Dynamic creation, selection, and scheduling of radio frequency communications

• US 20060019642A1
• Filed: 07/23/2004
• Published: 01/26/2006
• Est. Priority Date: 07/23/2004
• Status: Active Grant

• Current Assignee: WideOrbit
• Original Assignee: WideOrbit
• Inventors: Steelberg, Ryan, Steelberg, Chad
• Granted Patent: US 7,751,804 B2
• Time in Patent Office: Days
• US Class Current: 455/414.300
• CPC Class Codes: H04H 20/34 using an out-of-band subcarrier signal
• CPC Class Codes: H04H 60/06 Arrangements for scheduling broadcast services or broadcast-related services
• CPC Class Codes: H04H 60/07 characterised by processes or methods for the generation

Abstract

A method of developing a visual/audio campaign for delivery to a device having a radio wave receiver is disclosed. The method includes a managing node receiving broadcast specific information from a plurality of radio stations, the managing node receiving broadcast non-specific information, the managing node creating the visual/audio campaign at least partly by matching an item of broadcast non-specific information with an item of broadcast specific information, and delivering the visual/audio campaign to the device via radio waves.

Claims

1. A method of developing a visual/audio campaign for delivery to a device having a radio wave receiver, comprising:

a managing node receiving broadcast specific information from a plurality of radio stations;

the managing node receiving broadcast non-specific information;

the managing node creating the visual/audio campaign at least partly by matching an item of broadcast non-specific information with an item of broadcast specific information; and

delivering the visual/audio campaign to the device via radio waves.

2. The method of claim 1, wherein the broadcast specific information comprises a title of a song and an artist.

3. The method of claim 2, wherein the broadcast non-specific information comprises a concert date for the artist.

4. The method of claim 1, wherein the broadcast specific information comprises a financial segment.

5. The method of claim 4, wherein the broadcast non-specific information comprises a stock quote.

6. The method of claim 1, wherein the step of matching is performed automatically.

7. The method of claim 1, wherein the visual/audio campaign comprises an advertisement that is motivated by at least one of the broadcast specific information and the broadcast non-specific information.

8. The method of claim 1, wherein the visual/audio campaign further includes graphics.

9. The method of claim 1, further comprising the step of delivering the visual/audio campaign to a plurality of RF transmitters.

10. The method of claim 1, wherein the step of delivering the visual/audio campaign further comprises targeting a specific vehicle.

11. The method of claim 1, wherein at least part of the visual/audio campaign comprises traffic information and the traffic information is delivered to a navigation system.

12. The method of claim 1, further comprising the step of saving at least a portion of the visual/audio campaign on a permanent storage medium.

13. The method of claim 1, wherein the device comprises a telematics device.

14. The method of claim 1, wherein the devise comprises an RDS enabled receiver.

15. The method of claim 1, wherein the device comprises an RBDS enabled receiver.

16. The method of claim 1, wherein the device comprises a DARC enabled receiver.

17. The method of claim 1, wherein the radio waves have a frequency of an FM sub-carrier band.

18. The method of claim 1, further comprising the step of displaying at least a portion of the visual/audio campaign on the device.

19. The method of claim 18, wherein the step of displaying further comprises scrolling the portion of the visual/audio campaign.

20. A system for developing and delivering a visual/audio campaign to a device having a radio wave receiver, comprising a managing node programmed to:

receive broadcast specific information from a plurality of radio stations;

automatically develop the visual/audio campaign as a function of the broadcast specific information and broadcast non-specific information; and

deliver the visual/audio campaign to the device using radio waves having a sub-carrier frequency.

21. The system of claim 20, wherein the broadcast specific information comprises a geographic footprint associated with the radio station'"'"'s coverage.

22. The system of claim 20, wherein the broadcast specific information comprises an available bandwidth.

23. The system of claim 20, wherein the broadcast non-specific information comprises an advertisement.

24. A system comprising:

a remote device having a display area within line of sight of an information user that requests a visual/audio campaign from the remote device;

a plurality of radio stations responsive to a request for broadcast specific information; and

a managing node responsive to a request for the visual/audio campaign based on at least one of an item of the broadcast specific information and an item of broadcast non-specific information, whereby said visual/audio campaign is broadcast to the remote device via a sub-carrier frequency.

25. The system of claim 24, wherein the user requests visual/audio campaign as part of a cognitive process.

26. The system of claim 25, wherein the cognitive process includes a decision to enable RDS.

27. The system of claim 24, wherein the user requests the visual/audio campaign by touching the display area.

28. The system of claim 24, wherein the broadcast specific information comprises the sub-carrier frequency.