INTEGRATION OF OPEN ADVERTISEMENTS WITH E-COMMERCE ACTIVITIES

  • US 20100082472A1
  • Filed: 09/26/2008
  • Published: 04/01/2010
  • Est. Priority Date: 09/26/2008
  • Status: Active Grant
First Claim
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1. A computer-implemented method for integration of open advertisements with targeted websites, the method comprising:

  • enabling a seller, over a network with an online auction server, to place a product on auction through an auction website, wherein the auction server creates an auction listing for the product together with a first software code affiliated with the auction listing;

    marking the first software code to function with a targeted website in response to the seller requesting an open advertisement of the auction listing;

    receiving a call of the software code from a targeted website server that hosts the targeted website;

    generating a second software code with the first software code, wherein the second software code includes an auction product identification to provide access to the auction server; and

    sending the second software code to the targeted website server, wherein the second software code is configured to create the open advertisement that displays specific information related to the auction listing to be served to an advertisement position of the targeted website.

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