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SYSTEMS AND METHODS FOR PROVIDING WIRELESS ADVERTISING TO MOBILE DEVICE USERS

  • US 20080262929A1
  • Filed: 04/18/2008
  • Published: 10/23/2008
  • Est. Priority Date: 04/18/2007
  • Status: Abandoned Application
First Claim
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1. A system for providing advertising content to mobile device users, the system comprising:

  • a virtual advertisement network adapted to accommodate one or more advertisers operating within the virtual advertisement network;

    a wireless communications network adapted to accommodate one or more mobile device users operating within the wireless communications network; and

    a web-based content management server adapted to transmit advertisements and other informational content on-demand to each mobile device user opting into the system, the content management server comprising a content management engine adapted to adjust the format of the advertisements and other informational content sent to the user'"'"'s mobile device based at least in part on the browser capabilities of the mobile device and/or the user'"'"'s preferences.

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