Method and Process for Capturing, Storing, Processing and Displaying Customer Satisfaction Information

• US 20070226047A1
• Filed: 04/19/2007
• Published: 09/27/2007
• Est. Priority Date: 01/18/2003
• Status: Abandoned Application

• Current Assignee: Andrew Ward
• Original Assignee: Andrew Ward
• Inventors: Ward, Andrew
• Application Number:
  US11/737,242
• Publication Number:
  US 20070226047A1
• Time in Patent Office: Days
• US Class Current: 705/10
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising
• CPC Class Codes: G06Q 30/0203 Market surveys; Market polls

Abstract

A process and method for collecting, validating, storing, scoring and presenting consumer satisfaction feedback on the delivery of goods and services sold to consumers by service providers. The feedback of consumers is collected by using electronic forms to capture consumer responses to questions on surveys. Consumer feedback is scored over at least three recent periods of time including the past twelve months, the past six months and past three months. The customer satisfaction scores are presented on a plurality of advertising medias.

Claims

1. A method for capturing, storing, processing and displaying customer satisfaction information in offline transactions comprising the steps of;

registering an advertiser to advertise with a trusted third party;

storing registration data of said business in a database;

generating a series of unique transaction identifiers for the advertiser from said database;

recording a digital record of the transaction identifiers generated for said advertiser and storing them in a transaction identifiers table within the database;

providing physical transaction identifiers to said advertiser;

forward one transaction identifiers to a customer by said advertiser at the time said customer purchases services or merchandise from said advertiser.

2. The method for capturing, storing, processing and displaying customer satisfaction information in offline transactions of claim 1 further comprising the steps of:

accessing the database from any electronic device that has access to the Internet with browser by a customer of an advertiser;

authenticating said customer in said database;

requesting a consumer satisfaction survey by entering the advertisers phone number and the transaction identifier code printed on the transaction identifiers in a said customer'"'"'s possession;

validating eligibility of a consumer'"'"'s requests and returning a specific online survey as a defined advertiser table;

answering questions by selecting a single answer from a range of possible responses for each question;

storing results of the completed survey in a results table; and

updating a consumer satisfaction score for said advertiser in the database.

3. The method for capturing, storing, processing and displaying customer satisfaction information in offline transactions of claim 2 wherein the trusted third party makes an advertiser'"'"'s scores available for presentation in the following advertising media;

trusted third party Web Site, Advertisers Web Site, Display Advertisements, Telephone, Television, Wireless Devices, and Promotional Items.

4. The method for capturing, storing, processing and displaying customer satisfaction information in offline transactions of claim 3 wherein

upon entering the trusted third party website new consumers can register with the trusted third party;

after registration, the trusted third party will validate consumer data to assure that the consumer is real and their entry is unique;

registered consumers can log onto the trusted third party website;

consumers can retrieve a survey if they have a digital transaction identifier in their account or they can retrieve a survey manually by retrieving the advertiser and entering the transaction identifier code.

5. The method for capturing, storing, processing and displaying customer satisfaction information in offline transactions of claim 4 wherein

an integrity check is complete to insure that a valid request is being made;

the transaction identifier code is entered by consumers are matched against transaction identifier codes in the issued transaction identifier table;

a check is made for a record with a matching advertiser ID, a matching Transaction Identifier code, and a null entry in the Customer ID;

if no match is found the customer will be presented with an error message;

a second test is completed to see if said consumer has completed a survey for the advertiser by searching a customer satisfaction survey results table;

a search will look for a record where a match exists for Customer ID and Advertiser;

if a matching record exist a final test compare the time since the last survey was completed and the minimum time specified in the Advertiser Table Survey Frequency;

if sufficient time hasn'"'"'t past since the last survey was complete the customer will be presented with an ineligible message and the transaction identifier will be marked as ineligible;

eligible surveys are retrieved and completed by customer;

the survey results are stored in trusted third party '"'"'s database;

a new Customer Satisfaction score for this Advertiser is computed;

said consumer is awarded points for completing said survey; and

the results of the survey are emailed to said consumer.

6. The method for capturing, storing, processing and displaying customer satisfaction information in offline transactions of claim 5 further comprising the steps of creating unique Transaction Identifiers for registered Advertisers and distributing transaction identifier'"'"'s to advertiser'"'"'s customers:

registered advertisers request transaction identifier'"'"'s from the trusted third party;

the trusted third party creates unique transaction identifier codes and stores transaction identifier codes in and Issued Transaction ID Table;

physical transaction identifier'"'"'s are printed by the trusted third party and delivered to said advertiser;

the advertiser gives a consumer portion of one transaction identifier to each customer at the time of purchase; and

said registered advertisers print transaction identifiers from a printable file that is created by the trusted third party.

7. The method for capturing, storing, processing and displaying customer satisfaction information in offline transactions of claim 5 further comprising the step of creating a digital transaction identifier when a consumer uses a credit card or debit card to buy goods and service from advertiser:

a consumer pays for purchases with a credit card or debit card of a participating credit card issuer;

the transaction is authorized by credit card issuer and a unique transaction code is created and issued by the credit card issuer;

the credit card issuer transmits transaction data consisting of Advertiser identification, customer identification and transaction code to the trusted third party;

the trusted third party saves the credit card issuer transaction data to an Issued Transaction Identifier using the credit card issuer transaction code as the transaction identifier; and

the Consumer is given a credit card issuer authorized purchase receipt with the credit card issuer transaction code.

8. The method for capturing, storing, processing and displaying customer satisfaction information in offline transactions of claim 5 further comprising the step of displaying the mark of the trusted third party, the advertisers customer satisfaction score, and means of identifying the advertising on a plurality of advertising media.

9. The method for capturing, storing, processing and displaying customer satisfaction information in offline transactions of claim 5 a website of the trusted third party presents a registered advertiser'"'"'s customer satisfaction history and score and additional identifying information.

10. The method for capturing, storing, processing and displaying customer satisfaction information in offline transactions of claim 5 wherein the additional identifying information includes the Advertisers Name, date of said Advertisers original membership, the number of Customer Satisfaction Surveys completed to date, the question or questions asked on survey, the number of surveys and their average score for the last year, and the last six months and the last three months scores.

12. The method for capturing, storing, processing and displaying customer satisfaction information in offline transactions of claim 5 wherein each transaction identifier consists of two parts, an Advertisers section and a customer'"'"'s section.

13. The method for capturing, storing, processing and displaying customer satisfaction information in offline transactions of claim 5 wherein

the transaction identifier is printed on a plurality of substrates;

the consumer'"'"'s portion is detached from the Advertisers section by tearing at a perforation;

the key data on the transaction identifier'"'"'s are a serial number, said advertisers name, said Advertiser address, said Advertisers phone number, trusted third party'"'"'s web site URL, trusted third party'"'"'s phone number, trusted third party'"'"'s logo, and transaction identifier code which consist of a randomly generated alpha numeric code;

said Advertiser'"'"'s section contains sections for collecting consumer information, order number, and date of transactions.

14. The method for capturing, storing, processing and displaying customer satisfaction information in offline transactions of claim 5 wherein

the trusted third party maintains a plurality of surveys that are served to consumers based upon the contents of the Survey ID field;

the data on each survey contains Advertisers name, Advertisers address, Advertisers phone number, Transaction Identifier Code;

a means for displaying a plurality of questions;

a means for collecting consumer responses; and

said customers weighting of the importance of each question being asked.

15. The method for capturing, storing, processing and displaying customer satisfaction information in offline transactions of claim 5 wherein

the advertiser records information that links and identifies each customer to a used transaction identifier, and

the trusted third party audits the advertiser to insure legitimate transactions have taken place.

16. The method for capturing, storing, processing and displaying customer satisfaction information in offline transactions of claim 14 wherein the survey is presented to the customer via a web page.

17. The method for capturing, storing, processing and displaying customer satisfaction information in offline transactions of claim 14 wherein the survey is presented to the customer via the telephone.

18. The method for capturing, storing, processing and displaying customer satisfaction information in offline transactions of claim 5 where

all survey results are retrieved from a Consumer Satisfaction Survey Results Table for a given Advertiser for a specific period of time;

the query results are counted for said period and an average Customer Satisfaction Score is computed for said time; and

results are stored in the trusted third party'"'"'s Advertiser Table for said Advertiser for said period.