 5 wherein the offer of the secured transaction card is included in correspondence between a business and the person.

8. The article of claim 5 in which the computer system further comprises:

issuing the secured transaction card that is physically indistinguishable from an unsecured transaction card.

9. An apparatus for marketing an secured transaction card comprising:

a first device;

a second device coupled to the first device over a network;

the first device configured to send personal identification information over the network to the second device;

the second device configured to access a credit history of a person, send a message to the first device that denies a request for an unsecured transaction card, and to send an offer to the first client of the secured transaction card.

10. The apparatus of claim 9 wherein the offer of the secured transaction card is made through one of a postal system, a network, and a telephone call.

11. The apparatus of claim 10 wherein the secured transaction card that is physically indistinguishable from an unsecured transaction card is issued through a third device coupled to the second device.

12. A method for marketing a secured transaction card by a financial institution comprising:

sending personal information of a user from a device to a server over a network;

determining a credit history of the person based upon the personal information by the server;

denying a request for an unsecured transaction card by the server; and

sending an offer of a secured transaction card at a same time the person is informed that the unsecured transaction card is denied.

13. The method of claim 12 further comprising:

delivering the secured transaction card to person.

14. A method for marketing a secured transaction card by a financial institution comprising:

requesting an unsecured transaction card from the financial institution;

determining a credit history of a person;

denying a request for an unsecured transaction card; and

offering the secured transaction card during a time in which the person is informed that the unsecured transaction card is denied.

15. A method for marketing a secured transaction card by a financial institution comprising:

sending a request for an unsecured transaction card from a client to a first server;

determining a credit history of a person by the first server accessing a second server;

sending a denial of the request for an unsecured transaction card from the first server to the client; and

offering the secured transaction card during a time in which the person is informed that the unsecured transaction card is denied.

16. The method of claim 15 further comprising:

inputting a unique code into a device coupled to the first server.

17. The method of claim 16 further comprising:

inputting money into the device coupled to the first server.

18. The method of claim 17 further comprising:

tracking an amount of money placed on the secured transaction card.

19. The method of claim 17 further comprising:

delivering the secured transaction card to a user.

20. The method of claim 15 further comprising:

tracking transactions associated with the secured transaction card.

21. A method for obtaining a post-paid service comprising:

determining a credit history of a person;

denying a line of credit to the person; and

providing in a single communication to the person that a credit line is denied and a secured transaction card is an acceptable form of payment.

22. The method of claim 21, wherein a post-paid service is a utility service.

23. The method of claim 22, wherein the utility is one of a service for providing water, electricity and gas heat.

24. The method of claim 21, wherein the post-paid service is related to one of a telephone service and a cellular phone service.

25. The method of claim 21 further comprising:

providing the secured transaction card that ensures the anonymity of the person.

27. An article comprising:

a storage medium including instructions stored thereon which, when executed, cause a computer system to perform a method including;

determining a credit history of a person;

denying a line of credit to the person;

providing in a single communication to the person that a credit line is denied and a secured transaction card is an acceptable form of payment;

verifying that the person obtained a secured transaction card; and

extending a service to the person.