METHOD OF NAVIGATING THROUGH CONTENT OF CELLULAR NETWORK

• US 20070094351A1
• Filed: 10/18/2006
• Published: 04/26/2007
• Est. Priority Date: 11/15/2000
• Status: Abandoned Application

• Current Assignee: Flash Networks, Ltd. (Constellation Software Incorporated)
• Original Assignee: Flash Networks, Ltd. (Constellation Software Incorporated)
• Inventors: Kalish, Dan, Brosh, Eyal, Kalish, Yaron
• Application Number:
  US11/550,511
• Publication Number:
  US 20070094351A1
• Time in Patent Office: Days
• US Class Current: 709/218
• CPC Class Codes: G06F 16/954 Navigation, e.g. using categorised browsing
• CPC Class Codes: H04L 67/02 based on web technology, e.g. hypertext transfer protocol [HTTP]
• CPC Class Codes: H04L 67/04 specially adapted for terminals or networks with limited capabilities; specially adapted for terminal portability
• CPC Class Codes: H04L 67/75 Indicating network or usage conditions on the user display

Abstract

The present invention discloses a method for enabling a mobile communication device, dynamic navigation between wireless network pages of content provider and advertising agency. Said method includes the steps of maintaining the last network page address visited by a specific user at content publisher network site and editing the advertising agency network pages which where requested by said user to include navigation hyperlinks to the last maintained address of said user. The editing process is preformed at the proxy server which serves as the gateway server of the cellular phone. The edited pages include hyperlink navigation address of the last content page the user visited. Hence, once the user wishes to return to the content site, where he started to navigate to advertisement site, he can click on added hyperlink and return directly to the last visited content page.

Claims

1. A method for enabling a mobile communication device, dynamic navigation between wireless network hyper text language based pages (“

network page”

) by a proxy server, said proxy server enables receiving user requests for network pages from the mobile device and returning the requested network pages content, wherein at least part of the pages are originated by a content publisher which include dynamic hyperlinks to network pages which are originated by an advertising agency, said method comprising the steps of;

Maintaining last address of a content publisher network page visited by a specific user;

Editing advertising agency network pages which where request by said user to include navigation hyperlinks to the last maintained address of said user.

2. The method of claim 1 further comprising the steps of:

Identifying current geographic location of mobile devices;

Editing the content publisher network pages to include at least one hyperlink to advertising agency network page having relevancy to user current location.

3. The method of claim 1 further comprising the steps of:

Identifying profile of mobile devices user;

Editing the content publisher network pages to include at least one hyperlink to advertising agency network page which has relevancy to user profile.

4. The method of claim 1 further comprising the steps of:

Identifying content of current network page visited by a specific user;

Editing the content publisher network pages to include at least one hyperlink to advertising agency network page which has relevancy to identified content context.

5. The method of claim 1 further comprising the step of exchanging URLs'"'"' references of embedded objects to absolute URL references.

6. The method of claim 1 further comprising the steps of:

Further editing of page hypertext content by modifying URLs of “

hyperlinks”

so as to point to the location of the proxy;

7. The method of claim 1 further comprising the step of:

aggregating and organizing collection of network pages which were visited by the user (“

track pages”

) into sequences of network pages hyperlinks URLs (“

navigation track”

),

and maintaining said hyperlinks through user navigation session.

8. The method of claim 7 further comprising the step of selecting the hyperlinks to be maintained, wherein the selection is based on predefined rules in accordance with site content.

9. The method of claim 7 further comprising the step of downloading the next-in-line pages along navigation track concurrently with the downloading of the current track page;

10. The method of claim 7 further comprising the steps of:

organizing several track pages into one track page wherein the size of the united track page is limited according to the mobile device constrains;

11. The method of claim 7 further including the step of editing the network page to include navigation items which hyperlink directing to navigation track from proxy server.

12. The method of claim 1 further comprising the steps of:

recording and maintaining user selections of advertisements hyperlinks;

selecting the advertisement hyperlinks to be added to edited web pages, wherein the selection is based on analysis of specific recorded user selections.

13. The method of claim 1 further comprising the steps of:

recording and maintaining user selection of advertisements hyperlinks;

selecting the advertisement hyperlinks to be added to edited web pages, wherein the selection is based one analysis of recorded users selection finding correlation between user having common preferences.

14. A method for enabling a mobile communication device, dynamic navigation between wireless network hyper text language based pages (“

network page”

) by a proxy server, said proxy server enables receiving user requests for network pages from the mobile device and returning the requested network pages content, wherein at least part of the pages are originated by a first content publisher which includes dynamic hyperlinks to network pages which are originated by a second content publisher, said method comprising the steps of;

Maintaining user current address of the first content publisher network page of a specific user;

Editing second content publisher network pages which where request by said user to include navigation hyperlinks to the last maintained address of said users.