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OPEN FRAMEWORK FOR INTEGRATING, ASSOCIATING, AND INTERACTING WITH CONTENT OBJECTS INCLUDING ADVERTISEMENT AND CONTENT PERSONALIZATION

  • US 20090240564A1
  • Filed: 02/17/2009
  • Published: 09/24/2009
  • Est. Priority Date: 12/12/2006
  • Status: Abandoned Application
First Claim
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1. A method, comprising:

  • compiling a usage history of a set of mobile users;

    for one or more selected mobile users in the set of mobile users;

    performing an analysis of the usage history at least in relation to (1) one or more entities or (2) one or more content objects;

    for a particular user, selecting an advertisement based at least in part on the analysis and characteristics of the particular user,wherein the method is performed by one or more special-purpose computing devices.

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