COMBINING MOBILE AND TRANSCODED CONTENT IN A MOBILE SEARCH RESULT

• US 20090029687A1
• Filed: 10/30/2007
• Published: 01/29/2009
• Est. Priority Date: 09/14/2005
• Status: Abandoned Application

• Current Assignee: Blue Hills Series 95 of Allied Security Trust I (Allied Security Trust)
• Original Assignee: Jumptap Incorporated (Apollo Global Management, Inc.)
• Inventors: Ramer, Jorey, Doughty, Dennis, Soroca, Adam
• Application Number:
  US11/929,253
• Publication Number:
  US 20090029687A1
• Time in Patent Office: Days
• US Class Current: 455/414.300
• CPC Class Codes: G06F 16/9577 Optimising the visualization of content, e.g. distillation of HTML documents
• CPC Class Codes: G06Q 30/06 Buying, selling or leasing transactions

Abstract

In embodiments, the present invention provides a method and system for transcoding non-mobile specific content, creating a blended content repository that includes mobile specific content and transcoded webpage content, receiving a navigation request from a mobile communication facility, presenting a content to the mobile communication facility from the blended content repository based at least in part on a relevancy to the navigation request.

Claims

1. A method comprising:

transcoding non-mobile specific content;

creating a blended content repository that includes mobile specific content and transcoded webpage content;

receiving a navigation request from a mobile communication facility;

presenting a content to the mobile communication facility from the blended content repository based at least in part on a relevancy to the navigation request.

2. The method of claim 1 wherein the blended content repository is created automatically according to an algorithm.

3. The method of claim 1 wherein the blended content repository is indexed according to an association to a mobile subscriber characteristic.

4. The method of claim 1 wherein the blended content repository is indexed according to an association to a wireless carrier datum.

5. The method of claim 4 wherein the wireless carrier datum is based at least in part on content relationships relating to the progression of a user session.

6. The method of claim 4 wherein the wireless carrier datum is based at least in part on content discovery of new websites.

7. The method of claim 4 wherein the wireless carrier datum is based at least in part on access statistics.

8. The method of claim 4 wherein wireless carrier datum is based at least in part on usage statistics.

9. The method of claim 4 wherein the wireless carrier datum relates to a stage in an online buying process based at least in part on a mobile content type that is being accessed.

10. The method of claim 4 wherein the wireless carrier datum is based at least in part on a user'"'"'s interaction with a website following conversion of a content item.

11. The method of claim 4 wherein the wireless carrier datum is based at least in part on a navigation request received from the mobile communication facility.

12. The method of claim 1 wherein the relevancy is a mobile subscriber characteristic.

13. The method of claim 1 wherein the relevancy is a user transaction.

14. The method of claim 1 wherein the relevancy is a usage history.

15. The method of claim 14 wherein the usage history is a browse history.

16. The method of claim 1 wherein the relevancy is a location.

17. The method of claim 1 wherein the relevancy is a based at least in part on a mobile communication device characteristic.

18. The method of claim 1 wherein the navigation request is a search query.

19. The method of claim 1 wherein the navigation request is a domain name entry.

20. The method of claim 1 wherein the navigation request is a web browser action.

21. The method of claim 1 wherein the navigation request is a menu selection.

22. The method of claim 1 wherein the navigation request is a folder selection.

23. The method of claim 1 wherein the navigation request is implicit.

24. The method of claim 1 wherein the navigation request is a transaction.

25. The method of claim 1 wherein the navigation request is an advertisement conversion.