LOCATION-BASED DEMOGRAPHIC PROFILING SYSTEM AND METHOD OF USE
First Claim
1. A location-based demographic profiling method, comprising:
- receiving, over a network, a profile request from a user device, the profile request identifying at least one establishment from a plurality of pre-identified establishments;
upon receiving the profile request, determining a current demographic profile of each establishment identified in the profile request, wherein each current demographic profile is a statistical representation of the number of individuals residing within an identified establishment who possess at least one identified demographic characteristic; and
transmitting demographic profile data to the user device, the demographic profile data being adapted to cause the user device to present each determined demographic profile to be presented to the user.
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Abstract
A location-based demographic profiling system and method is disclosed that enables users to access information about physical establishments indicating the demographic makeup of the patrons currently located within the establishment. In one embodiment, a location-based demographic profiling method is employed that includes receiving, over a network, a profile request from a user device, the profile request identifying at least one establishment from a plurality of pre-identified establishments; upon receiving the profile request, determining a current demographic profile of each establishment identified in the profile request, wherein each current demographic profile is a statistical representation of the number of individuals residing with an identified establishment who possess at least one identified demographic characteristic; and transmitting demographic profile data to the user device, the demographic profile data being adapted to cause the user device to present the determined demographic profile to be presented to the user.
284 Citations
29 Claims
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1. A location-based demographic profiling method, comprising:
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receiving, over a network, a profile request from a user device, the profile request identifying at least one establishment from a plurality of pre-identified establishments;
upon receiving the profile request, determining a current demographic profile of each establishment identified in the profile request, wherein each current demographic profile is a statistical representation of the number of individuals residing within an identified establishment who possess at least one identified demographic characteristic; and
transmitting demographic profile data to the user device, the demographic profile data being adapted to cause the user device to present each determined demographic profile to be presented to the user. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13)
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14. A location-based demographic profiling system, comprising:
a server containing server demographic profiling (DP) circuitry adapted to;
receive, over a network, a profile request from a user device, the profile request identifying at least one establishment from a plurality of pre-identified establishments;
determine a current demographic profile of each establishment identified in the profile request upon receiving the profile request, wherein each current demographic profile is a statistical representation of the number of individuals residing within an identified establishment who possess at least one identified demographic characteristic; and
transmit demographic profile data to the user device, the demographic profile data being adapted to cause the user device to present each determined demographic profile to be presented to the user. - View Dependent Claims (15, 16, 17, 18, 19, 20, 21, 22, 23, 24, 25, 26)
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27. A location-based demographic profiling method, comprising:
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providing a DP Server operative to maintain demographic profile information for each of a plurality of physical establishments, the demographic profile information representing the number of individuals known to be currently residing within the establishment who possess each of a plurality of different demographic characteristics;
enabling profile requests to be made to the DP Server by each of a plurality of distant users of separate computing devices, each of the profile requests being communicated from each separate computing device to the DP server and indicating at least one physical establishment to be profiled;
transmitting demographic profile information to each of the separate computing devices in response to each of the profile requests, the demographic profile information including statistical data indicating the number of individuals possessing each of a plurality of different demographic characteristics who are known to be currently residing within the at least one physical establishment identified by the profile request received from that particular separate computing device; and
enabling the display of the demographic profile information to the user of each of the separate computing devices, the display being at least one of a graphical representation of the demographic profile information that was transmitted to that separate computing device in response to a profile request received from that separate computing device and an aural representation of the demographic profile information that was transmitted to that separate computing device in response to a profile request received from that separate computing device. - View Dependent Claims (28, 29)
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Specification