METHODS OF CREATING CUSTOMIZED BEVERAGE PRODUCTS

• US 20100030355A1
• Filed: 02/04/2009
• Published: 02/04/2010
• Est. Priority Date: 02/04/2008
• Status: Active Grant

• Current Assignee: The Coca-Cola Company
• Original Assignee: The Coca-Cola Company
• Inventors: Sadeghi, Fred F., Patel, Nilang, Insolia, Gerard E., Kolls, Brock, Schubert, Hubertus Ulrich, Goldman, James E.
• Granted Patent: US 9,865,023 B2
• Time in Patent Office: Days
• US Class Current: 700/97
• CPC Class Codes: G06Q 30/0601 Electronic shopping [e-shopping]
• CPC Class Codes: G06Q 30/0603 Catalogue ordering
• CPC Class Codes: G06Q 50/04 Manufacturing
• CPC Class Codes: Y02P 90/30 Computing systems specially adapted for manufacturing

Abstract

A method of creating customized beverage products includes providing a multiple stream filing system suited for producing an array of beverage products. The method also includes receiving an order for a customized beverage product from the array of beverage products. The order indicates at least one characteristic of the customized beverage product. The at least one characteristic comprises one or more of the following: a beverage formulation, a beverage additive, a package size, a package shape, or label content. The method further includes instructing the multiple stream filling system to produce the customized beverage product. The multiple stream filing system produces the customized beverage product without performing an operation to reduce contamination of the customized beverage product with ingredients from a previously produced beverage product.

Claims

1. A method of creating customized beverage products, the method comprising:

providing a multiple stream filing system suited for producing an array of beverage products;

receiving an order for a customized beverage product from the array of beverage products, the order indicating at least one characteristic of the customized beverage product, the at least one characteristic comprising one or more of the following;

a beverage formulation, a beverage additive, a package size, a package shape, or label content; and

instructing the multiple stream filling system to produce the customized beverage product, the multiple stream filing system producing the customized beverage product without performing an operation to reduce contamination of the customized beverage product with ingredients from a previously produced beverage product.

2. The method of claim 1, wherein receiving an order for a customized beverage product comprises receiving an order for a customized beverage product from a recipient via an internet website.

3. The method of claim 1, wherein:

receiving an order for a customized beverage product further comprises receiving label content to be printed on a label of the customized beverage product; and

instructing the multiple stream filing system to produce the customized beverage product further comprises instructing the multiple stream filing system to print the label content on the label.

4. The method of claim 1, wherein receiving an order for a customized beverage product comprises receiving health information associated with a recipient via an internet website.

5. The method of claim 4, wherein receiving an order for a customized beverage product further comprises determining an offered group of beverage products based at least in part on the health information.

6. The method of claim 5, wherein receiving an order for a customized beverage product further comprises receiving a selection from the recipient of the customized beverage product from among the offered group of beverage products.

7. The method of claim 1, wherein receiving an order for a customized beverage product comprises receiving an order from a third-party retailer via a network, a recipient of the customized beverage product being a customer of the third-party retailer.

8. The method of claim 1, further comprising determining an additional beverage product based at least in part on the customized beverage product, wherein instructing the multiple stream filing system to produce the customized beverage product further comprises instructing the multiple stream filing system to produce the additional beverage product.

9. The method of claim 8, wherein the additional beverage product is a line extension of the customized beverage product.

10. The method of claim 1, wherein receiving an order for a customized beverage product comprises receiving an order from a vehicle via telemetry, the method further comprising loading the plurality of beverage products onto the vehicle.

11. The method of claim 10, wherein instructing the multiple stream filing system to produce the customized beverage product further comprises determining a beverage formulation of the customized beverage product based at least in part on an identity of the vehicle.

12. The method of claim 8, wherein instructing the multiple stream filing system to produce the customized beverage product further comprises determining label content based at least in part on an identity of the vehicle.

14. The method of claim 11, wherein the characteristic is one or more of the following:

a beverage formulation based at least in part on an identity of the group, a beverage additive based at least in part on the identity of the group, label content based at least in part on the identity of the group, and a package shape based at least in part on the identity of the group.

15. The method of claim 11, further comprising:

providing at least one of the beverage products to at least one recipient; and

transmitting a payment to the group, the payment representing a portion of the proceeds earned for providing the at least one of the beverage products to the at least one recipient.

13. A method of creating customized beverage products, the method comprising:

receiving an order for beverage products on behalf of a group of individuals;

instructing a multiple stream filling system to produce the beverage products, each beverage product having a characteristic associated with the group.

16. A method of creating customized beverage products, the method comprising:

receiving a selection of a beverage product;

determining at least one characteristic of the beverage product based on event data; and

instructing a multiple stream filling system to produce the selected beverage product in accordance with the at least one characteristic.

17. The method of claim 16, wherein the at least one characteristic comprises one or more of the following:

a beverage formulation, a beverage additive, a package size, a package shape, and label content.

18. The method of claim 16, wherein receiving a selection of a beverage product comprises receiving a selection of a beverage product via a vending machine, the method further comprising dispensing the beverage product from the vending machine.

19. The method of claim 16, wherein:

the event data is associated with a sporting event; and

the at least one characteristic is one or more of the following;

a beverage color associated with a participant in the event;

label content depicting a participant in the event; and

label content depicting an outcome of the event.

20. The method of claim 16, wherein:

the event data is associated with an entertainment event; and

the at least one characteristic is label content associated with the entertainment event.