Enhanced content manager

• US 20070226614A1
• Filed: 07/12/2006
• Published: 09/27/2007
• Est. Priority Date: 03/21/2006
• Status: Abandoned Application

• Current Assignee: KALLOUT, INC.
• Original Assignee: Myware Incorporated
• Inventors: Johnson, Craig W., Lorenzen, Matthew L., Lorenzen, Lee, Siegel, Micah S.
• Application Number:
  US11/486,388
• Publication Number:
  US 20070226614A1
• Time in Patent Office: Days
• US Class Current: 715/234
• CPC Class Codes: G06F 16/9577 Optimising the visualization of content, e.g. distillation of HTML documents
• CPC Class Codes: G06F 9/44505 Configuring for program initiating, e.g. using registry, configuration files

Abstract

Delivering enhanced content is disclosed. An indication of content included on a webpage that is to be enhanced is received. Enhanced content is selected from a specified enhanced content provider previously specified from among a plurality of enhanced content providers. The selected enhanced content is associated with the content to be enhanced. The enhanced content is associated with a display of the webpage.

Claims

1. A method of delivering enhanced content, comprising:

receiving an indication of content included on a webpage that is to be enhanced;

selecting enhanced content from a specified enhanced content provider previously specified from among a plurality of enhanced content providers, wherein the selected enhanced content is associated with the content to be enhanced; and

associating the enhanced content with a display of the webpage.

2. A method as recited in claim 1, wherein the indication is associated with highlighting of the content to be enhanced.

3. A method as recited in claim 1, wherein the indication is associated with pausing over the content to be enhanced with a pointer or a cursor.

4. A method as recited in claim 1, wherein the indication is associated with selecting the content to be enhanced with a pointer or a cursor.

5. A method as recited in claim 1, wherein the plurality of enhanced content providers are associated with a single enhanced content category.

6. A method as recited in claim 5, wherein the enhanced content category is associated with an enhanced content category grouping, and each enhanced content category of the grouping can be used to enhance a same type of indicated content.

7. A method as recited in claim 1, wherein associating the selected enhanced content with the display of the webpage includes displaying the enhanced content in association with the display of the webpage.

8. A method as recited in claim 7, wherein the enhanced content is displayed without altering an encoding of the webpage.

9. A method as recited in claim 7, wherein displaying the selected enhanced content includes overlaying at least a portion of the enhanced content over the display of the webpage.

10. A method as recited in claim 7, wherein displaying the selected enhanced content includes displaying at least a portion of the enhanced content in a display bar.

11. A method as recited in claim 7, wherein the enhanced content is displayed in a display bubble.

12. A method as recited in claim 11, wherein the display bubble points to a display of the content to be enhanced.

13. A method as recited in claim 7, wherein the display of the enhanced content is removed from display in response to one or more of the following:

a selection of a user interface button, a keyboard command, movement of a pointer, and a pointer selection outside a display area of the enhanced content.

14. A method as recited in claim 1, wherein selecting the enhanced content includes analyzing at least a portion of the content to be enhanced to determine one or more enhanced content options.

15. A method as recited in claim 14, wherein the determined enhanced content options are a subset of one or more options from a set of available enhanced content options.

16. A method as recited in claim 15, wherein the options included in the subset are options determined to be more likely relevant to the content to be enhanced.

17. A method as recited in claim 15, wherein the options included in the subset are options determined to be more likely to be selected than options not included in the subset.

18. A method as recited in claim 14, wherein analyzing at least the portion of the content to be enhanced includes performing one or more of the following:

pattern matching, semantic matching, and using previous selection or analysis history data.

19. A method as recited in claim 14, wherein the determined enhanced content options are displayed in a menu, and a selection of an item in the menu corresponding to an enhanced content option is at least in part used to select the enhanced content.

20. A method as recited in claim 19, wherein the menu includes a list of all available enhanced content options organized in the menu as a lower hierarchy than the menu items of the determined enhanced content options.

21. A method as recited in claim 19, wherein the menu is a dynamically determined shortcut menu.

22. A method as recited in claim 14, wherein each of the determined enhanced content options are associated with a corresponding specified enhanced content provider.

23. A method as recited in claim 14, wherein each of the determined enhanced content options are associated with a corresponding enhanced content category.

24. A method as recited in claim 23, wherein the enhanced content category is associated with a corresponding specified enhanced content provider.

25. A method as recited in claim 1, wherein selecting the enhanced content includes processing enhanced content received from the specified enhanced content provider.

26. A method as recited in claim 25, wherein processing enhanced content includes converting at least a portion of the enhanced content an output display format.

27. A method as recited in claim 25, wherein one or more preferences specified in a web browser setting are used in processing the enhanced content.

28. A method as recited in claim 1, wherein one or more configuration preferences associated with delivering the enhanced content are at least in part specified by modifying configuration preferences of a web browser.

29. A method as recited in claim 1, wherein the enhanced content is selected at least in part by using a user indication specifying which enhanced content category is associated with the content to be enhanced.

30. A method as recited in claim 29, wherein an enhanced content category can be disabled from being able to be indicated by the user.

31. A method as recited in claim 1, wherein the method is performed by one of the following:

a web browser plug-in, an application program, a background software process, an imbedded function of a web browser, and an imbedded function of an operating system.

32. A method as recited in claim 1, wherein the enhanced content includes an advertisement.

33. A method as recited in claim 32, further comprising sending to an enhanced content server tracking information associated with the advertisement.

34. A method as recited in claim 33, wherein the enhanced content server aggregates advertisement tracking information from a plurality of entities.

35. A method as recited in claim 1, wherein the enhanced content includes one or more of the following:

a preview of a link, a definition, a translation, an article, a search result, directory information, a stock quote, a map, a navigation direction, a satellite image, a street level image, weather information, a review of a product, data enabling purchase of a product or service, and data enabling communication.

36. A system for delivering enhanced content, comprising:

a processor configured to receive an indication of content included on a webpage that is to be enhanced, select enhanced content from a specified enhanced content provider previously specified from among a plurality of enhanced content providers, wherein the selected enhanced content is associated with the content to be enhanced, and associate the enhanced content with a display of the webpage; and

a memory coupled with the processor, wherein the memory is configured to provide the processor with instructions.

37. A system as recited in claim 36, wherein the plurality of enhanced content providers are associated with a single enhanced content category.

38. A system as recited in claim 36, wherein the processor associates the selected enhanced content with the display of the webpage including by displaying the enhanced content in association with the display of the webpage.

39. A system as recited in claim 36, wherein the processor selects the enhanced content including by analyzing at least a portion of the content to be enhanced to determine one or more enhanced content options.

40. A system as recited in claim 36, wherein the processor selects the enhanced content including by processing enhanced content received from the specified enhanced content provider.

41. A system as recited in claim 36, wherein the processor selects the enhanced content including by using a user indication specifying which enhanced content category is associated with the content to be enhanced.

42. A computer program product for delivering enhanced content, the computer program product being embodied in a computer readable medium and comprising computer instructions for:

receiving an indication of content included on a webpage that is to be enhanced;

selecting enhanced content from a specified enhanced content provider previously specified from among a plurality of enhanced content providers, wherein the selected enhanced content is associated with the content to be enhanced; and

associating the enhanced content with a display of the webpage.

43. A computer program product as recited in claim 42, wherein the plurality of enhanced content providers are associated with a single enhanced content category.

44. A computer program product as recited in claim 42, wherein associating the selected enhanced content with the display of the webpage includes displaying the enhanced content in association with the display of the webpage.

45. A computer program product as recited in claim 42, wherein selecting the enhanced content includes analyzing at least a portion of the content to be enhanced to determine one or more enhanced content options.

46. A computer program product as recited in claim 42, wherein selecting the enhanced content includes processing enhanced content received from the specified enhanced content provider.

47. A computer program product as recited in claim 42, wherein the enhanced content is selected at least in part by using a user indication specifying which enhanced content category is associated with the content to be enhanced.