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Lead distribution and tracking with integrated corporate data usage and reporting capabilities with message templating

  • US 20080300961A1
  • Filed: 05/31/2007
  • Published: 12/04/2008
  • Est. Priority Date: 05/31/2007
  • Status: Abandoned Application
First Claim
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1. A system for facilitating access by a user of a vehicle dealership to messages related to a lead for a vehicle from a customer, the lead having a unique identifier, customer information of the customer including contact information, and requested vehicle information, the system comprising:

  • a storage containing a plurality of data suitable for including in a response message to the customer;

    a data search module configured for searching the storage to identify response data from the plurality of data based on at least one of the customer information or the vehicle information;

    a messaging center module configured for receiving a customer message associated with the lead via the unique identifier; and

    a template library configured for providing access to a plurality of message templates, the message template;

    for use with the response data through data population of corresponding template fields in generation of a response message to the received customer message, the response message being associated with the unique identifier.

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