CONTENT MANAGEMENT

• US 20090064173A1
• Filed: 03/13/2007
• Published: 03/05/2009
• Est. Priority Date: 03/20/2006
• Status: Active Grant

• Current Assignee: D4T4 Solutions Plc
• Original Assignee: Celebrus Technologies Limited (D4T4 Solutions Plc)
• Inventors: Goldspink, Lincoln M. V., Duckett, Malcolm J.
• Granted Patent: US 8,365,188 B2
• Time in Patent Office: Days
• US Class Current: 719/311
• CPC Class Codes: G06F 16/958 Organisation or management of web site content, e.g. publishing, maintaining pages or automatic linking
• CPC Class Codes: H04L 67/02 based on web technology, e.g. hypertext transfer protocol [HTTP]
• CPC Class Codes: H04L 67/53 using third party service providers
• CPC Class Codes: H04L 67/535 Tracking the activity of the user network monitoring arrangements H04L43/00; recording of computer activity G06F11/34

Abstract

Method for receiving tailored pages, providing tailored pages and apparatus therefore. By way of illustrating the method for receiving tailored pages within a browser running on a client device, comprises the steps of: i) browsing, in the browser, pages from a page server; ii) sending from an active page in the browser to a monitoring server, at least one monitoring message including information concerning at least one of: interactions with and performance of at least one page browsed within the browser running on the respective client device; iii) receiving in the active page, from the monitoring server, a control message including an instruction to generate a cookie within the browser including selected monitoring information; iv) generating said cookie within the browser; v) sending a message to the page server, which message includes said cookie including the respective selected monitoring information; and vi) receiving from the page server, at least one page content item selected in dependence on the selected monitoring information included in the cookie.

Claims

1. A method for receiving tailored pages within a browser running on a client device, the method comprising the steps of:

browsing, in the browser, pages from a page server;

sending from an active page in the browser to a monitoring server, at least one monitoring message including information concerning at least one of;

interactions with and performance of at least one page browsed within the browser running on the respective client device;

receiving in the active page, from the monitoring server, a control message including an instruction to generate a cookie within the browser including selected monitoring information;

generating said cookie within the browser;

sending a message to the page server, which message includes said cookie including the respective selected monitoring information; and

receiving from the page server, at least one page content item selected in dependence on the selected monitoring information included in the cookie.

2. A method according to claim 1 which comprises, before the sending at least one monitoring message step, the step of the browser receiving a page from the page server that includes an instruction that causes the page to send a message to the monitoring server.

3. A method according to claim 2, in which the message, which the instruction is to cause to generate, comprises a request for a page component.

5. A method according to claim 1 in which each of the messages referred to above is an HTTP message, for example an HTTP request.

6. A method according to claim 1 in which a plurality of cookies are generated by each page.

7. A method according to claim 1 in which the control message includes instructions to generate more than one cookie.

8. A method according to claim 1 in which more than one control message is received in the active page, each control message including an instruction to generate one of a number of cookies.

15. A method according to claim 1 in which the page server is in a different domain than the monitoring server.

4. A method according to claim , in which the message, which the instruction is to cause to generate, comprises the monitoring message.

9. A client device arranged under the control of software for receiving tailored pages within a browser running on the client device, the device being arranged to:

browse, in the browser, pages from a page server;

send from an active page in the browser to a monitoring server, at least one monitoring message including information concerning at least one of;

interactions with and performance of at least one page browsed within the browser running on the respective client device;

receive in the active page, from the monitoring server, a control message including an instruction to generate a cookie within the browser including selected monitoring information;

generate said cookie within the browser;

send a message to the page server, which message includes said cookie including the respective selected monitoring information; and

receive from the page server, at least one page content item selected in dependence on the selected monitoring information included in the cookie.

17. A client device according to claim 9 in which the page server is in a different domain than the monitoring server.

10. A method for providing pages with tailored content to browsers running on client devices comprising the steps of:

receiving at a monitoring server, from browsers running on client devices, monitoring messages including information concerning at least one of;

interactions with and performance of at least one page browsed within the browser running on the respective client device;

determining selected monitoring information based on the monitoring messages received at the monitoring server;

sending from the monitoring server, to active pages in the browsers, respective control messages including an instruction to generate a cookie within the browser including the respective selected monitoring information determined in the determining step;

receiving at a page server, the cookies generated by the browsers including the respective selected monitoring information; and

providing to the respective browsers at least one page content item selected in dependence on the selected monitoring information extracted from the respective cookie.

16. A method according to claim 10 in which the page server is in a different domain than the monitoring server.

11. A system for providing pages with tailored content to browsers running on client devices, the system comprising a page server and a monitoring server and being arranged under the control of software to:

receive at the monitoring server, from browsers running on client devices,

monitoring messages including information concerning at least one of;

interactions with and performance of at least one page browsed within the browser running on the respective client device;

determine selected monitoring information based on the monitoring messages received at the monitoring server;

send from the monitoring server, to active pages in the browsers, respective control messages including an instruction to generate a cookie within the browser including the respective selected monitoring information;

receive at the page server, cookies generated by the browsers including the respective selected monitoring information; and

provide to the respective browsers at least one page content item selected in dependence on the selected monitoring information extracted from the respective cookie.

18. A system according to claim 11 in which the page server is in a different domain than the monitoring server.

12. A system for providing pages with tailored content to browsers running on client devices, the system comprising a page tailoring system and a monitoring system;

the monitoring system comprising a receive module for receiving, from browsers running on client devices, monitoring messages including information concerning at least one of;

interactions with and performance of at least one page browsed within the browser running on the respective client device;

the monitoring system comprising a determination module for determining selected monitoring information based on the monitoring messages received at the monitoring system;

the monitoring system comprising a send module for sending, to active pages in the browsers, respective control messages including an instruction to generate a cookie within the browser including the respective selected monitoring information;

the page tailoring system comprising a receive module for receiving cookies generated by the browsers including the respective selected monitoring information; and

the page tailoring system comprising a tailoring module for selecting for supply to the respective browsers at least one page content item selected in dependence on the respective selected monitoring information.

19. A system according to claim 12 in which the page server is in a different domain than the monitoring server.

13. A method for setting first party cookies including monitoring information in browsers running on client devices comprising the steps of:

receiving at a monitoring system, from browsers running on client devices, monitoring messages including information concerning at least one of;

interactions with and performance of at least one page browsed within the browser running on the respective client device;

determining at the monitoring system selected monitoring information based on the monitoring messages received at the monitoring system;

sending from the monitoring system, to active pages in the browsers, respective control messages including an instruction to generate a cookie within the browser including the respective selected monitoring information determined in the determining step.

14. A method for providing pages with tailored content to a browser running on a client device comprising the steps of:

receiving at a monitoring server, from a browser running on a client device, at least one monitoring message including information concerning at least one of;

interactions with and performance of at least one page browsed within the browser running on the client device;

determining selected monitoring information based on the monitoring message received at the monitoring server;

sending from the monitoring server, to an active page in the browser, a control message including an instruction to generate a cookie within the browser including the selected monitoring information determined in the determining step;

receiving at a page server, the cookie generated by the browser including the selected monitoring information; and

providing to the browser at least one page content item selected in dependence on the selected monitoring information extracted from the cookie.

20. A method according to claim 14 in which the page server is in a different domain than the monitoring server.