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Self-Replicating Rich Media Interface

  • US 20100070876A1
  • Filed: 09/17/2009
  • Published: 03/18/2010
  • Est. Priority Date: 09/18/2008
  • Status: Abandoned Application
First Claim
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1. An apparatus comprising:

  • a tangible computer-readable medium storing a unique identifier that identifies a set of instructions that when executed by a computer cause the computer to;

    display a media asset to a user;

    report information on the user'"'"'s interaction with the media asset to a data aggregation computer, wherein the information includes the unique identifier; and

    respond to a user request by;

    transforming an existing tangible computer-readable medium into a functionally equivalent copy of the apparatus that includes a different unique identifier.

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