Dynamic data delivery apparatus and method for same

• US 20050266814A1
• Filed: 07/20/2005
• Published: 12/01/2005
• Est. Priority Date: 03/09/2004
• Status: Active Grant

• Current Assignee: LOT Network Inc.
• Original Assignee: Google Inc. (Alphabet Inc.)
• Inventors: Steelberg, Ryan, Steelberg, Chad
• Granted Patent: US 7,315,726 B2
• Time in Patent Office: Days
• US Class Current: 455/186.100
• CPC Class Codes: G06Q 30/0212 Chance discounts or incentives
• CPC Class Codes: G06Q 30/0242 Determining effectiveness of advertisements
• CPC Class Codes: G06Q 30/0244 Optimization
• CPC Class Codes: G06Q 30/0248 Avoiding fraud
• CPC Class Codes: G06Q 30/0264 based upon schedule
• CPC Class Codes: G06Q 30/0269 based on user profile or attribute
• CPC Class Codes: G06Q 30/0275 Auctions
• CPC Class Codes: H04H 20/34 using an out-of-band subcarrier signal
• CPC Class Codes: H04H 2201/13 radio data system/radio broadcast data system [RDS/RBDS]
• CPC Class Codes: H04H 60/74 using programme related information, e.g. title, composer or interpreter

Abstract

A system for providing enhanced radio content to a remote user is disclosed. The system includes at least one input that receives non-radio input; and, at least one output interconnected to the at least one input via a hub, wherein the at least one output receives the enhanced radio content via the hub after at least one manipulation of the non-radio input by the hub to form the enhanced radio content, wherein the at least one manipulation is in accordance with the at least one non-radio input.

Claims

1. A system for providing auction services for media play, said system comprising:

a hub that receives enhanced radio content available for a media play, and a first cost range associated with the enhanced radio content; and

,

at least one remote input to said hub, wherein said remote input receives non-radio input comprising at least available scheduling for the media play and a second cost range for the media play within the available scheduling;

an auction communicatively associated with said hub that coordinates the enhanced radio content, the first cost range, the second cost range, and the non-radio input to generate the media play of the enhanced radio content within the available scheduling.

2. The system of claim 1, further comprising playing the media play.

3. The system of claim 1, wherein said first cost range is a single value.

4. The system of claim 1, wherein said second cost range is a single value.