Method and system for targeting incentives
First Claim
Patent Images
1. A method for targeting incentives to a user, comprising:
- defining a match between a user classification and an incentive;
receiving user data associated with the user'"'"'s content selections;
classifying the user in the user classification; and
transmitting the incentive to the user.
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Abstract
Methods, systems, and products are disclosed for targeting incentives. A match is defined between a user classification and an incentive. User data associated with a user'"'"'s content selections is received, and the user'"'"'s credit card purchase records are also received. The user is classified in a user classification when the user'"'"'s content selections relate to the user'"'"'s credit card purchase records. The incentive is transmitted to the user.
188 Citations
20 Claims
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1. A method for targeting incentives to a user, comprising:
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defining a match between a user classification and an incentive;
receiving user data associated with the user'"'"'s content selections;
classifying the user in the user classification; and
transmitting the incentive to the user. - View Dependent Claims (2, 3, 4, 5, 6, 7)
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8. A system, comprising:
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an operating system stored in memory; and
a processor communicating with the memory, the processor defining a match between a user classification and an incentive;
the processor receiving user data associated with a user'"'"'s content selections;
the processor classifying the user in a user classification; and
the processor transmitting the incentive to the user. - View Dependent Claims (9, 10, 11, 12, 13, 14)
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15. A computer program product, comprising:
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a computer-readable medium; and
a classification application stored on the computer-readable medium, the classification application comprising computer code for defining a match between a user classification and an incentive;
receiving user data associated with a user'"'"'s content selections;
classifying the user data in the user classification; and
transmitting the incentive to the user. - View Dependent Claims (16, 17, 18, 19, 20)
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Specification