Consumption Profile for Mobile Media

• US 20080201225A1
• Filed: 12/13/2007
• Published: 08/21/2008
• Est. Priority Date: 12/13/2006
• Status: Active Grant

• Current Assignee: DIRECTV, LLC (AT&T, Inc.)
• Original Assignee: Quickplay Media Inc (AT&T, Inc.)
• Inventors: MacNeil, Bart, Walker, Torin, Maharajh, Kavi
• Granted Patent: US 8,671,021 B2
• Time in Patent Office: Days
• US Class Current: 705/14
• CPC Class Codes: G06F 16/437 Administration of user profiles, e.g. generation, initialisation, adaptation, distribution
• CPC Class Codes: G06F 16/48 Retrieval characterised by using metadata, e.g. metadata not derived from the content or metadata generated manually
• CPC Class Codes: G06F 16/487 using geographical or spatial information, e.g. location
• CPC Class Codes: G06F 16/7867 using information manually generated, e.g. tags, keywords, comments, title and artist information, manually generated time, location and usage information, user ratings
• CPC Class Codes: G06F 16/957 Browsing optimisation, e.g. caching or content distillation
• CPC Class Codes: G06F 21/1011 to devices
• CPC Class Codes: G06Q 10/10 Office automation; Time management
• CPC Class Codes: G06Q 30/0244 Optimization
• CPC Class Codes: G06Q 30/0261 based on user location
• CPC Class Codes: G06Q 30/0267 Wireless devices
• CPC Class Codes: G06Q 30/0269 based on user profile or attribute
• CPC Class Codes: G06Q 30/0277 Online advertisement
• CPC Class Codes: H04H 20/26 Arrangements for switching distribution systems
• CPC Class Codes: H04H 60/91 Mobile communication networks for accessing the Internet H04H60/85
• CPC Class Codes: H04L 12/1485 Tariff-related aspects
• CPC Class Codes: H04L 45/308 Route determination based on user's profile, e.g. premium users
• CPC Class Codes: H04L 65/1059 End-user terminal functionalities specially adapted for real-time communication
• CPC Class Codes: H04L 65/611 for multicast or broadcast systems for broadcast or conference H04L12/18; arrangements for broadcast or distribution combined with broadcast H04H20/00; arrangements for broadcast applications with a direct linkage to broadcast information or to broadcast space-time H04H60/00; selective distribution of broadcast services, e.g. multimedia broadcast multicast service [MBMS], H04W4/06
• CPC Class Codes: H04L 65/612 for unicast
• CPC Class Codes: H04L 65/752 adapting media to network capabilities
• CPC Class Codes: H04L 65/756 : adapting media to device capabilities
• CPC Class Codes: H04L 65/762 : at the source reformatting of additional data in video distribution servers H04N21/2355
• CPC Class Codes: H04L 65/765 : intermediate
• CPC Class Codes: H04L 65/80 : Responding to QoS
• CPC Class Codes: H04L 67/10 : in which an application is distributed across nodes in the network software deployment G06F8/60; multiprogramming arrangements G06F9/46
• CPC Class Codes: H04L 67/30 : Profiles
• CPC Class Codes: H04L 67/306 : User profiles
• CPC Class Codes: H04M 15/41 : Billing record details, i.e. parameters, identifiers, structure of call data record [CDR]
• CPC Class Codes: H04M 15/44 : Augmented, consolidated or itemized billing statement or bill presentation
• CPC Class Codes: H04M 15/53 : using mediation
• CPC Class Codes: H04M 15/61 : based on the service used
• CPC Class Codes: H04N 21/23424 : involving splicing one content stream with another content stream, e.g. for inserting or substituting an advertisement
• CPC Class Codes: H04N 21/2387 : Stream processing in response to a playback request from an end-user, e.g. for trick-play
• CPC Class Codes: H04N 21/262 : Content or additional data distribution scheduling, e.g. sending additional data at off-peak times, updating software modules, calculating the carousel transmission frequency, delaying a video stream transmission, generating play-lists scheduling strategies for dispatcher in multiprogramming arrangements G06F9/4881; arrangements for scheduling broadcast services or broadcast-related services H04H60/06; flow control in packet networks H04L47/10; establishing a time schedule or organising the servicing of application requests H04L67/62
• CPC Class Codes: H04N 21/41407 : embedded in a portable device, e.g. video client on a mobile phone, PDA, laptop constructional details of equipment or arrangements specially adapted for portable computer application G06F1/1626; arrangements specially adapted for mobile receivers in broadcast systems H04H20/57
• CPC Class Codes: H04N 21/6112 : involving terrestrial transmission, e.g. DVB-T
• CPC Class Codes: H04N 21/6125 : involving transmission via Internet transmission by internet of broadcast information H04H60/82
• CPC Class Codes: H04N 21/6131 : involving transmission via a mobile phone network wireless downlink channel access H04W74/006
• CPC Class Codes: H04N 21/6408 : Unicasting
• CPC Class Codes: H04N 21/6587 : Control parameters, e.g. trick play commands, viewpoint selection
• CPC Class Codes: H04N 21/812 : involving advertisement data advertising per se G06Q30/02
• CPC Class Codes: H04W 4/025 : using location based information parameters
• CPC Class Codes: H04W 4/029 : Location-based management or tracking services
• CPC Class Codes: H04W 4/06 : Selective distribution of broadcast services, e.g. multimedia broadcast multicast service [MBMS]; Services to user groups; One-way selective calling services
• CPC Class Codes: H04W 4/18 : Information format or content conversion, e.g. adaptation by the network of the transmitted or received information for the purpose of wireless delivery to users or terminals
• CPC Class Codes: H04W 4/24 : Accounting or billing
• CPC Class Codes: H04W 88/06 : adapted for operation in multiple networks or having at least two operational modes, e.g. multi-mode terminals

Abstract

In embodiments, the present invention provides a method and system for delivery of content on a mobile media platform, providing a consumption profile, and delivering content to a mobile device, wherein content delivery is based at least in part on the consumption profile. Further, in embodiments, the present invention provides a consumption profile for a mobile media platform comprising a device profile, a user profile, a network profile, an encoding profile, and a content profile.

Claims

1. A method of managing a content item in a media management platform, comprising:

providing a consumption profile for the content item, the consumption profile including a profile of attributes of devices on which the content item can be accessed; and

a profile of the attributes of networks on which the content item can be delivered.

4. The method of claim 1 wherein the consumption profile functions as an adapter mechanism enabling a plurality of functions of the platform.

9. The method of claim 1 wherein the content profile includes information regarding the type and source of content.

15. The method of claim 1 wherein at least one element of the consumption profile is contained as metadata in the same file as the corresponding content.

16. The method of claim 15 wherein metadata included in the same file as corresponding content is actionable based on the consumption profile.

25. The method of claim 1 wherein the consumption profile impacts content discovery.

26. The method of claim 1 wherein the consumption profile impacts searching.

29. The method of claim 1 wherein the consumption profile includes at least one of location information and location intelligence.

30. The method of claim 29 wherein the at least one of location information and location intelligence is used to target content.

31. The method of claim 30 wherein the content is an advertisement.

46. The method of claim 1 wherein the consumption profile includes information relating to the architecture of the mobile media platform.

61. Amended) The method of claim 1 wherein a consumption profile takes the form of a number of combinations of rules that together form the presentment and best quality of service delivery to the user.

63. The method of claim 1 wherein the consumption profile may impact seamless switching among at least two of unicast, multicast and broadcast content.

65. The method of claim 1 wherein the consumption profile may impact advanced encoding and transcoding.

66. The method of claim 65 wherein parameters and attributes of advanced encoding and transcoding are determined by a consumption profile.

75. The method of claim 1 wherein the consumption profile facilitates automated content tagging.

78. The method of claim 1 wherein the consumption profile facilitates pausing and resuming playback.

79. The method of claim 78 wherein pause markers are maintained as part of the consumption profile.

101. The method of claim 1 further comprising modifying the consumption profile based on data about the usage of the content.

102. The method of claim 1 wherein the profile of network attributes includes a profile of at least one wireless network and a profile of at least one wired network.

103. The method of claim 1 wherein the content item is a video content item.

104. The method of claim 1 wherein the content item is an audio content item.

105. The method of claim 1 wherein the network attributes include at least one of a wireless attribute, wire line attribute, a streaming attribute, a pausing attribute, a network usage rules attribute, a maximum bandwidth attribute, an IP address attribute, a cost of bandwidth attribute, an operator cellular based network attribute, a wireless broadband network attribute, a wireless narrowband network attribute, a short range limited bandwidth network attribute and a network technology type attribute.

106. The method of claim 1 wherein the consumption profile includes attributes of the encoding of the content.

107. The method of claim 1 wherein the consumption profile includes a profile of the content.

108. The method of claim 1 wherein the consumption profile further includes a profile of the attributes of a network on which the content will be delivered.

109. The method of claim 108 wherein the network profile includes the type of network.

110. The method of claim 1 wherein the consumption profile further includes a profile of the attributes of a targeted user of the content.

111. The method of claim 4 wherein the consumption profile is used to match parameters of content to parameters of a device.

112. The method of claim 4 wherein the consumption profile is used to match a content item to a delivery network.

113. The method of claim 4 wherein the consumption profile is used to match a content item to a delivery time.

114. The method of claim 4 wherein the consumption profile is used to target delivery of content.

115. The method of claim 4 wherein the consumption profile is used to determine an encoding of the content.

116. The method of claim 4 wherein the consumption profile is used to adapt at least one of the encoding of the content, the delivery network of the content, the devices to which the content will be delivered, and the user targeted for the content.

2-3. -3. (canceled)

5-8. -8. (canceled)

10-14. -14. (canceled)

17-24. -24. (canceled)

27-28. -28. (canceled)

32-45. -45. (canceled)

47-60. -60. (canceled)

62. (canceled)

64. (canceled)

67-74. -74. (canceled)

76-77. -77. (canceled)

80-89. -89. (canceled)

90. A method of optimizing delivery of content on a mobile media platform, comprising:

optimizing ingestion of content based on a consumption profile;

optimizing encoding of content based on a consumption profile;

optimizing hosting of content based on a consumption profile; and

optimizing delivery of content based on a consumption profile.

117. The method of claim 90 further comprising modifying the consumption profile based on data about the usage of the content.

118. The method of claim 117 wherein the optimization is updated based on the modified consumption profile.

119. The method of claim 90 wherein the optimization is based on the anticipated use of the content within a social network.

120. The method of claim 90 wherein the consumption profile is periodically updated based on at least one optimization.

121. The method of claim 90 wherein the consumption profile is continuously updated based on at least one optimization.

91-95. -95. (canceled)

96. A method of targeting advertising content en via a mobile media management platform, comprising:

taking at least one consumption profile for the content, wherein the consumption profile includes a profile of devices on which the content can be accessed and a profile of networks on which the content can be delivered; and

providing an input to an advertising fulfillment engine which targets advertising content based on the at least one consumption profile.

99. The method of claim 96 wherein the platform may determine the method of delivery of the content based on the consumption profile.

122. The method of claim 96 wherein the consumption profile includes a profile of the attributes of the targeted users.

123. The method of claim 122 wherein the attributes include at least one of a location attribute and a demographic attribute.

124. The method of claim 96 wherein the consumption profile includes a profile of a targeted user.

125. The method of claim 96 wherein the consumption profile includes a profile of anticipated use.

126. The method of claim 96 wherein the consumption profile includes an encoding profile.

127. The method of claim 99 wherein the determination includes selection of a network for delivery.

128. The method of claim 99 wherein the determination includes selection of a device to which the content is to be delivered.

97-98. -98. (canceled)

100. (canceled)